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How to Install Structured Data on Shopify Store (2019)

hey folks it's Karen again with platter,and I am not alone today with me I have,our fantastic WordPress expert and our,Potter's web development director Jason,Hartley goes by Jay Ray's if I am,calling him by that nickname it's not,some random person it is him and he's,got a beard Jay you want to say hello,hello hi I'm Jerry and I have a beard,well a massive question that I,constantly get asked is how we submit,structured data on a Shopify stores,right so that's one of the challenges,especially because if you're on a,Shopify install on your main domain you,don't have the luxury of having those,WordPress plugins that do it,automatically some theme files do you,have it but it does not have it most of,the theme files don't have it on the,homepage of your Shopify store so we're,gonna walk you through exactly how I'm,going to do that on this call so I'm,gonna start first if you guys see my,screen with the reason right structured,data is a big deal we talk about this,all the time the last you know 10,updates from Google have been mostly,about structured data or the the Google,search console and we've been stressing,the importance of both of those things,at kata for quite some time but,structured data is this right if you're,if you're setting it up correctly Google,is you're telling Google what you want,to show when you do show up natively in,SERP all right so these are all up there,called Rich Snippets and they come in,various forms right they come in of,course the Google Shopping they come in,the knowledge panel over here,they also come towards the bottom when,you're when when they're showing,additional products and as well as,location if you do have a physical,location and video if you have video,right all kinds of great ways you can,show up organically through serve and if,you're doing it right your Shopify store,can help to get these things showing up,organically which is always you know,that end goal so we're gonna show you,how you do it first I'm using one of my,client sites as an example doctor sees,calm this is when we first realized for,for the purposes of this video we,realize,we don't have any structured data,submitted this is what it was before we,submitted it so Jay ray and I went,through an exercise and really it's him,and doing most of the legwork I'm just,taking the credit for it but we wouldn't,do and we actually ended up adding all,of these things manually so we're going,to show you how to do that on today's,call but also the important elements,that you want to have in structured data,because it can easily go down a rabbit,hole of all the various sets of,information that you can have so a,couple of things that we wanted to add,on to the homepage of this summit is to,Google first I wanted to make sure that,a product was a feature as part of the,part of the structured data pieces next,a webpage object as well as,organizations so after we submitted it,this is what it looks like and what,Jamie is gonna help walk you through to,submit for y

The above is a brief introduction to SERPs theme shopify

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How to get your Shopify Store Rank in Search Engines (SEO Checklist 2022)/Shopify SEO Optimization

welcome back to my channel in this video,we will be discuss about Shopify what is,Shopify how to get rank your website,your blog start your business branding,online presence store setup in this,video we will be discuss about Shopify,in details so if you like my video,please subscribe my channel,press the Bell icon for notification new,video,so let's get started Shopify build your,brand look professional help customer,contact with your business I had all my,science and branding ready to go and it,was matter this going to work but people,loved it it was just in my head so let's,get started we will be discuss about,Shopify what is Shopify and what is,e-commerce,getting more traffic is top of mind for,any e-commerce business owner so the,thought of mastering e-commerce,what is e-commerce SEO e-commerce seos,is searching their optimization of an,online store writing long descriptions,with relevant keywords on every product,page is an example of an optimization,obtaining backlink from relevant,websites can also improve your own,installs ranking position e-commerce SEO,is the process of generating more,organic non-paid or free traffic from,sites like Google Bing and Yahoo to your,honest store when you search for,something on Google for example you are,taken to this search engine results page,foreign,however in 2021 if their two point,search Reservoir 10 positions are neatly,laid out when searching for something in,Google you might see Google shopping as,Texas we just Snippets or people ask how,to create an e-commerce strategy if you,are new to search optimization and want,to learn how to rank first on Google,this is your best practices tutorial is,for you we will explain the basis of SEO,in a way that makes it simple and above,all actionable Step 1 keyword research,it should not be surprising that the,first step is identifying,which can conduct it a number of,different ways first note that the,e-commerce research keyword research is,difficult for most of the keyword,research you have read about online so,let's get started so first thing is,Amazon and Google suggest notes in,Google is the most popular search engine,in the world I am using cartiences,screenshots and examples you can repeat,similarly similar process in the most,other search engines as well you have,undoubtedly noticed the Google search,autocomplete features when you start to,type your search query Google suggests,relevant queries,this can be a gold mine for keyword idea,especially when you are already have a,few basic keywords in one you can,complete a similar process on Amazon,like we are competitor of yours the,great thing about Amazon suggestions is,that they are products focused unlike,Google with my contents of information,the purchase on Amazon is similar search,for a give us that relevant to one of,our products,thank you,thank you,thank you foreign,foreign,foreign,thank you,thank you,thank you,thank you foreign

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How to fix the link title attribute on your Shopify store : SEO optimization

hi everybody this is marwan today i'm,gonna talk about the,link title attribute which is very very,important for seo to rank your shopify,store on first page of google,and,almost all shopify themes except plug,are not seo friendly and are not,optimized to give you automatically to,the link title attribute,so first of all what's the link title,attribute if i go to,this demo store made on black team,when you hover over a product for,example this one as you can see the,title is truncate here to keep the,product cards lined and looks,professional when you hover over this,one you're gonna see the whole title,that appear this is the link title,attribute to give,additional information about the users,and,additional information about the robots,like google to let them know,where the link,gonna take the user to so this is,extremely important to optimize the link,title attribute to increase your seo,score and increase your ranking as you,can see on the black team here whichever,button you you hover over it you're,gonna see the link title attribute and,this is made automatically and you don't,need to do any uh coding to make this,happen,so any link here you hover over it,you're gonna see the link title,attribute that appear,but unfortunately on most of the shopify,themes,in this example i'm gonna use the dawn,theme to let you know,how to fix the link title attribute,if you go to any shopify theme here paid,or free,they are all not optimized for seo let's,check this one for instance this one,which is new,when you hover over a link there is,nothing that appear,and if you buy for example this team,you're gonna,need to hire is an seo expert to,optimize your seo because this team is,not seo friendly as you can see here,why do steams are not seo friendly first,of all because,all,premium theme that you see,on shopify are made based on free one,the latest one the shopify os 2.0 are,made on down theme and don't theme is,not seo friendly so,the the error,uh,they are likely copied the seo error to,the new theme and those ones are not seo,friendly any link here if you hover on,any link you will not find a link title,attribute as you can see here,not like the black theme that i,developed myself which contain a lot of,seo hacks not just the link title,attribute but,many many other things,that can optimize your store seo just,for instance the just the distance,between those icons are very important,mainly on mobile users,because google use the the fingerprint,distance,for mobile users so they can click on,the correct icon if the icons are too,close,if and if the user want to click on,twitter icon they will he will wrongly,click on facebook icon so the distance,the icon distance here are not made,randomly but it was carefully studied to,increase your seo not like for this one,for example this one on shopify as you,can see the distance is pretty pretty,close and if someone has a mobile,and a small screen if you would like to,click on term of service you can wrongly,click on

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Don't Buy A Premium Shopify Theme Until You Hear This!

hey what's up everyone Roy here from,surf storm and in today's video I want,to share with you is some tips on if you,should stick with a free theme or if you,should go for a paid theme on your,Shopify store and some of the benefits,that you could expect now before I get,into the video I just want to put out a,quick message if you have a Shopify,store and you're not getting traffic,you're having a hard time with sales,maybe you're looking for some email,sequences or you have a lot of abandoned,carts click the link below and send me a,message I'll do a free SEO audit on your,Shopify store so I cover over 75,different ranking factors on your store,to make sure it's user friendly make,sure it's fast make sure everything is,good for it to rank at Google I can even,put together a content strategy for you,for your blog if you have a search,console and Google Analytics set up I,can even do a benchmark of all your,highest performing pages and what's that,gonna do or what that will allow us to,do is pretty much see where all of your,traffic is going to work on those pages,first so you can see the results which,is more sales the fastest as fast as,possible so if that's something you're,interested in click the link below send,me a message and I'd be more than happy,to get on a quick call with you and talk,about your story so let's get into the,video so I made this post in a Facebook,group called the unofficial Shopify,podcast insiders it's pretty cool group,which also I have a Facebook group if,you'd like to join I'll leave a link in,the description and I made a post and it,said hey you know what are some,recommendations on premium themes I just,wanted to hear what people had to say,and I actually got a lot of comments and,there was one that stood out to me from,a guy named beef Brody I'm gonna leave,his YouTube channel in the description,and he runs a site called tactical baby,gear and it's actually a pretty cool,store it runs on Shopify,and they had a custom theme developed,for their site,by a guy named Kurt Elster but before,they did that he actually said they were,doing like millions of a year off of a,free theme so you know paid themes are,not necessarily just a magic button to,getting more sales or higher conversion,rates really it just comes down to the,styling that you desire and some of the,notable features that I just wanted to,go over that you can get with some of,the paid themes is like for example if I,go to chaos concealment which is a store,that I'm working with right now and,let's say we go to their holster product,page you can see on their products page,with the free theme that we don't really,get any related products the description,is fairly basic it's there's a lot of,white space here so the layout isn't,really that good and then if we go here,on tactical baby gear and we go to like,let's say their diaper bags and we just,click in one you could see that there's,a lot more information,we've got just video images and then you,know we also h

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How To Add Customer Reviews To Shopify (2022)

hey guys evan here in this video i'm,going to show you how you can add,customer reviews to your shopify store,customer reviews are very important and,they are very useful in helping you,generate more sales because people like,to see social proof before they go ahead,and buy a product and if they see that,other people are leaving positive,reviews that can greatly increase your,chance of actually selling your product,on your shopify store so the way we can,add customer reviews to our shopify,store is by going to our shopify,dashboard and we want to click on the,left hand side where it says apps it's,going to take us to the apps page and,what we want to do is go to the top,where we see the search bar and we want,to search for product reviews and we're,gonna see this under the app section,where it says product reviews app let's,go ahead and click on that and as you,can see it's a product reviews,application by shopify themselves so,that you know that this is going to,integrate into shopify easily we can see,that this is exactly what this is going,to look like under the reviews tab here,so you can see all of your reviews in,the table form like this you can also,reply to specific reviews so when,someone leaves a review on your shopify,store you can go ahead and give a,response to that so maybe they really,enjoyed your product so you can give a,thanks to them and that's also very,useful in helping you generate more,sales because when they see that you're,responsive whether or not they leave a,good or bad review if you're responsive,then people appreciate that more as,opposed to just having a bad review left,on your site and giving absolutely no,response to that so basically you get,the idea it'll help build trust to the,person that maybe wants to buy a product,from your store and so basically the,customer reviews show up right below,your product here or you can place them,wherever you want but basically they'll,show up like this they'll be star,ratings and people can leave a response,under that star rating as well you can,also control which reviews show up on,your stores so if someone leaves a,review that is not accurate or that you,think is misleading you can go ahead and,choose to hide that review if you want,and i'm not saying that you should,remove bad reviews if someone does leave,a bad review you should just leave it up,because again if you are genuinely,selling a good product you're gonna get,those five star reviews anyway because,if you just have a shopify store that is,just five star reviews all across the,board people are going to look at that,and they're not going to trust that,because that looks pretty fake i don't,think there's any product on amazon that,has completely five-star reviews across,the board so you don't just want to,remove all your bad reviews but there is,that option available to you if there,was a circumstance where you needed to,use it so again if you want to add this,app you can click on where it says add,app and basically

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How to Find Schema Markup from the Entire SERP

hey everybody this is steve toth from,seo notebook if you want tips like this,every week in your inbox just go to,seonotbook.com and subscribe,okay so today's tip is going to,highlight a free tool,called serp analysis by sandbox sandbox,is an seo agency that specializes in ux,and they've created a tool that scrapes,the serp and does a bunch of cool things,so let me show you how it works so you,basically put in a,keyword like plumber nyc which is a,competitive term,it's going to run its uh it's going to,scrape the cert and when it's done it'll,show something like this,so it's going to the part that i want to,highlight is the schema types which is,super cool so it's going to show me all,of the different schemas that page 1,results currently have right so that is,very very cool and,gives us a whole bunch of information on,the types of schema we can create for,our clients right,so,basically all you have to do is just,open up more data and go to schema types,some are going to say unavailable some,are going to say you know this one has,breadcrumb list for example this one has,plumber and when you click validate,schema it'll open up a window,in the schema.org validator that is,going to show you that exact type of,schema right so they're all going to,have various levels of information,filled out what i would suggest you do,is open a bunch of them and pick the,best ones right pick the best,information to fill out so if one has,done aggregate rating that's a great one,right if another one has done geo,coordinates that's another good one,right maybe another one did,customer service phone number those are,you can basically take all the missing,elements,from these different schemas and make,your own ultimate schema so that's,pretty much the the tip and the one,two things i want to leave you with if,you can hang on to this video for just a,sec,are the idea of doing all the things,right so when you have a competitive,term like plumber nyc you literally have,to do everything within your power to,rank and that includes developing a very,robust schema,and schema is great because it's a,one-time effort right it's not like,backlinks where you have to build them,every month or you know build content,constantly that earns backlinks you can,just put this schema up and chances are,it's going to be pretty evergreen for,you,so that's one thing this is part of,doing all the things and the second is,let's say you're in a small town right,smaller town at least dayton ohio right,and i look at the schemas that they have,here right they're going to be um less,robust right so there's a lot of data,unavailable home advisor that's a big,site expertise.com that's a big site,here we go complete plumbing dayton no,schema so you might not run into,that many good results so what i suggest,you do if you're in a smaller town don't,be googling your town plus plumber go to,and go to new york go to los angeles go,to miami go to boston,go to larger cities and check out their,schema and then

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Rapid Reviews - Star Rating 2.0 App Block Installation

Okay.,So we are going to review how to install a star rating on a product page for,a theme that is Shopify 2.0 enabled.,And that means that the app blocks.,Are available in the customize section.,On the theme editor.,So here we're in the rapid reviews homepage.,We're going to click into our online store.,And we are going to work as always on a theme copy.,Because we will make a mistake and we don't want that to be,shown to our live visitors.,We want to make the mistake.,Work through any issues that we have and then publish our copy live,when we're ready and happy with it.,Okay.,So we've already created a copy.,We click customize.,We're going to go to a product page.,And you can see here, we already have a star rating snippet,installed and we did that manually.,So I think that the best way to do this is manually.,Because a lot of times you have complicated code all around and you want,to put it exactly where you want it.,But in the case that you want to try to do it through the app blocks,first, you can certainly do that.,And so to install our app blocks, the first thing that we,did is we clicked add section.,We scrolled all the way down.,We selected one of our widgets.,And you can see, we already have two installed here, so we're just going,to use those as a starting point.,We have our reviews.,With media widget and we have our reviews and questions widget down here.,So we are going to add a star rating.,To this page.,And we'll put it up here.,And so you'll see.,Where we're going to review the different options.,So this automatically gets inserted.,We have 896 reviews for this page.,It's the exact same as the one that we installed manually.,And so that would be our basic installation.,Generally speaking, this is never going to be suitable for what you want or need.,You don't really want a random.,Star rating just plopped somewhere.,So let's look at what the options are inside of the star rating badge.,So we have a selector override.,So we could take this and we can put it somewhere.,So let's just as an example, let's select the h1 of the page.,So that would just, this is a proper CSS selector for the h1 of this page.,And then we want to insert it into the h1.,So.,You can see here that we've just replaced.,The h1 with a count.,a start rating count.,And so you can see that it's just taken the star rating badge and inserted it.,Into the h1 tag.,And so that's kind of cool.,So.,In the event that we wanted to, uh, do it a different way.,We could say, okay, let's insert it after the h1, instead of,inserting it into the h1 tag.,And we'll save.,And then we see now it's in its existing location.,So.,That's a way that we could target different selectors and move,it around without having to go in and manually edit the code.,And so I'd suggest that you look at the video.,In our docs for the manual installation of star rating tag and see all the,things that it's capable of, because it can actually do some pretty cool stuff.,Beyond what's available here.,And so

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Shopify Tutorial For Beginners - Launching A Store From Scratch

what is going on there guys Brian here,with tactical investing and today I am,doing a Shopify tutorial for beginners,so if you're a newbie in e-commerce,that's looking to learn how to navigate,Shopify create a Shopify store from,scratch learn how to do uh the back end,tasks on Shopify and also the other,technical tasks such as creating a store,from scratch connecting it to your,domain name registering your domain name,coming up with a a store idea branding,finding a niche researching suppliers,even if you wanted to Source the product,yourself I'm going to be doing a whole,series on Shopify I'm also going to be,incorporating some big Commerce I'm,going to mainly focus on Shopify because,Shopify is the big dog in the e-commerce,space so without further Ado let's get,into this so I just went in my namecheap,account found a little domain that I had,here this massage chair Nation so I'm,just going to show you how I would go,about creating,a Shopify store from scratch because I,never set this one up it was just a,brandable domain idea that I came up,with so that's one part of the process,you have to pick a niche and brand the,domain,I always tend to think of words like,some of my sites in the past were Zip,Line stop hoverboards stop so you could,do like massage chair stop massage chair,Hut and like all these different types,of branding ideas so that's just one,part of it sitting down spitballing some,ideas brainstorming and just writing,down a bunch of different brands for a,bunch of different niches and then go,research those suppliers and figure out,which one you actually want to do,all right so let's just start this off,the store name is massage chair Nation,all right so I'm just going to fill that,out,hit click store create store,all right so in here to set up your,domain to link your domain to Shopify,you got to go in here into the advanced,DNS settings,all right,I think you have to do custom DNS and,you have to go to Advanced DNS settings,to connect your domain link it straight,to Shopify now once you go to connect,your domain in Shopify it actually tells,you how to do it from right within the,Shopify dashboard Shopify is actually,pretty user friendly it's definitely I,would say it's definitely the easiest,e-commerce platform to use uh the hard,probably Magento is the hardest big,Commerce is the second I haven't used,any of the other ones I use Magento big,Commerce and Shopify the three biggies,so all right I'm just playing around,I'm not sure yeah this is just you know,whatever they're just trying to get,information,all right so I'm just gonna,I'm gonna have to block this out,don't be stealing my address come,looking for me think I'm some,millionaire dude I'm not some,multi-millionaire all you scammers and,Hackers from freaking,wherever the hell you're from,don't come looking for me,alright so massage chair nation.com,all right so,as you can see internet marketing is so,boring,um but one cool thing about intermarket,internet marketing inner mark

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Shopify SEO [2022]: tips to make your eCommerce store profitable

are you one of those shopify users,looking for more traffic,or are you planning to run a successful,ecommerce website but don't know how,this video,will help you to reach your audience and,increase profitability,yo what's up seo hustlers welcome back,to our channel where it's,our job to teach you about how to use,seo,to make money online today's video is,about shopify seo,and how you can use the platform to get,better rankings and generate,more traffic as usual we will guide you,with tips and tricks that are easy to,implement,so without further ado let's dive right,in,so let's start with shopify's financial,results,for the third quarter of 2020 because,that's actually a very,interesting point to start from as you,can see,the total revenue in the third quarter,was more than 700 million,and which is almost a hundred percent,increase,if you compare that to the same quarter,one year ago,this is also very much in line with,shopify's stock price,which is very mind-boggling if you look,at it it started,uh in 2016 around 20,and increased up to more than a thousand,dollars per stock,in 2020 and of course,we saw a huge spike after march,2020 where covid hit us all and,many people started an e-commerce store,and that's very much reflected as you,can see,in shopify's stock price all in all,shopify has gained,huge popularity over the years it has,now,a 20 market share of all e-commerce,platforms in the world,and as you can see big fortune 500,companies are now using shopify directly,to sell to customers,next to celebrity entrepreneurs like,kylie jenner and kanye west who are also,using shopify,with all that popularity the question to,whether shopify is an seo friendly,platform,also rose and it's important to note,here that,shopify just like any other platform is,built on three main pillars,technical seo content and authority,the big difference obviously is in that,you're using a different cms,with other default settings a different,interface,and different elements that you're able,to customize,so that's also the big and main,difference with wordpress for instance,so then where do you start assuming that,you've done keyword research,you've chosen your niche you've chosen,your domain name,and you're ready to roll well you will,end up on this page where you have,shopify's pricing options,and first of all you can definitely,start with a free trial,to look around to get an idea of what,it's like,but after that it is actually crucial,to get a monthly paid subscription for,shopify,without a paid plan you won't even be,able to get,indexed which means no seo results at,all,besides that it is crucial to get the,right domain,because otherwise you will always end up,being a sub,of shopify for this video we've chosen,to use a free trial account,in which we can show you all the options,first you will start off by choosing,your theme,there will already be a default theme in,place,but you can choose other themes and they,can be free but there's also,a full store of themes th

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E-Commerce SEO Case Study: How This Site Tripled In Sales & Traffic

all right so hi guys this is jackie from,techjacking.com welcome to another video,on seo first of all we are brand new to,this channel make sure to press the,subscribe button down below so when i,release a new seo video like this you'll,get notified so in today's video i'd,like to discuss with you a case studies,of how i helped this e-commerce store,triple his sales and traffic in three,months so this client um is a part of my,seo coaching programs and we've been you,know doing about,roughly about eight sessions together,over a course of two and a half to three,months so let me give you some of the,results that we,got from this um,campaign so first the client was able to,recover from a google product review,update in december 2021 so client made,full recovery from google product review,update that his site was got got hit up,after that we also started uh seeing uh,you know a whole lot of improvements,like 100,plus increase in clicks from google so,the client was able to generate more,than 100 increase in the click and,clicks from google search results as,well as,50 more sales in revenue so,while the client doesn't write any that,doesn't have any you know information,type contents or you know blog content,he only has category pages,and product pages so mainly his website,only has commercial pages so a 50,increase in his sales revenues,come directly uh from all the clicks,right so essentially,any increase in the clicks will result,in mostly you know in in the sales that,he got as well right so here's a case,studies uh that i wrote on my blogs i'll,leave a link in the description so you,can check it out so let me show you some,of the results screenshots here so this,is the google search console stats,comparing you know uh,the previous three months with the,current three months,as you can see this is about 103.7,and clicks to commercial pages only like,i said the client doesn't have any,information or blog content so,all the clicks and traffic that he was,getting are all to the product as well,as product category pages now this,this blog post i wrote like about almost,two weeks ago and um,i think so like roughly on june 6th so,today is about 11 so right about five,five days ago i wrote this content and,the numbers have already increased even,more now so it's roughly about 110,percent already increase in clicks,and this is the google analytics stats,so taking uh,lower course of our um compared with the,previous sessions as you can see this he,has got about 41.62 increase in his,revenue the numbers right now currently,as of recording this video is already,much higher roughly about 50 now as you,can see and also increase like,79.73 percent,increase in users as well and this is,compared to the previous uh sessions,where his site uh prior to the december,uh update and uh during the time that,you know we we start this coaching,program together uh and this is the,stats from,sam rush traffic grabs as you can see,this is when he started coaching with me,and t

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