Unlocking the Secrets of Shopify Pricing (2023)

Unlocking the Secrets of Shopify Pricing (2023)

Table of Contents

  1. Introduction
  2. All-in-One Platform
  3. Free Trial
  4. Choosing a Plan
  5. Additional Costs
    1. Domain Name
    2. Premium Themes
    3. Email Hosting
    4. POS Card Reader
  6. Shopify Payments
  7. Transaction Fees
  8. Shopify Plus
  9. Conclusion
  10. FAQ

Shopify Pricing and Plans Explained

Are you considering using Shopify for your online store but feeling overwhelmed by their pricing and plans? Don't worry, we've got you covered! In this article, we will break down Shopify's pricing structure and plans, providing you with all the information you need to make an informed decision. We'll also share some tips to help you keep your costs down. So, let's dive right in and demystify Shopify's pricing!


When it comes to selling online, Shopify offers an all-in-one platform that includes everything you need. From hosting and security to support providers, Shopify takes care of it all. However, you still need to choose the right pricing plan for your business. Before making any commitments, you can sign up for a free 3-day trial to test Shopify's features and determine if it's the right fit for you.

All-in-One Platform

With Shopify, you don't have to worry about managing multiple providers for hosting, security, and support. They offer a comprehensive platform that takes care of all these aspects, allowing you to focus on growing your online business.

Free Trial

To give you a taste of what Shopify has to offer, they provide a 3-day free trial. During this trial period, you can upload your products, explore the platform, and decide if Shopify is the right solution for your online store.

Choosing a Plan

Shopify offers three main pricing plans: Basic, Standard, and Advanced. The Basic plan, priced at $29/month, is suitable for beginners in ecommerce. It provides you with your own Shopify website and access to most selling features. However, if you require more advanced features like comprehensive reporting, bigger shipping discounts, and more staff accounts, you can upgrade to one of the higher plans.

It's important to note that the prices displayed on Shopify's website refer to yearly subscriptions, which require an upfront payment and are non-refundable. If you prefer a month-to-month plan, the prices are 25% higher. However, you can switch from monthly to yearly pricing at any time.

Additional Costs

In addition to the monthly plan fees, there are a few additional costs you need to consider when budgeting for your online store.

Domain Name

If you want your website to have a custom domain, you can purchase a domain name directly through Shopify. Prices start at $14 per year. Alternatively, you can connect a domain purchased from an external provider, which may save you a few dollars.

Premium Themes

While Shopify offers free customizable templates, you also have the option to purchase premium themes. These themes range in price from $100 to $350, allowing you to create a unique and professional-looking online store.

Email Hosting

Shopify does not include email hosting in its plans. If you want a customized email address, you can purchase email hosting from providers like Google, with prices starting at around $6 per user per month.

POS Card Reader

If you sell in-person, you can integrate Shopify's Point of Sale (POS) app into your business. While the app is free, the card readers come at an additional cost. For more advanced features, you can upgrade to the Shopify POS Pro plan, priced at $89/month.

Shopify Payments

Shopify Payments is a payment processor offered by Shopify. It allows you to accept online payments, and it's free to use. However, you will still incur separate processing fees for credit card transactions. The benefit of using Shopify Payments is that the fee is lower compared to other credit card payment processors. It's important to note that Shopify Payments may not be available in all countries, so it's essential to check its availability before signing up.

Transaction Fees

Shopify charges transaction fees ranging from 0.5 to 2% for every sale, depending on the pricing plan you choose. However, you have the option to remove these fees entirely by using Shopify Payments as your online payment processor. This is another reason why using Shopify Payments can be beneficial, as other processors often have similar rates plus transaction fees.

Shopify Plus

For larger companies with more complex needs, Shopify offers a special plan called Shopify Plus. This plan comes with advanced features and customization options tailored to meet the requirements of high-volume businesses. For detailed information about Shopify Plus, you can check out our Shopify Plus review.


Shopify's pricing and plans can initially seem daunting, but understanding how they work is crucial for making informed decisions about your online store. By choosing the right plan and considering the additional costs, you can effectively budget for your business and maximize your Shopify experience.

If you have any further questions or need assistance with Shopify's pricing and plans, don't hesitate to reach out to us. We're here to help you succeed in your online business journey.


  • Shopify offers an all-in-one platform that takes care of hosting, security, and support.
  • You can sign up for a free 3-day trial to test Shopify and decide if it's the right fit for your online store.
  • Shopify has three main pricing plans: Basic, Standard, and Advanced.
  • Additional costs to consider include domain names, premium themes, email hosting, and POS card readers.
  • Shopify Payments is a payment processor that can help lower transaction fees.
  • For larger businesses, Shopify offers a special plan called Shopify Plus with advanced features.
  • Understanding Shopify's pricing and plans is essential for effective budgeting and business growth.


Q: Can I change my Shopify pricing plan after signing up? A: Yes, you can upgrade or downgrade your plan at any time. Simply visit the Shopify admin dashboard and navigate to the "Billing" section to make changes.

Q: Are there any hidden fees associated with Shopify's pricing? A: There are no hidden fees. Shopify is upfront about their pricing structure, and any additional costs, such as transaction fees, are clearly outlined.

Q: Can I use my own domain name with Shopify? A: Yes, you can either purchase a domain name directly through Shopify or connect a domain purchased from an external provider.

Q: Is Shopify Payments available in my country? A: Shopify Payments is available in many countries, but not all. It's important to check Shopify's website or contact their customer support to confirm availability in your country.

Q: Does Shopify offer customer support for pricing and plan-related queries? A: Yes, Shopify provides customer support via live chat, email, and phone. They are readily available to assist with any questions or concerns you may have regarding their pricing and plans.

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