The Ultimate Guide to Shopify Page Builders: Gem Pages, PageFly, and Shogun

The Ultimate Guide to Shopify Page Builders: Gem Pages, PageFly, and Shogun

Table of Contents:

  1. Introduction
  2. Gem Pages 2.1 Pros 2.2 Cons
  3. PageFly 3.1 Pros 3.2 Cons
  4. Shogun 4.1 Pros 4.2 Cons
  5. Features Comparison 5.1 Design and User Interface 5.2 Integrations 5.3 Templates 5.4 Pricing
  6. Which Page Builder To Choose?
  7. Conclusion

Comparing the Best Shopify Page Builders: Gem Pages, PageFly, and Shogun

Introduction: When it comes to building high-converting pages on Shopify, having an effective page builder is crucial. In this article, we will compare the three biggest Shopify page builders - Gem Pages, PageFly, and Shogun. We will discuss the pros and cons of each tool, their features, pricing, and ultimately help you decide which page builder is the best fit for your needs.

Gem Pages: Gem Pages is known for its sleek and beginner-friendly design. It offers a drag-and-drop editor that allows you to easily create all types of pages, from landing pages to product pages. The integration with popular Shopify apps makes it a convenient choice for users who rely on various app functionalities.

Pros of Gem Pages:

  • Beginner-friendly and intuitive design
  • Extensive integration options with popular Shopify apps
  • Wide range of page types and templates
  • A/B testing feature to optimize conversions

Cons of Gem Pages:

  • Limited features on the free plan
  • Relatively higher pricing compared to other page builders

PageFly: PageFly is another highly regarded page builder that offers a user-friendly interface and a wide selection of templates. It seamlessly integrates with Shopify and provides advanced customization options.

Pros of PageFly:

  • User-friendly interface with a seamless integration with Shopify
  • Extensive template library with 121 templates
  • Dedicated elements for Shopify, making customization easier
  • Advanced features like SEO optimization and image galleries

Cons of PageFly:

  • Limited features and templates on the free plan
  • Pricing can be higher compared to some competitors

Shogun: Shogun is a versatile website builder that allows you to build e-commerce stores without limits. It offers a drag-and-drop editor, along with the option to use bitcomers if desired. However, it has fewer integration options compared to Gem Pages and PageFly.

Pros of Shogun:

  • Versatile website builder with drag-and-drop editor
  • Option to use bitcomers for additional functionality
  • Ability to create e-commerce stores with designs without limits

Cons of Shogun:

  • Limited integration options with only clavio, recharge, and yacht4
  • Pricing not as competitive compared to other page builders

Features Comparison:

  1. Design and User Interface: Gem Pages and PageFly both offer user-friendly interfaces, making it easy for beginners to create stunning pages. Shogun also provides a drag-and-drop editor, but some may find its overall design and user experience less appealing.

  2. Integrations: Gem Pages and PageFly have a wide range of integrations with popular Shopify apps, providing flexibility in enhancing your store's functionality. Shogun, on the other hand, has limited integration options, which can be a drawback for users relying on third-party apps.

  3. Templates: All three page builders offer templates, but PageFly stands out with its extensive library of 121 templates. Gem Pages also provides a good collection of templates, while Shogun offers 70+ Shopify page templates.

  4. Pricing: Gem Pages offers a free plan with one published page, making it an attractive option for those on a budget. PageFly's free plan also provides one published website, while Shogun's free plan is more limited in terms of features. However, Shogun has the lowest pricing for its paid plans, with Gem Pages being the most expensive.

Which Page Builder To Choose? Ultimately, the choice of the best page builder for your needs depends on your specific requirements and preferences. If you prioritize an intuitive design and extensive integration options, Gem Pages may be the ideal choice. PageFly offers a user-friendly interface with a vast template library, while Shogun provides versatility but with limited integrations.

Conclusion: In conclusion, Gem Pages, PageFly, and Shogun are all solid options for Shopify page builders. Depending on your priorities and budget, you can choose the one that suits your requirements best. Whether it's the sleek design of Gem Pages, the extensive templates of PageFly, or the versatility of Shogun, these page builders can help you create high-converting pages for your Shopify store.


  • Gem Pages, PageFly, and Shogun are the three biggest Shopify page builders.
  • Gem Pages offers a sleek design and extensive integration options.
  • PageFly provides a user-friendly interface with a vast template library.
  • Shogun offers versatility but has limited integration options.
  • Pricing varies among the three page builders, with Gem Pages being the most expensive.


Q: Can I use these page builders for any type of page on my Shopify store? A: Yes, all three page builders allow you to create various types of pages, including landing pages, home pages, product pages, collection pages, and blog post pages.

Q: Do these page builders offer A/B testing features? A: Yes, both Gem Pages and PageFly offer A/B testing features, allowing you to optimize your page conversions.

Q: Can I use third-party apps with these page builders? A: Yes, all three page builders offer integrations with popular Shopify apps. However, Gem Pages and PageFly have a wider range of integration options compared to Shogun.

Q: Are there free plans available for these page builders? A: Yes, all three page builders offer free plans with limitations. However, Gem Pages and PageFly provide more features on their free plans compared to Shogun.

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