Choose the Right Shopify Pricing Plan for Your Business

Choose the Right Shopify Pricing Plan for Your Business

Table of Contents:

  1. Introduction
  2. What is Shopify?
  3. Shopify Pricing Plans 3.1 Basic Plan 3.2 Standard Plan 3.3 Advanced Plan
  4. Features of Shopify Plans 4.1 Unlimited Products 4.2 Inventory Management 4.3 Reporting and Analytics 4.4 Shopify Shipping 4.5 Payment Systems 4.6 Point of Sales 4.7 Global Selling
  5. Comparison of Shopify Plans 5.1 Pricing and Transaction Fees 5.2 International Pricing and Domains
  6. Choosing the Right Plan for Your Business
  7. Conclusion

Shopify Pricing Plans: Which One is Right for Your Business?


Shopify is a well-known e-commerce platform that allows individuals and businesses to create their own online stores. With various pricing plans available, it can be challenging to determine which one suits your business needs and budget. In this article, we will explore the different Shopify pricing plans, their features, and help you make an informed decision.

What is Shopify?

Shopify is an e-commerce partner that offers a comprehensive platform for creating and managing your online store. Whether you want to sell physical products, digital goods, or services, Shopify provides the necessary tools and resources to set up and run your business effectively.

Shopify Pricing Plans

Shopify offers three main pricing plans: Basic, Standard, and Advanced. Each plan comes with specific features and benefits tailored to different business sizes and requirements.

  1. Basic Plan

The Basic plan, starting at $29 per month, provides all the essential features to launch and operate a small online store. With this plan, you can add unlimited products, create a blog or website store, and have your storefront managed by Shopify. The Basic plan is an excellent choice for businesses with a limited budget and fewer inventory locations.

  1. Standard Plan

The Standard plan, priced at $79 per month, offers additional features to meet the needs of growing businesses. In addition to the features of the Basic plan, the Standard plan allows you to add up to five physical inventory locations, access detailed reports and analytics, and benefit from Shopify's shipping discounts. This plan is suitable for businesses that require advanced inventory management and reporting capabilities.

  1. Advanced Plan

The Advanced plan is Shopify's premium offering, starting at $299 per month. It is designed for larger businesses with extensive product lines and multiple physical locations. With the Advanced plan, you can add up to eight inventory locations, access advanced reporting and analytics, and enjoy higher shipping discounts. This plan is ideal for businesses that require sophisticated reporting and inventory management features.

Features of Shopify Plans

4.1 Unlimited Products

All Shopify plans allow you to add unlimited products to your online store. Whether you have a small boutique shop or a large-scale retail operation, Shopify accommodates businesses of all sizes.

4.2 Inventory Management

Effective inventory management is crucial for any online store. Shopify provides features that allow you to track your inventory levels, set up different variants for products, and manage multiple physical locations. The Basic plan offers inventory management for up to four locations, while the Standard and Advanced plans provide more extensive capabilities.

4.3 Reporting and Analytics

Shopify's reporting and analytics features give you valuable insights into your business performance. The Basic plan provides basic reporting features, while the Standard plan offers standard reporting to help you monitor your finances, inventory, and customer behavior. The Advanced plan provides advanced reporting capabilities for more in-depth analysis and decision-making.

4.4 Shopify Shipping

With Shopify, you can take advantage of discounted shipping rates from carriers like UPS and USPS. The Basic plan offers up to a 77% discount, the Standard plan provides an 88% discount, and the Advanced plan gives you an 88% discount on shipping costs. However, note that the Basic plan does not include USPS Priority Mail Cubic pricing.

4.5 Payment Systems

Shopify offers integrated payment solutions, allowing you to accept credit card payments securely. Using Shopify Payments, you can benefit from a 2% transaction fee on the Basic plan, a 1% fee on the Standard plan, and a 0.5% fee on the Advanced plan. If customers choose not to use Shopify Payments, an additional 2% fee applies.

4.6 Point of Sales

All Shopify plans include Point of Sale (POS) capabilities, enabling businesses to sell products in person using Shopify's mobile app or card reader. This feature is particularly useful for brick-and-mortar stores or businesses participating in events or markets.

4.7 Global Selling

Shopify enables businesses to expand their reach and sell internationally. All plans allow you to create online stores in multiple languages, catering to different regions and markets. However, international pricing and domain customization are only available on the Standard and Advanced plans.

Comparison of Shopify Plans

5.1 Pricing and Transaction Fees

The pricing for Shopify plans starts at $29 per month for the Basic plan, $79 per month for the Standard plan, and $299 per month for the Advanced plan. Transaction fees vary depending on the plan, with a 2% fee on the Basic plan, a 1% fee on the Standard plan, and a 0.5% fee on the Advanced plan for non-Shopify Payments transactions.

5.2 International Pricing and Domains

If you plan to sell your products in multiple currencies or regions, it is essential to consider the Standard or Advanced plan. The Basic plan does not allow you to set different prices for international customers or have separate domains for different regions.

Choosing the Right Plan for Your Business

When selecting a Shopify pricing plan, consider factors such as the size of your business, the number of products you offer, your inventory management needs, and your budget. If you are just starting or operating a small-scale business, the Basic plan may be sufficient. As your business grows and requires more advanced features and capabilities, you can upgrade to the Standard or Advanced plan.


Shopify offers flexible pricing plans tailored to businesses of all sizes. By carefully evaluating your business needs and considering the features and benefits of each plan, you can select the one that best suits your requirements. Whether you are starting a new venture or expanding your existing business, Shopify provides the tools and support to build a successful online store.

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