Boost Your Sales with Bulk Product Reviews Import

Table of Contents

1. Introduction
2. Importance of Product Reviews
3. Steps to Import Bulk Product Reviews to Your Shopify Store
   • 3.1 Using AliExpress Merchant Process
   • 3.2 Importing Reviews from Shopify Product Review Apps
   • 3.3 Importing from Spreadsheet
4. Understanding the Template
   • 4.1 Product Handle
   • 4.2 Rating
   • 4.3 Author
   • 4.4 Email
   • 4.5 Review Body
   • 4.6 Review Date
   • 4.7 Photo URL
   • 4.8 Verification
5. Adding Reviews Manually
6. Uploading Reviews to Shopify
7. Managing Imported Reviews
8. Conclusion

How to Import Bulk Product Reviews to Your Shopify Store

Product reviews play a crucial role in the success of any online store. They provide valuable insights and social proof for potential customers. However, adding product reviews manually can be a time-consuming task, especially if you have a large inventory. In this tutorial, we will guide you through the process of importing bulk product reviews to your Shopify store using the Looks app.

1. Introduction

In the modern e-commerce landscape, customer feedback is highly influential in the purchasing decisions of potential buyers. Product reviews provide valuable social proof and help build trust among customers. By importing bulk product reviews to your Shopify store, you can enhance the credibility of your products and increase conversions. This tutorial will walk you through the step-by-step process of importing reviews using the Looks app.

2. Importance of Product Reviews

Before we dive into the steps of importing product reviews, it's essential to understand why they are crucial for your online store. Product reviews offer several benefits:

• Increased Trust: When potential customers see positive product reviews from satisfied customers, they are more likely to trust your brand and make a purchase.
• Enhanced Credibility: By showcasing real customer experiences, reviews add authenticity to your products and build credibility.
• Better SEO: Product reviews provide fresh and relevant user-generated content, which improves your store's search engine optimization (SEO) and helps attract organic traffic.
• Improved Conversion Rates: Positive reviews act as testimonials for your products, convincing potential customers to complete a purchase. Studies have shown that displaying product ratings and reviews can significantly increase conversion rates.

Now that you understand the importance of product reviews, let's move on to the process of importing them to your Shopify store.

3. Steps to Import Bulk Product Reviews to Your Shopify Store

Importing bulk product reviews to your Shopify store can be done using different methods. In this section, we will explore three ways of importing reviews - using the AliExpress Merchant process, importing from Shopify product review apps, and importing from a spreadsheet.

3.1 Using AliExpress Merchant Process

If you are an AliExpress merchant, you can use this process to import product reviews directly to your Shopify store. Unfortunately, we will not be covering this process in this tutorial.

3.2 Importing Reviews from Shopify Product Review Apps

If you have been using Shopify product review apps like Product Reviews & UGC, Yotpo, or Judge.me, you can import reviews from these apps to Looks. Simply select the app you are using and upload the CSV file exported from that app to Looks.

3.3 Importing from Spreadsheet

This is the method we will be focusing on in this tutorial. It is useful when migrating a store from another platform to Shopify or when manually adding reviews to your products. Follow the steps below to import product reviews from a spreadsheet:

1. Click on the "Copy Template File" provided in the Looks app. This file will serve as a template for adding your product reviews in an Excel or Google sheet format.
2. The template includes fields such as product handle, rating, author, email, review body, review date, photo URL, and verification. We will explain these fields in detail in the next section.
3. Fill in the template with the relevant information for your product reviews, including any optional fields like photo URL or verification.
4. Save the completed template and convert it to a CSV file.
5. Upload the CSV file to the Looks app by clicking on "Upload Template File" in the import review section.
6. Wait for the upload process to complete. You will receive an email notification once the reviews are imported successfully.

Now that you understand the different methods of importing reviews and the process involved, let's explore the template format in more detail.

4. Understanding the Template

The template provided by the Looks app serves as a structured format for inputting your product reviews. Let's break down each field in the template:

4.1 Product Handle

The product handle refers to the last part of the product URL in your Shopify store. It uniquely identifies the product for which you are adding the review.

4.2 Rating

The rating field allows you to specify the rating of the product. This can range from 1 to 5 stars, with 5 being the highest rating.

4.3 Author

The author field indicates the name of the person who wrote the review.

4.4 Email

The email field corresponds to the email address of the reviewer.

4.5 Review Body

The review body field is where you input the actual content of the review. Here, the reviewer can share their thoughts, feedback, or any other relevant information.

4.6 Review Date

The review date field allows you to specify the date of the review. You can choose the appropriate date based on when the review was written.

4.7 Photo URL

If the review includes a photo, you can add the URL of the photo in this field. This allows you to showcase visual content alongside the review.

4.8 Verification

The verification field is optional and lets you mark the review as verified if it is from a verified purchase.

Now that we have a clear understanding of each field in the template, let's proceed to add some reviews manually.

5. Adding Reviews Manually

To add reviews manually, follow these steps:

1. Access the Looks app and navigate to the review section.
2. Click on "Import Review" and select the import from spreadsheet option.
3. Download the template file and open it using a spreadsheet editor.
4. Fill in the template with the required information, including the product handle, rating, author, email, review body, review date, photo URL (if applicable), and verification status.
5. Save the template as a CSV file.
6. Upload the CSV file to the Looks app.
7. Once the upload process is complete, you will receive a notification email.

It's important to note that you can add multiple reviews for multiple products following the same process. Let's now proceed to uploading the reviews to your Shopify store.

6. Uploading Reviews to Shopify

To upload the reviews to your Shopify store:

1. Access your Shopify admin panel.
2. Navigate to the Looks app and click on "Upload Template File."
3. Upload the CSV file containing the reviews.
4. Await the email notification confirming the completion of the upload process.

Once the upload process is complete, the imported reviews will be visible in your Shopify admin panel.

7. Managing Imported Reviews

To ensure the proper management of imported reviews, follow these steps:

1. Go to the "Manage Reviews" section in the Looks app.
2. Review the imported reviews and make any necessary edits or changes.
3. Verify that the imported reviews appear correctly on the respective product pages.
4. Delete any duplicate or irrelevant reviews to maintain a clean and organized review section.

By effectively managing imported reviews, you can improve the overall user experience and enhance customer trust in your products.

8. Conclusion

Importing bulk product reviews to your Shopify store using the Looks app is a simple and efficient way to enhance your store's credibility and boost sales. By following the steps outlined in this tutorial, you can easily import, manage, and showcase customer reviews for all your products. Start leveraging the power of product reviews and watch your store thrive in the competitive e-commerce landscape. Remember to respond to and engage with customer reviews to foster a strong relationship with your audience. Happy importing!

Highlights:

• Product reviews are essential for building trust and credibility in your online store.
• Importing bulk product reviews improves SEO, conversion rates, and customer trust.
• The Looks app provides three methods for importing reviews: AliExpress Merchant process, importing from Shopify product review apps, and importing from a spreadsheet.
• The template provided by the Looks app helps organize and input product reviews efficiently.
• Adding and uploading reviews manually involves completing the template and uploading the CSV file to the Looks app.
• Managing imported reviews ensures accuracy and relevance.

FAQ:

Q: Can I import reviews from other platforms to Shopify using the Looks app? A: Yes, you can use the spreadsheet import method to migrate reviews from other platforms to Shopify.

Q: How long does the review import process usually take? A: The duration of the review import process depends on the number of reviews being imported. You will receive an email notification once the process is complete.

Q: Can I delete or edit imported reviews after they have been uploaded? A: Yes, you can manage and make changes to the imported reviews using the Looks app's "Manage Reviews" section in your Shopify admin panel.

Q: Are product reviews automatically displayed on my Shopify store? A: Yes, once the reviews are imported successfully, they will be visible on the respective product pages of your Shopify store.