Create a Successful One Product Shopify Store

Create a Successful One Product Shopify Store

Table of Contents

  1. Introduction
  2. Setting up a Shopify Store 2.1 Sign up for Shopify 2.2 Naming and building the store 2.3 Choosing a theme 2.4 Adding pages 2.5 Adding a product 2.6 Customizing the home page 2.7 Adding product reviews 2.8 Running a giveaway
  3. Managing Payments, Shipping, and Taxes 3.1 Setting up payment options 3.2 Configuring shipping profiles 3.3 Handling taxes
  4. Getting a Custom Domain
  5. Conclusion

How to Set Up Your Own Single Product Shopify Store

Are you looking to start your own online store but only have one product to sell? Shopify provides a user-friendly platform that allows you to easily set up a single product store and start selling in no time. In this step-by-step guide, we will walk you through the process of setting up your own one product Shopify store from start to finish. Whether you are selling your own custom-made product or dropshipping, this guide applies to you. So let's get started and create your very own single product Shopify store!


In today's digital age, starting an online store has become easier than ever before. With platforms like Shopify, you can quickly set up a professional-looking store without any coding or technical knowledge. This guide will focus on setting up a single product store, which is ideal for entrepreneurs who want to specialize and maximize their efforts on selling one exceptional product. We will cover everything from creating your store to customizing the design and managing payments and shipping. So, let's dive in!

Setting up a Shopify Store

2.1 Sign up for Shopify

The first step is to sign up for a Shopify account if you haven't already. You can do this by visiting the Shopify website and clicking on the sign-up button. Shopify offers a free trial period, so you can explore the platform and see if it meets your needs. After filling out the required information, you'll be redirected to your Shopify dashboard.

2.2 Naming and building the store

Once you've signed up, the next step is to name and build your store. The store name should be catchy, memorable, and relevant to your product. Don't worry too much about the name at this stage, as you can always change it later. After naming your store, you need to choose the country you're operating in and let Shopify build your store.

2.3 Choosing a theme

Shopify offers a wide range of free and paid themes to choose from. The theme determines the overall look and layout of your store. You can select a theme that aligns with your product and target audience. The theme can be customized later to match your branding and design preferences.

2.4 Adding pages

Adding pages to your store is crucial for providing essential information to your customers. The two fundamental pages every store should have are a home page and an about page. The home page serves as the first impression of your store, while the about page tells the story of your brand. You can also consider adding a contact page, terms of service, and privacy policy.

2.5 Adding a product

Since you're running a single product store, you need to add your product to Shopify. Start by navigating to the Products section in your Shopify dashboard and click on "Add product." Provide a title, description, images, pricing, and any other relevant details about your product. Don't forget to track inventory and update shipping information.

2.6 Customizing the home page

The home page is where you showcase your product and convince visitors to make a purchase. Customize the home page to include compelling images, persuasive copy, and social proof. You can use sections and widgets provided by your chosen theme to organize and highlight your product's key features and benefits.

2.7 Adding product reviews

Adding product reviews is a powerful way to build trust and credibility in your single product store. Use the "Looks" app or similar review management apps to import reviews from AliExpress or other sources. Positive customer reviews provide social proof and encourage potential buyers to trust your product.

2.8 Running a giveaway

Running a giveaway can attract more customers and increase sales. Consider using the "Pine Raffle" app or a similar app to create a giveaway promotion. Participants have a chance to win a free product by purchasing one, creating an incentive for potential buyers to make a purchase.

Managing Payments, Shipping, and Taxes

Once your store is set up, you need to configure payment options, set up shipping profiles, and handle taxes.

3.1 Setting up payment options

Shopify offers several payment gateways that you can integrate into your store. Select the payment options that cater to your target market and business requirements. Shopify Payments and PayPal are popular choices that offer secure and convenient payment processing.

3.2 Configuring shipping profiles

Shipping profiles allow you to define shipping rates, methods, and policies for different regions. Set up shipping profiles based on your product's weight, dimensions, and delivery destination. Consider offering free shipping or flat-rate shipping to attract more customers.

3.3 Handling taxes

Taxes can be complex, but Shopify simplifies the process by allowing you to configure tax settings based on your store's location and the locations you ship to. Ensure that you comply with local tax regulations and accurately display tax information to your customers.

Getting a Custom Domain

To establish a professional online presence, it's essential to have a custom domain instead of using the default "" domain. A custom domain, such as, adds credibility to your store and makes it easier for customers to find and remember your website. Purchase a custom domain through Shopify or a third-party registrar, and connect it to your store.


Setting up a single product Shopify store is a straightforward process that allows you to focus on selling one exceptional product. By following the steps outlined in this guide, you can create a professional-looking store, customize its design, manage payments and shipping, and run promotions to maximize sales. With the right strategy and attention to detail, your single product store has the potential to make a significant impact in the e-commerce market. So, start building your online empire today and watch your business grow!

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