Streamlined Dropshipping: Revolutionizing the Clothing Brand Management

Streamlined Dropshipping: Revolutionizing the Clothing Brand Management

Table of Contents

  1. Introduction
  2. The Old Way of Managing a Clothing Brand
    1. Ordering Blank Clothing from Suppliers
    2. Working with a Screen Printing Facility
    3. Managing Inventory and Fulfilling Orders
  3. The New Way of Managing a Clothing Brand
    1. Getting Clothing Made through a Single Supplier
    2. Avid Apparel - an Awesome Company
    3. Streamlining the Production Process
    4. Partnering with Lickety-Split for Fulfillment
  4. Working with a Fulfillment Center
    1. Shipping Costs and Efficiency
    2. Inventory Management and Communication
    3. Adding a Handling Fee for Fulfillment Costs
    4. The Simplicity and Benefits of Working with a Fulfillment Center
  5. Developing a Strong Relationship with the Fulfillment Center
    1. The Importance of Communication and Collaboration
    2. Building a Team Approach to Drop Shipping
  6. Conclusion

The Evolution of Managing a Clothing Brand: A Streamlined Approach to Drop Shipping

In the world of e-commerce, running a successful clothing brand requires efficient management of various processes. Traditionally, inventory management, production, and order fulfillment were time-consuming and complex tasks. However, with the evolution of technology and innovative approaches to logistics, managing a clothing brand has become much simpler and more streamlined.

The Old Way of Managing a Clothing Brand

In the past, managing a clothing brand involved multiple steps and suppliers. To start the process, the brand owner would order blank clothing from various suppliers, such as and HS Apparel. The blank clothing would then be sent to a screen printing facility for customization. Once the clothing was printed, it would be shipped to the brand owner's location, where they would organize and fulfill all the orders manually. This process required significant time, effort, and resources.

The New Way of Managing a Clothing Brand

In recent years, there has been a significant shift in how clothing brands manage their operations. A more efficient approach involves partnering with a single supplier who can handle the entire production process from start to finish. One such company that has revolutionized the industry is Avid Apparel, based in Toronto. With Avid Apparel, the brand owner no longer needs to order blank clothing from multiple suppliers. Instead, Avid Apparel takes care of everything, from printing to packaging and even barcoding.

This streamlined approach not only saves time but also reduces shipping costs. Avid Apparel ships all the inventory directly to a fulfillment center called Lickety-Split, also located in Toronto. The close proximity between Avid Apparel and the fulfillment center allows for cost-effective shipping and faster delivery to customers.

Working with a Fulfillment Center

Partnering with a fulfillment center has numerous advantages for clothing brands. Once the inventory from Avid Apparel arrives at the fulfillment center, it is organized, shelved, and prepared for order fulfillment. All aspects of the fulfillment process, including packaging, shipping, and tracking, are handled by the fulfillment center.

One of the significant benefits of using a fulfillment center is the integration with e-commerce platforms like Shopify. All the inventory and order data are directly recorded on the Shopify website. This integration allows for seamless communication and efficient handling of returns, exchanges, and customer inquiries.

To cover the costs associated with order fulfillment, the brand owner can add a handling fee to the shipping costs. By doing so, the customer bears the expenses of the fulfillment process, ensuring that there are no additional financial burdens on the brand.

The simplicity and effectiveness of working with a fulfillment center have made managing a clothing brand a much smoother process. The time and energy saved can now be redirected towards brand growth, marketing, and other essential aspects of running a successful business.

Developing a Strong Relationship with the Fulfillment Center

To maximize the benefits of working with a fulfillment center, it is crucial to establish a strong partnership and open lines of communication. By maintaining a close relationship with the fulfillment center, the brand owner can ensure that everything runs smoothly and efficiently.

Regular communication, whether through phone calls, emails, or text messages, allows for quick problem-solving and efficient coordination. Working together like a team fosters a sense of collaboration, trust, and reliability.

While not every clothing brand may have the opportunity to develop a close relationship with a fulfillment center, it is worth exploring ways to establish strong connections within the industry. The benefits of such partnerships can greatly enhance the efficiency and success of the brand.


Managing a clothing brand has evolved significantly in recent years, thanks to technological advancements and innovative logistics solutions. The old way of ordering blank clothing from various suppliers and managing inventory manually has given way to a more streamlined approach.

By partnering with a single supplier like Avid Apparel and working with a fulfillment center like Lickety-Split, clothing brands can simplify their operations, reduce costs, and focus on growth and customer satisfaction.

Embracing this new approach to drop shipping allows brand owners to spend less time on logistics and more time on what truly matters – building a successful clothing brand in an increasingly competitive e-commerce landscape.