Discover Winning Products for Shopify Dropshipping!
Table of Contents:
- Introduction
- What Makes a Good Product?
- Three Ways to Find Winning Products
- Using TikTok
- Engaging with Facebook and Instagram Ads
- AliExpress's Top Ranking List
- Conclusion
Introduction
Hey there! Welcome to today's article where I'll be sharing with you my exact strategy that helped me generate 2.5 million dollars in the past two years. If you're looking to start your own online business and want to learn how to find winning products, then you've come to the right place. I've been dropshipping for about four or five years now, and I'm excited to share the value and knowledge that I've gained over the years. So, let's dive straight into it!
What Makes a Good Product?
Before we start looking for products to sell, it's essential to understand what makes a product successful in dropshipping. There are three key factors that every winning product should have.
-
Pricing Strategy: To stay profitable, it's crucial to mark up your product by at least 3x. This means that if you source a product from AliExpress for $10, you should be selling it for at least $30 or more. This markup allows you to cover expenses, including paid advertising, and still make a profit.
-
Value and Problem-Solving: Selling a product that improves the quality of someone's life or solves a problem is vital for a high conversion rate. Customers are more likely to buy from you when the product clearly benefits them. You can even introduce problems that customers didn't know existed and show them how your product can solve them.
-
Existing Demand: It's a good sign if the product you want to sell is already being sold by someone else and has proven to be successful. This indicates that there is a demand for the product, and you can capitalize on it by making your version better. Don't reinvent the wheel; instead, improve upon what's already working.
Now that we understand what makes a good product, let's explore three effective strategies to find winning products.
Three Ways to Find Winning Products
1. Using TikTok
TikTok has become an incredible platform for discovering viral products that people are selling. By leveraging trending keywords and phrases, you can find products that have the potential to be winners. Simply search for keywords like "Tick-Tock made me buy this," "Shop now," or "I need this," and you'll come across numerous products being sold on the platform. Look for products that have a high number of views and evaluate if they meet the three criteria we discussed earlier.
2. Engaging with Facebook and Instagram Ads
Scrolling through your Facebook or Instagram news feed can also be a goldmine for finding winning products. Look for ads that resemble dropshipping ads, typically featuring a quick video and compelling text. Click on the "Shop now" button and go through the steps leading up to the purchase without actually making the purchase. This will put you in an audience called "Engage Shoppers," allowing you to see top-performing ads and products. Take inspiration from these winning ads and incorporate similar elements into your website.
3. AliExpress's Top Ranking List
AliExpress provides a top-ranking list of their best-selling products, categorized by niche. This is an excellent resource to find products that are already selling well. Choose the niche that aligns with your business, such as health and beauty or home improvement, and browse through the top-ranking products. Look for products with a high number of orders, indicating their popularity. You can also use tools like Google Trends to see the seasonality and popularity of a product over time.
Conclusion
Finding winning products is a crucial aspect of dropshipping success. By understanding what makes a good product and utilizing strategies like leveraging TikTok, engaging with Facebook and Instagram ads, and exploring AliExpress's top-ranking list, you can discover products with the potential to generate significant profits. Remember, it's not always about coming up with a completely unique idea; rather, it's about identifying what's already working and improving upon it. So, go out there and start finding those winning products that will propel your online business to success!
Highlights
- Discover the exact strategy that helped me generate 2.5 million dollars in the past two years.
- Understand the three essential factors that make a product successful in dropshipping.
- Learn three proven strategies to find winning products: using TikTok, engaging with Facebook and Instagram ads, and exploring AliExpress's top-ranking list.
- Use the power of trending keywords and phrases to identify viral products on TikTok.
- Leverage the Engage Shoppers audience on Facebook and Instagram to discover top-performing ads and products.
- Utilize AliExpress's top-ranking list to find products that are already selling well.
- Adapt and improve upon what's already working rather than reinventing the wheel in dropshipping.
FAQ
Q: What is the key to a successful dropshipping product?
A: A successful dropshipping product has three key factors: a profitable pricing strategy, value and problem-solving capabilities, and existing demand.
Q: How can I discover viral products on TikTok?
A: Search for keywords like "Tick-Tock made me buy this," "Shop now," or "I need this" on TikTok. Explore the products that appear and evaluate their potential based on high views and the ability to meet the criteria mentioned.
Q: How can I spot winning products in Facebook and Instagram ads?
A: Look for ads that resemble dropshipping ads, featuring quick videos and compelling text. Click on the "Shop now" button, go through the steps leading up to the purchase, and then exit the page. This will put you in the Engage Shoppers audience, where you can see top-performing ads and products.
Q: Is it better to focus on niche-specific products or general products?
A: It depends on your business strategy. Niche-specific products allow you to target a specific audience and create a specialized store. General products offer a broader customer base but may face more competition.
Q: Can I use AliExpress's top-ranking list to find products in any niche?
A: Yes, AliExpress's top-ranking list covers a wide range of niches. Choose the niche that aligns with your business and explore the best-selling products within that category.
