Maximize Sales with Reconvert's Post-Purchase Upsell Feature
Maximize Sales with Reconvert's Post-Purchase Upsell Feature
Table of Contents:
- Introduction to Reconvert
- Pricing and Trial Period
- Setting Up Reconvert
- Installing Reconvert
- Creating Thank You Page
- Customization Options
- Widget Options for Thank You Page
- Product Recommendations
- Time-Sensitive Pop-Up Offers
- Product Upsells
- Birthday Subscription
- Social Sharing
- Order Tracking
- Using Triggers for Different Templates
- Analytics and Reporting
- Order Merging with Reconvert
- Frequently Asked Questions (FAQs)
Introduction to Reconvert
Reconvert is a powerful page builder and conversion optimization app designed specifically for Shopify merchants. With over 20,000 active users, Reconvert offers a drag-and-drop builder for the order confirmation page, also known as the Thank You page. This app aims to fill the gaps in the Shopify platform by providing customizable options and widgets to enhance the post-purchase experience for customers.
Pricing and Trial Period
Reconvert offers a 30-day free trial for all users, regardless of their order volume. After the trial period, the pricing structure varies based on the number of monthly orders. For merchants with less than 50 orders per month, the app is completely free. For those with 50 to 100 orders per month, the monthly subscription cost is $8. As merchants grow their order volume, they can enjoy better discounts and higher return on investment (ROI).
Setting Up Reconvert
To get started with Reconvert, simply install the app from the Shopify App Store. Once installed, you can begin the setup process by accessing the Reconvert dashboard. From there, you have the option to create your Thank You page from scratch or choose a pre-made template. The recommended template, known as "Conversion Monster," includes various conversion-boosting widgets and provides a solid foundation for customization.
Widget Options for Thank You Page
Reconvert offers a range of widgets that can be added to the Thank You page to increase conversions and engagement. These widgets include:
- Product Recommendations: Showcase related products to encourage additional purchases.
- Time-Sensitive Pop-Up Offers: Display a pop-up with a limited-time discount to incentivize immediate action.
- Product Upsells: Recommend the same product purchased with an additional discount to encourage customers to buy more.
- Birthday Subscription: Collect customers' birthdays for targeted marketing campaigns and personalized offers.
- Social Sharing: Allow customers to share their order on social media and offer discounts to their friends.
- Order Tracking: Provide a one-click order tracking feature for customers to easily follow the progress of their orders.
Using Triggers for Different Templates
Reconvert's "Triggers" feature enables you to display different templates based on specific conditions. By setting up triggers, you can show unique Thank You pages depending on product purchases, order data, or customer data. This customization allows for more personalized and targeted post-purchase experiences.
Analytics and Reporting
Reconvert provides comprehensive analytics and reporting to help you track the performance of your Thank You page and the widgets you've added. The dashboard displays metrics such as revenue generated, orders received, conversions, impressions, and more. These insights help you evaluate the effectiveness of your customization efforts and make data-driven decisions for optimizing your Thank You page.
Order Merging with Reconvert
Reconvert also offers an app called "Order Merger" that allows you to merge multiple orders from the same customer and address into a single order. This feature helps simplify order processing and improve order analytics. However, it's important to note that merging orders may impact your analytics and should be used cautiously. Reconvert is actively working with Shopify to integrate this feature seamlessly and minimize any negative effects on analytics.
Frequently Asked Questions (FAQs)
Q: How can I customize the discount values to optimize conversions? A: The bigger the discount compared to the order value, the higher the conversion rate. Consider offering larger discounts on the Thank You page, as your cost per acquisition is zero at this stage.
Q: Which widgets have the highest conversion rates in Reconvert? A: The time-sensitive pop-up offers and product upsells tend to have the highest conversion rates. Customers appreciate limited-time discounts and additional discounts on the same product purchased.
Q: How many widgets should I add to my Thank You page? A: It's recommended to add multiple widgets, such as product recommendations, pop-up offers, and upsells. Each widget serves a different purpose and caters to different customer preferences. The more options you provide, the higher the chances of re-engaging customers.
Q: Can I change the template of my Thank You page after it's already active? A: Yes, you can easily switch between templates within the Reconvert dashboard. Simply create a new template and set it as the default. The new template will then become active on your Thank You page.
Q: Is there a way to track the effectiveness of different templates or campaigns? A: Yes, Reconvert provides detailed analytics on each template and widget. You can analyze impressions, clicks, conversions, click-through rates, and more. These statistics will help you evaluate the performance of your customizations and make data-driven decisions.
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