From Passion to Profit: Selling Houseplants for Money

From Passion to Profit: Selling Houseplants for Money

Table of Contents

  1. Introduction
  2. The Rising Cost of the Houseplant Hobby
  3. The Benefits of Selling Houseplants Online
  4. A Simple Process for Selling Houseplants
  5. The Importance of Propagation
  6. Choosing the Right Time to Sell
  7. Setting Prices for Your Houseplants
  8. Tracking Sales and Expenses
  9. The Results: How Much Money Can You Make?
  10. Considerations for Taxes and Legalities
  11. Conclusion


Welcome to Leafy Luster, where I, Christina, will be sharing my experience and insights on the world of plant selling. Today, I want to discuss the financial side of the houseplant hobby and how you can actually make money by selling plants. As a plant collector for the past three years, I have been able to turn my passion into a profitable endeavor. In this article, I will guide you through my process, the benefits of selling online, and provide details on exactly how much money I have made in the past two years. So, let's dive in and uncover the secrets of selling plants for profit.

The Rising Cost of the Houseplant Hobby

It's no secret that the houseplant hobby can become quite expensive, especially when you start venturing into the realm of rare and uncommon houseplants. The allure of unique foliage and the thrill of caring for these botanical treasures can take a toll on our bank accounts. However, there is a silver lining – houseplants are a regrowing resource. This means that not only can we enjoy their beauty, but we can also capitalize on their abundance by selling them to fellow plant enthusiasts. In the following sections, I will show you just how rewarding this can be.

The Benefits of Selling Houseplants Online

Selling houseplants online has never been easier. With platforms like Facebook Marketplace, eBay, and Instagram, creating an account and listing your plants is a breeze. Interested buyers can easily reach out to you, and negotiations for sales or trades can be conducted quickly. As a private seller, I have found this method to be highly efficient, and I will walk you through the process step by step.

A Simple Process for Selling Houseplants

My process for selling houseplants is straightforward and effective. First, I propagate the plants I have in my collection, as propagation is both enjoyable and cost-effective. This allows me to have a surplus of cuttings that eventually grow into healthy baby plants. When I have an excess of plants, I list them online for sale. However, I do have a principle – I don't sell freshly taken cuttings. Instead, I let the cuttings acclimate in soil until they are thriving. This way, I can ensure their survival and offer healthy plants to buyers. I also follow a win-win strategy by keeping three cuttings for myself and selling the rest. This way, my own collection continues to grow, and I can recoup some of the costs through sales.

The Importance of Propagation

Propagation is the cornerstone of my plant selling journey. It allows me to multiply my plant collection, generate a surplus of plants, and provide a steady stream of inventory for sales. For those just starting their collection, propagation may not be as feasible, but as you acquire more plants, the possibility of propagating and selling them becomes more viable. By taking cuttings from a single plant, you can significantly expand your collection without breaking the bank. Propagation is a win-win situation that allows you to save money while satisfying your desire for a fuller, more vibrant plant collection.

Choosing the Right Time to Sell

Timing is crucial when it comes to selling houseplants. You want to ensure that you have a ready supply of desirable plants to offer buyers. In my experience, it is best to wait until the cuttings have fully acclimated to soil and are actively growing before listing them for sale. This way, you can guarantee the buyer a healthy and thriving plant, increasing the chances of making a successful sale. Additionally, if you have rare or unique plants in your collection, timing the sale strategically can help you fetch higher prices.

Setting Prices for Your Houseplants

Determining the right prices for your houseplants can be a balancing act. On one hand, you want to earn a fair profit for your efforts, but on the other hand, you don't want to price yourself out of the market. In my experience, I have found that listing plants slightly lower than the average market price tends to attract more buyers and result in quicker sales. It's important to consider not just the cost of the plant, but also the expenses incurred in terms of pots, soil, and any other necessary materials. By calculating these costs and setting prices accordingly, you can strike a balance that is both profitable and attractive to potential buyers.

Tracking Sales and Expenses

Keeping meticulous track of your sales and expenses is essential for maintaining a profitable plant selling venture. A simple Excel sheet can serve as your record-keeping tool, enabling you to monitor your progress and measure your success. In my case, I have a spreadsheet that lists all the plants I have sold or intended to sell, along with their prices and actual sale prices. This allows me to see the total sales I have made, subtracting any expenses such as soil costs and pot expenses. By calculating the remaining profit, you can have a clear understanding of the financial aspect of your plant selling endeavor.

The Results: How Much Money Can You Make?

Now, let's delve into the exciting part – how much money can you actually make from selling houseplants? In my case, I have tracked my sales over the course of two years, and the results have been promising. In 2020, I made a total of 238 euros in sales, resulting in a profit of 218 euros after subtracting expenses. Although I acknowledge that I have likely spent more on plants throughout the year, it's still a satisfying return on investment. Moving on to 2021, my sales skyrocketed to 762 euros, with a profit of approximately 737 euros after expenses. In total, over the course of two years, I have made around 1,000 euros from selling my beloved plants. While this may not be a significant sum for a business, it certainly adds up and offers a rewarding way to offset your plant expenses.

Considerations for Taxes and Legalities

It's important to mention that the rules and regulations regarding taxes and legalities may vary depending on your country of residence and the scale of your plant selling operation. Factors such as the number of plants sold, their value, and the frequency of sales can all impact the need for formal business registration or tax obligations. It's advisable to consult local guidelines or seek professional advice to ensure compliance with relevant laws and regulations. As a casual seller, I have not accounted for expenses such as electricity, water, or my working time. While this approach may not be suitable for everyone, it provides a basic framework for those interested in exploring plant sales as a side venture.


In conclusion, selling houseplants can be a lucrative and rewarding endeavor that enables plant enthusiasts to recoup some of their expenses and enjoy the financial side of their hobby. By following a simple process, leveraging the power of online platforms, and engaging in strategic propagation and timing, you can successfully turn your love for plants into a profitable venture. While it's essential to remain mindful of legal obligations, taxes, and expenses, selling plants can provide a fun and engaging way to recoup costs and even generate a modest income. So, why not give it a try? Happy selling and may your plant business flourish!


  1. Discover how to make money by selling houseplants
  2. Selling houseplants online is easier than ever
  3. Propagation is the key to a successful plant selling venture
  4. Learn how to set the right prices for your houseplants
  5. Track your sales and expenses for a clear understanding of your profits
  6. Find out how much money you can make from selling plants
  7. Understand the importance of timing and strategic sales
  8. Consider legal and tax implications for your plant selling business
  9. Enjoy the rewards and benefits of turning your passion into profit