Boost Your Sales: Connect Shopify to Facebook
Table of Contents
- Introduction
- Benefits of Connecting Shopify to Facebook
- Setting Up Your Shopify Store on Facebook
- Connecting Your Facebook Account
- Connecting Your Facebook Business Manager Account
- Connecting Your Facebook Page
- Setting Up Your Facebook Shop
- Syncing Your Shopify Store with Your Facebook Catalog
- Approval Process on Facebook
- Conclusion
Benefits of Connecting Shopify to Facebook
Shopify is a popular subscription-based software that allows anyone to set up an online store and sell their products. One of the many features that Shopify offers is the ability to connect your store to Facebook. By connecting your account to Facebook, you will be able to increase brand awareness using typical social indicators. Not only that, but you can also increase your sales, as your products will reflect on Facebook. In fact, 78% of American consumers say that they've discovered products on Facebook.
Connecting your Shopify store to Facebook also allows you to create an online store with fewer resources and doesn't consume a lot of your time. In this article, we will walk you through how to set it up.
Setting Up Your Shopify Store on Facebook
To start off, log into your Facebook account and Shopify admin. We'll be adding the Facebook and the sales channel. Click the plus button on the sales channel and look for the Facebook on the list. Click the green plus button beside it. On the next page, you'll be asked to confirm the sales channel integration. Scroll down to the bottom and click the updated sales channel button.
What we need to do next is set up your Facebook integration. On the Facebook shop, click the start setup. Connect your Facebook account by clicking the connect account. A pop-up will show up that will ask you to enter your Facebook password. Enter it and click continue at the bottom. You'll be able to ask to verify the integration. Make sure that you're logged in to the correct account, then allow Shopify to manage your Facebook ads.
Next is the connector Facebook Business Manager. After you have connected your Facebook account, it will detect if you have a business account. If you haven't had a Facebook Business Manager account, you can visit business.facebook.com. Just make sure that you're logged in to your personal account and just go through the process. Once you have created your Facebook Business Manager account, it will show up on the list on the Business Manager section. Just click connect on the correct account.
Next is to connect your Facebook page. The pages that you have created on your Facebook personal account will show up on the list. Just click connect to the correct page, enable the data sharing by turning on the switch, and choose maximum as your data sharing level. Right below it, click connect to the correct Facebook ads ID.
Setting Up Your Facebook Shop
Using a commerce account on Facebook, the first thing that you need to do is to set up your Facebook shop. Go back to your Facebook page, click the more drop-down, and select shop. On the next page, click the go to commerce manager button. Set up your shop by following through the setup wizard. Click next on the first part, which is get started. Choose the checkout method since you want them to be directed to your website. Choose the website option and click next. Choose sales channel, select the Facebook page, and where you want to show your products, and click next. Then enter your business email address.
Next is to add products. You actually don't need to add anything here since it'll be synced to your Shopify store. Just click next, and the last one is the preview. Just agree to the seller agreement and click finish setup. Since you just had this integration, it will go through an approval process on Facebook.
Syncing Your Shopify Store with Your Facebook Catalog
Go back to your Shopify admin and finish the setup. You should see a notice that it's complete, but don't get frustrated if your products won't show up yet. You'll also notice that the shop tab on your Facebook page has disappeared. The integration may be on the review process of Facebook. It may take three to five business days, based on our experience. Once it has been approved, you can just go directly to your Facebook page, or you can go to the Facebook channel, then click customize shop. On the catalog, you should see that the items on your Facebook catalog reflect the products on your Shopify store.
Approval Process on Facebook
Since you just had this integration, it will go through an approval process on Facebook. It may take three to five business days, based on our experience. Once it has been approved, you can just go directly to your Facebook page, or you can go to the Facebook channel, then click customize shop. On the catalog, you should see that the items on your Facebook catalog reflect the products on your Shopify store.
Conclusion
Connecting your Shopify store to Facebook is a great way to increase brand awareness and sales. It's easy to set up and doesn't require a lot of resources. By following the steps outlined in this article, you'll be able to connect your Shopify store to Facebook in no time.
