Beginner's Guide to Freelancing as a Shopify Developer

Beginner's Guide to Freelancing as a Shopify Developer

Table of Contents

  1. Introduction
  2. Finding Inspiration from YouTube Channels
  3. Utilizing Shopify Apps as a Source of Inspiration
  4. Exploring Themes and Their Features
  5. Using Page Builders for Easy Customization
  6. Building Your Portfolio with Diverse Skills
  7. Getting Clients through Social Media and Blogging
  8. Exploring Freelancing Platforms like Fiverr
  9. Tips and Recommendations for Success
  10. Conclusion



In this article, we will explore different methods and strategies for beginner Shopify developers who are looking to start freelancing or find a job in the field. Drawing from my six years of experience as a freelancer specializing in Shopify websites, I will provide easy tasks and actionable tips to help you get started on your freelancing journey. From finding inspiration to building your portfolio and attracting clients, this article covers various aspects of freelancing in the Shopify ecosystem.

Finding Inspiration from YouTube Channels

One of the best places to find ideas for services or features you can build is YouTube channels focused on Shopify development. These channels often showcase ideas and tutorials based on real client requests. By exploring videos that cover popular topics and frequently asked questions, you can gain valuable insights into the kind of features store owners are seeking. Additionally, these tutorials are specifically aimed at beginner level developers, making them ideal for honing your skills and building a portfolio of projects.

Utilizing Shopify Apps as a Source of Inspiration

The Shopify ecosystem heavily relies on apps to extend the functionalities of themes. While apps can be convenient, they often come with drawbacks such as cost and potential store slowdown. As a freelancer, you can differentiate yourself by offering custom-built features that replace the need for apps. Many store owners are unaware that they can hire a developer to create the same functionality as an app for a one-time payment. By browsing the Shopify app store, you can gather ideas for services you can offer as alternatives to popular apps, providing cost-effective solutions to clients.

Exploring Themes and Their Features

Themes play a crucial role in the design and functionality of a Shopify store. While free themes like Dawn offer basic features, they lack the extensive capabilities found in premium themes. By familiarizing yourself with the sections and features available in Dawn and other free Shopify 2.0 themes, you can identify missing features and explore ways to incorporate them into your clients' stores. Additionally, certain premium themes like Broadcast offer unique sections and functionalities that can inspire you to create custom features for your own portfolio.

Using Page Builders for Easy Customization

If you are a beginner with limited coding skills, a great way to start freelancing without advanced coding knowledge is by specializing in page builders. Page builders are apps that allow users to create custom pages using a drag-and-drop interface, eliminating the need for extensive coding. By becoming an expert in popular page builders and offering your services in this niche, you can provide store owners with the opportunity to create custom pages without the requirement for complex coding. This specialized skill can be a powerful offering in the early stages of your freelancing career.

Building Your Portfolio with Diverse Skills

As a freelancer, your portfolio is a vital tool for attracting clients and showcasing your skills. By diversifying your skill set and offering a range of services, you can cater to a broader client base. Consider building features and functionalities using the ideas gathered from YouTube channels, apps, and themes discussed earlier. Ensure that your portfolio includes a mix of front-end and back-end development projects, highlighting your ability to create custom solutions and replace the need for apps. A diverse portfolio demonstrates your versatility and increases your chances of getting hired.

Getting Clients through Social Media and Blogging

To let potential clients know about your services, it's crucial to create an online presence. Social media platforms are an excellent avenue for promoting your freelancing services. Share your projects, engage with the community, and establish yourself as an expert in Shopify development. Additionally, blogging can be a powerful tool to attract clients through search engine optimization. Write detailed tutorials and articles about specific Shopify development topics, such as implementing variant-specific descriptions or displaying additional product information. By offering valuable solutions and optimizing your content for search engines, you increase the likelihood of being found by potential clients.

Exploring Freelancing Platforms like Fiverr

While some freelancers might be skeptical about freelancing platforms like Fiverr, they can be a great starting point for beginners. By creating gigs that package your services and expertise, you can showcase your skills and attract clients looking for specific solutions. Fiverr offers a reverse job marketplace, where clients browse for services, giving you the opportunity to stand out with your unique offerings. While it's not advisable to solely rely on Fiverr for your freelancing career, it can serve as a platform to kickstart your journey and attract initial clients.

Tips and Recommendations for Success

To ensure success as a Shopify freelancer, consider the following tips:

  1. Continuously improve your coding skills in HTML, CSS, and Liquid to offer customized solutions and excel in your projects.
  2. Stay updated with the latest Shopify updates, developments, and design trends to provide cutting-edge services.
  3. Regularly update your portfolio with new projects to demonstrate your expertise and versatility.
  4. Provide excellent customer service to create positive client experiences and generate repeat business or referrals.
  5. Network and collaborate with other Shopify developers to share knowledge, learn new techniques, and gain exposure to a wider client base.


Starting a career as a Shopify freelancer can be an exciting journey filled with opportunities for growth and success. By leveraging inspiration from YouTube channels, apps, themes, and page builders, you can offer custom solutions that replace the need for expensive apps. Building a diverse portfolio, promoting your services through social media and blogging, and exploring freelancing platforms like Fiverr can help you attract and retain clients. By continuously improving your skills and providing excellent customer service, you can establish yourself as a reputable Shopify freelancer in the industry.


  • Finding inspiration from YouTube channels for service ideas
  • Replacing app functionalities with custom-built features
  • Exploring themes and their unique features for inspiration
  • Utilizing page builders for easy customization without extensive coding skills
  • Building a diverse portfolio showcasing versatile skills
  • Attracting clients through social media presence and blogging
  • Considering freelancing platforms like Fiverr for initial client acquisition
  • Tips for success as a Shopify freelancer
  • Continuous learning and collaboration for professional growth

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