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How to Build a Winning Shopify Digital Marketing Strategy

all right so if you're honest you're,probably feeling a little bit,overwhelmed right now we've looked at so,many different things we've looked at,marketing campaigns for massive massive,brands that have been working on this,stuff for ages,how do you begin to sort through this,stuff and work out what your prioritized,order is,so shopify makes it super easy for you,to build,your ecommerce store but then what now,someone famous once said build it and,they will come well that person clearly,hadn't tried ecommerce but with stores,like gymshark fashion nova,and best self co making huge successes,of their businesses using a shopify,e-commerce store,it's clearly possible so what have they,done that the smaller stores finding it,more difficult to get traction haven't,well the answer more often than not is,that they've got a great digital,marketing strategy,here it's exposure ninja we've worked,with hundreds of e-commerce businesses,on shopify and,other platforms to build an awesome,digital marketing strategy,today it's your turn in this show we're,gonna go through the process of,designing a digital marketing strategy,from scratch,so we're gonna break this show into,three sections firstly we're gonna talk,about what an,awesome digital marketing strategy looks,like and what it needs to do,secondly we're going to go through some,live examples and we're going to use,some fantastic shopify growth stories,to illustrate the points that we're,making and the different channels that,you can be using in your digital,strategy,and then thirdly we're going to turn all,of this into a prioritized action plan,and we're going to talk through,how to actually get clarity on what you,need to focus on and exactly when,but first shopify so when shopify,started out it was pretty,limited in its features and really,prioritized ease of use over anything,and that made it really difficult for,brands to grow big,on shopify you normally had to graduate,to other platforms,well things have changed a lot and as my,recent interview with kevin,indig shopify's director of seo,illustrated,shopify are taking growth of their,merchants really seriously,and with things like shopify plus it's,much easier now for brands to grow,bigger and bigger on shopify without,needing to move to other platforms when,things get serious so standing between,the beginner store and greatness,is no longer a change of platform it's,often what is the growth strategy how,are you going to grow this business,using digital marketing now we've helped,our e-commerce clients grow to,seven fingers and in some cases eight,figures and we know the importance of a,great digital marketing strategy,we've analyzed consulted with and worked,with hundreds of shopify stores,over the years and of course we've done,our own deep dives into some amazing,shopify success stories,so in this show i'm going to share,everything that we've learned to help,you,develop a killer shopify digital,marketing strategy,all right let's talk about what a,dig

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How to Setup a Website for Your Clothing Brand | Setting Up a Shopify Store for Your Clothing Brand

what's up my name is rich welcome back,to another video in this video right,here we're going to talk about using,shopify for your clone brand website,this isn't going to be a step-by-step,tutorial however we're going to go into,a few of the steps,uh reason being that it's not step by,step eventually i may make a,step-by-step video reason why it's not,step by step is because there's,thousands of step-by-step videos on,youtube already,and that might be one of the problems,when it comes to building a website is,that you're always depending on some,kind of step-by-step tutorial however,the best way to learn is just sign up,start clicking around and then use,google because it's not until you tackle,it and try to click around and then mess,up,that's whenever you start formulating,these questions so that you know what to,look up,so one of the first things you want to,do is either go to godaddy.com go to,namecheap.com go to whatever domain,platform you want to use and purchase,your website now i believe godaddy and,namecheap they both have integrated,systems and,are familiar with shopify i'm not too,sure of other ones but the,reason i'm mentioning this is because,it's easy to set up your shopify website,and connect it to the domain,that way you have your own domain name,instead of using a my shopify,domain now once you purchase your domain,go ahead and set up a shopify website,just go ahead and go with the cheapest,one if you're on a budget and i believe,it is a 14 day free trial so go ahead,and sign up,once you're in one of the first things,you want to do is go ahead and type in,your credit card information,because uh in order to make your website,go live there's a,little section see i don't even know,where it's at i believe it's in,preferences,yeah it's in if we're looking over here,on the sales channel,on the left side it says preference and,then you scroll all the way down,you get this page right here so let's,say enable password that means,as soon as somebody goes to your domain,your website it's going to say enable,password and you can't,they can't log in they can't view it in,order to disable the password you have,to type in your credit card information,and now i'm going to take a quick look,at domains if you don't want to buy it,on like namecheap or anything else you,can buy,here they should have their own platform,to purchase a domain so you could,go ahead and do it right here but if,anything you can click a connect,existing domain and everything's pretty,easy nowadays it will just ask you to,log into your name cheap or your go,daddy account,and it'll pretty much automatically do,it for you now just the beauty of,technology nowadays,it needs to be way more difficult but,anyways we're going to head on over to,our theme,and this is pretty much what gives our,whole website the look the feel,the whole visual everything it's pretty,much right here in the theme and the,theme that i'm using is debut,which is a stock free theme from shopify,you can upgr

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10 Awesome New Shopify Themes for 2020

ten awesome new Shopify themes for 2020,Shopify is the number one ecommerce,platform in the world and the number one,tool for you to sell your products and,service online using a theme as the,easiest way to get your store online and,converting sales quickly here are 10,awesome new Shopify themes for 2020,number one a a shop it's everything you,need to build any Shopify store from,small or to a mega store with a variety,of product ranges to sell the theme is,so flexible with modern layout and,clean-cut design with other outstanding,features number two holo food this fast,food and restaurant Shopify theme is a,perfect design for you to sell your food,service online it is fully responsive,for all kinds of screens and can be,viewed perfectly whenever and wherever,without interruption number three Skiz,an attractive and appealing Shopify,theme created for the Shopify stores,selling skateboard snowboards surfboards,and sports related products it supports,you to improve your site's visual,appearance and users shopping experience,number four ebike is your business,selling niche products with few models,like electric bikes if the answer is yes,then ebike is for you number five Cal,via this theme enables you to build a,charming website for your clothes store,or fashion shop,it comes with gorgeous layouts and shop,elements so you can showcase fashion,products in an attractive manner number,six high cos PI cos as an attractive,Shopify theme created for stores selling,hiking camping travel backpacking and,adventure products silent colors and,beautiful fonts will attract more buyers,to your store and boost your sales,number seven Tim Z Tim Z as an,attractive Shopify theme designed for,watch jewelry accessories gadgets and,gift stores move your customers from,home to check out as quickly as possible,with the search box to boost your,conversion rate quickly number eight,cool shop cool shop as a modern clean,and professional multipurpose Shopify,theme which looks stunning on all types,of screens and devices it is super for,fashion digital accessories food or,household appliances online store number,nine click boom click boom as a clean,elegant fully responsive and highly,customizable Shopify theme that is,perfect for any online shopping stores,this exclusive ecommerce Shopify theme,is fully compatible and developed from,scratch to use the Shopify sections,customizer number 10 Madison this,responsive Shopify theme is designed for,farm plant flower garden tool related,products this theme is fully responsive,so it will look amazing on any device,with various screen sizes and any web,browsers check out the description below,for links to these Shopify themes don't,forget to click subscribe for the latest,reviews of WordPress themes

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3 NINJA STRATEGIES TO FIND WINNING SHOPIFY PRODUCTS TODAY (Day 28/30) #Bizathon3

hey my name is rittle and I'm building a,Shopify store from scratch in 30 days,this is day number 28 28 watts,yes it's day number 28 and we have,literally built out an entire store,founder of any products ran a plenty of,ads and gotten great results with our,ads and we are going to take this one,step further in day number 28 we are not,stopping listen guys building a business,is not a one-time event it's not,something that happens overnight it is a,long consistent hard work effort that is,required but of course Shopify makes,this all of this easier for you but that,does not take away the fact that you,have to put in the effort you have to,put in the hard work in order to get,results if you're just looking for a,quick rich get rich quick solution or,something this is not for you I am NOT,for you this channel is not for you so,if you are looking for that just hit,that unsubscribe button below right now,I want my channel to be filled with,people who are hard workers who believe,in consistent focused work if that's you,I want to welcome you right now and I,want to want you to subscribe to the,channel the button is right below,all right so day number 28 is all going,to be about finding even more winning,products rapidly all right now in bay,number 2 or 3 was it we actually covered,several ways of finding winning products,I'm going to take this one step further,all right to the moon and back happy,Halloween everybody by the views,watching this from the United States and,wherever you are if we got people all,over the world who watched this so I am,super excited for you guys whoever is,watching from all over the world this is,awesome or it's so first off before we,actually begin the training session is,something I need to show you right now,alright so if you missed any session,just go to flying start online.com all,the previous sessions as you can see the,node summaries recordings everything is,published on Florence trot online.com,alright so this is what you need all the,notes some of these recordings,everything,published on flying star online and yeah,once you read this just make sure you,share this come on guys I provide all,this value to you for free a the least I,can you can do is just share that all,right so let's get as many eyeballs as,we can we are changing lives in the,process all right we are building my,business we are building your business,and will help others build their,business as well and listen guys flying,start online is your one-stop resource,to everything related to starting your,online entrepreneurship career because,we are doing things differently we like,to do things differently around here we,like to take things in our own hands and,actually go inside strategies and,techniques that are working right now,not tomorrow not yesterday right now all,right so now right now what I'm about to,do is literally just share my stats with,you all right guys listen we have,crossed $7,000 $7,000 all right so we've,got four hundred sixty dollars

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Fulfilling Orders for Your Clothing Brand Using Shopify and Pirate Ship

yo what's up my name is rich welcome,back to another video,in this video right here i'm just going,to call it a vlog because it doesn't,look as professional as the other videos,but if you hear that noise upstairs,that's probably my kids playing anyways,let's get straight into it so um if you,watched the past couple of videos we're,trying to build a brand,and i just want to show you all part of,the process so right now we're going to,fulfill an order,this right here is going to be for a,small white hoodie,and as of right now we don't really have,anything pre-printed because,um to start off using blanks and,transfers is pretty much a budget,friendly way to start without having to,invest too much in too many different,designs that are already pre-printed so,this can help you whenever starting off,getting those first couple of sales and,then transition into some pre-printed,stuff,so right now we have a small white,hoodie shout out to julio,for making this purchase and as you can,see we reorganized slightly this is like,a small little shipping station for now,because typically the majority of my,income has come from just printing,generic t-shirts but i wanted to do,something new this year,and this is going to be fun so right,here we just got a whole bunch of black,sweatshirts,black t-shirts right here and,you know we can do different designs on,there here we have the transfers,um so we don't have too many different,designs as of yet this is metallic black,so these are all from different places,you know for the most part i like super,colors because they have good quality,and it's full color so we're going to,take one of these,now i'm going to take it bring it over,here i'm going to pre-press this,slightly now it's nice and flat,nice and even,i'm going to take this design place it,right here,and what i'm doing is pretty much,matching the middle of this,hoodie obviously it's easy to see the,middle whenever it's a hoodie because,it's right here,and i'm just going to do it towards the,center of the design which is between,the letters,n and j,and typically about four fingers from,the seam of the neckline,and that looks pretty good now i'm gonna,use a cover sheet because sometimes i,have issues with the transfer sticking,to the top of the heat plate,and now for super color we're going to,peel it really quickly,confidently here we go,i'm just going to give it another press,just to make sure it's nice,secure i don't know what secures the,word but,that is on there quite nicely,so like i said i'd like to use transfers,to begin with because if you had,two different designs for white hoodies,then you'd have,two sets of white hoodies printed you'd,have this design and a different design,but if you had two different designs you,can have transfers and you can just,have one set of white hoodies in blanks,all right so now i'm gonna take it and,come on over here,to my hat press so i can make the neck,label now you're gonna wanna make sure,your blank has a pull away tag

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The 12 Best Shopify Store Examples To Inspire Entrepreneurs

if you're on the journey of building,your own business here are 12,exceptional shopify store examples to,give you a bit of inspiration,and i'll also give you some tips on how,you can get your store on their level,hi i'm creative strategist michelle,bally i've helped countless small,businesses create,and optimize their shopify stores so in,today's video we're going to be looking,at some of the best stores out there,and how you can apply these ideas to,your own store,there are already set standards when it,comes to how ecommerce sites are built,so look at what other brands are doing,to follow best practices for design,ux navigational flow on-site marketing,copywriting and photography,you don't need to recreate the wheel but,instead just get inspiration from other,existing ecommerce stores,and that's going to save you some time,and effort so what i do when i'm,creating an ecommerce store for a client,is i look at what's already out there,but i also keep in mind that nothing,truly great,and memorable in this world is a copy so,let's just look at these stores as a,baseline,in no particular order let's hop into it,all right so let's start with spencer,badu spencer badu is a gender-neutral,clothing label,his shopify store is really well,optimized for mobile shopping so,let's take a look at why that is so as,you can see his website is optimized for,mobile meaning things are,fitting and flowing really nicely on the,screen it's important to design mobile,first,designing mobile first means that you're,starting off your designs by looking at,it on a smaller screen,and then looking at how it will appear,on a desktop this might feel backwards,but it is important because more and,more people are using their phones to,shop,to ensure that your website looks good,on mobile make sure that you're clicking,this mobile view button right here,as you're designing your store in,shopify alright so jumping back to,spencer's website he includes an email,signup form,it's also great that he includes only a,few necessary fields,making this section as concise as,possible which is respectful of people's,time when filling out the forms on,mobile,and that's also going to lessen the,likelihood of people just getting,frustrated,and exiting out all right so let's go,shopping so,i'm gonna add this to the cart and what,i like is that he has a pop-up that,allows you to tap to continue shopping,this makes it super easy for people on,mobile to go back to the main shopping,page,now this might seem like a simple,addition but the more seamless that you,make your website with small editions,the longer you're going to keep a,customer on your online store,and the longer people are on your online,store there's a better chance of a,customer seeing that purchase,confirmation page,so i'm ready to make a purchase so let's,see how this checkout experience is,okay wow so this is really easy to,quickly update what's in my cart by,number,or just by completely removing the item,and i have many options to

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The Best Shopify Theme In 2022 (Industry experts have voted)

which one is the best shopify theme in,2022,together with our good friends at,storetasker we wanted to find out,exactly that so over the last week we,interviewed various experts developers,agency owners from our network and from,storetasker's awesome freelancing,platform link in the description,and to our surprise we actually found,out way more than we expected so if you,listen to this you will not only,discover which one was the most upvoted,theme but you will also learn what makes,a theme great from a merchant's,perspective like what to pay attention,to when picking a good theme and you,will also learn what makes other,developers want to use your theme which,is a very interesting angle if you want,to build themes yourself and then,potentially sell them on the theme store,so here's what we discovered,all right patrick i'm super excited that,you're here today and yeah i actually,can't believe that we didn't do this,earlier um so would you like to,introduce yourself really quick,thank you jan for the invite um yeah my,name is patrick i'm the founder of the,agency eshop guide we are the fastest,growing agency in germany uh 2 million,in revenue 35 people,it's crazy people and we love shopify,and i'm happy to talk about the themes,that's awesome um okay maybe before we,get there would you also like to share,one or two sentences about the clients,that you typically work with this is,like smaller businesses larger,businesses yeah just,uh yes so we usually work with,existing businesses that,migrate to shopify,on woocommerce shopper or whatever,or with businesses who come,traditionally from a b2b space um and,who are dipping their toes into the d2c,world and just need their first job,rarely we work with real real startups,because that's usually,for them it doesn't make sense to work,with a with an established agency,because of the pricing,okay that's great and yeah as you know,today we wanted to talk about themes um,so you also do quite a few store setups,per month um so the question would be do,you guys have a favorite theme,yes um,so there are trends uh it's it's,actually quite quite funny uh from turbo,to prestige but now our favorite theme,is impulse um from archetype,um,the the story behind archetype is that,uh people who used to work for shopify,actually and um they really built the,themes,that you want them to build they they're,just awesome and they have good support,they've um they're,rather um fast in terms of performance,the themes they have a lot of um,features and they're usually,like right on top of the technological,curve what's possible with the themes,however at the moment because you you're,probably aware of that uh shopify 2.0,came out and with that um,shopify released a new standard theme,don,which really breaks records in terms of,performance and speed,and we don't see those numbers yet with,the um,paid themes,also not with imports,okay so yeah let me just wrap this up so,okay so you basically have,two favorite themes let's say impul

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How to Plan a New Website in 2023 (Step by step guide!)

all right so this is how most people,decide to get a new website they one day,have a thought that oh i don't really,like my website anymore or even just i'm,a little bit bored so they go straight,to a designer and say design your,website that designer has a look at,their website and basically says well,these bits look a little bit out of date,the design language here isn't quite,current they then build a pretty picture,of a website and send it over to the,client who is in love immediately with,their new beautiful website they spend,loads of time and energy building it and,getting it all live only to realize it's,a complete disappointment and has,absolutely no impact on their business,whatsoever now this approach was,completely understandable is totally,wrong and the reason it is totally wrong,is because it starts with the design it,goes straight to design,now actually design is stage two of a,three-step process the first stage is,planning this is what we're going to be,looking at today the second stage is,design and then the third stage is build,so in this video we're going to be going,through the process of planning and all,of this is going to happen before we,move into design but going straight to,design means that you will get a pretty,dud right if you think about the perfect,employee your website is essentially an,employee it's essentially a marketing,and sales person all in one now if you,were to design the perfect employee what,you wouldn't do is start by designing,their physical characteristics right,this would be super weird and would have,absolutely no bearing on the success of,that person what you would do instead is,you would look at what do they need to,do what's the result that they need to,deliver this is the planning phase and,it's exactly the same with your website,if we just start with the design we miss,all of the intent the conversion the seo,the structure navigation and the user,journey stuff,we miss all of it we just go straight to,designing pretty pictures so the five,stages of planning that we're going to,go through in this video,firstly we're going to start with the,structure of your site so this is the,different pages that you have on your,site as their order and their hierarchy,we're then going to plan the conversion,route on your site so this is the calls,to action how we're going to make people,take the action that we want them to,take we're then going to talk about what,needs to happen with seo planning then,we're going to look at content planning,and then finally we're going to look at,wireframing so as we go i'm going to,show you some real examples from,exposure ninja where we've designed and,built sites for clients and we're also,going to make up a fictional business to,run through this process so we can do it,together live now by the way this,process comes from exposure ninjas,experience building websites if you,don't know exposure ninja we're a,digital marketing agency and for the,last 10 years or so we've launch

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Shopify One Product Store Vs Multi Product Brand

what's up everybody theme rhino from,themerhino.com,welcome to a new video in today's video,we're going to be dissecting the,differences in the similarities,the benefits the pros the cons to,the one product shopify store and the,multi-product shopify store so,on my website here or not my website but,uh there is a website,legion athletics for example it is a,multi-product store,all right when you come to the website,you have a shop it has a bunch of,different products that you can purchase,and you know that is what's typical in,the landscape today a lot of the times,if we look at all the e-commerce stores,uh that are created on the internet,majority of them,are multi-product stores however we have,also,on the other hand a one product store,now the one product store emerged,from the advent of the internet when,people were creating,landing pages so for those who don't,know i just want to,make sure i'm recording here for those,who don't know in the beginning the,internet really didn't have as many one,pro,multi-product stores back in the year,uh 2003 2002 2005 even,multi-product stores were not very,common it was actually very rare and,when people wanted to buy stuff they,would create like a check or they would,send a check,through the mail and that check would be,cashed and,the product would be sent to you,assuming that you're not buying from a,scammer,now the case with that is is oddly,enough through time,it just so happened that there are more,multi-product stores now,than there are one product stores now,to not even talk about the history let's,forget about the history,yesterday we talked about the one,product store the theme from,theme addo or theme auto you guys can go,ahead and check it out i'll leave it in,the description,and we also mentioned alpha uh wolf wolf,of shopify specifically and you guys,know i've spoken about,uh these themes specif a lot on my,youtube channel right for a,multi-product store,i talked about the different,psychological biases that consumers have,when it comes down to purchasing a,product,the things that they want to see when it,comes down to making a sale or decision,making,right and you as an entrepreneur you,have to ask yourself the critical,question,is what is it going to take to get this,consumer to buy from me and that's,really guys the hurdle,the biggest step from step a to step z,when it comes down to becoming a,beginner,in e-commerce and business alone you,have to figure out for each individual,business,what is going to make that consumer,buy a product from me what is it what is,it going to be,right is it going to be the ad is it,going to be the price is it going to be,the benefits,what is it going to be now with that,being said,a individual who's running a,multi-product store just like wolf,or even for example like legion,athletics here which is a website that,has many different products even if we,go on to alphalete,right if we go to alphalete here and we,click on their website this is an,example of a multi

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Shopify SEO Optimisation (a Beginners Guide)

most shopify stores suck for seo but,they don't have to in this video i'm,going to show you how to seo your,shopify store so you can increase your,organic traffic rankings and most,importantly sales my name is tim i run,exposure ninja and we work with loads of,shopify stores and other e-commerce,businesses to help them generate more,sales in fact we've taken e-commerce,store clients from five to eight figures,in annual revenue through organic,traffic so we know a thing or two about,how to optimize an e-commerce store in,this video i'm going to be sharing some,shopify optimization strategies that you,can apply to your store and we're going,to be looking at some high-growth,shopify store examples so we can look at,some of this optimization in practice,and stick around to the end for my seo,checklist plan that you can go and,implement immediately,but first we need to talk about shopify,and seo now seo was historically one of,the compromises that store owners made,for shopify's simplicity so to make,shopify simple they removed lots of,functionality that you might get in,something like wordpress and woocommerce,but the trade-off with that was that,seos didn't have as much control over,their stores and weren't able to,implement a lot of the optimizations,that they really wanted to do now whilst,it's true that still today there are seo,limitations with shopify not least doing,things like um urls we don't have a huge,amount of control over the url structure,other than the slug at the end and,shopify has worked hard to add more seo,functionality and add more seo control,into its platform i spoke a little while,ago with kevin indic shopify's director,of seo and was really impressed with the,amount of energy that shopify is putting,into seo as a previous shopify outsider,and a member of the seo community for a,long time kevin was well aware of the,limitations that shopify had for seo and,was working with the team to get as many,of them removed as possible so whilst,today yes there are still seo,limitations overall the simplicity of,shopify and its functionality makes up,for that and we're at a point where,today we are building sites for clients,on shopify and shopify plus and not,seeing any ranking reduction as a result,of using the platform so if you're on,shopify be confident that you can have a,really well optimized high ranking high,traffic website so long as you're,following the steps in this video of,course before we can jump straight into,the optimization though we need to think,about three types of pages that we want,to get ranked on our shopify stores the,first is your home page now your home,page is typically going to be the page,that you want to get ranked for your,brand name and some really broad product,terms let's say for example that you're,selling phone cases well it might be,your home page that you're trying to get,ranked for a phrase like phone cases,it's the broadest category search,possible the next type of page that you,want to get rank

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