foreign,my name is Ben and I am the lead,developer here at Wiley May so I'm just,going to take a few moments to firstly,thank you for looking at Erickson giving,it some time and making your way to this,video,um so I'm going to try and keep it as,concise as I can but what I'm going to,aim to do is cover as much,about Ericsson as I possibly can without,going into the specifics I'm going to,give you a very high level around what,Erickson does some of it's,um kind of key features,um what to expect and how to kind of,maximize your,um your usage of Erickson when you're,setting up your your new store so,firstly let me just start by,um giving you a bit of a run through of,the,of the setup so on the left hand side,here we've got some predefined sections,that I've already started to customize,and so let me just start from the very,top down you're probably already,familiar with Shopify but if you're not,I'll include a link in the in the,description so you can familiarize,yourself with Shopify how to how to get,your store set up what we're going to do,here is just focus more specifically on,on the theme and go into some of the the,settings that you're more than likely,going to encounter when configuring your,store to set it up and get it ready to,publish,so let's start firstly with the,announcement bar so an announcement bar,really is just a bit of an overview,of uh perhaps a global message that you,want to,communicate to your customers so that,could be free shipping over 35 50,whatever it may be or Black Friday sale,Black Friday sale now on something that,is going to be visible to customers on,most pages,so a nice easy one to get started with,the next section is the header so the,header really is probably,a critical part of any store um you're,not gonna you're not gonna tend to find,a store without one,um we've got a whole bunch of options,here that are probably going to be,covered in other videos but just to be,concise around this particular feature,the header comes in two options so we,have a menu option that allows you to,have a left aligned menu or a center,aligned menu and then you can change the,various,components within the header setup menus,Mega menus all that kind of stuff but,safe to say the menu is,um,sorry the head of Radha,um is uh is a crucial part and also it's,a responsive,menu as well as you would expect let me,just say what I'm doing,okay and then we can,click into the menu,as we need to so,nice and easy I'm going to switch it,back actually no let's leave it Center,like this,uh the next section is a slideshow so,this slideshow you can have up to five,slides and you can control the,position of your text the color of your,text and also make it or make this block,a section that is full width or has a um,has a bit of a border around it so what,do I mean by that,so the Border,kind of grant you additional white space,and you can essentially change the color,of that Background by using colors so I,won't go into too much detail around the,specifi
Let's move on to the first section of Erickson theme shopify
How to setup a Mega menu
How to setup a Mega menu
thank you,hi everyone so in this video I'm going,to quickly show you how to set up a mega,menu within the header,and so we have two screens open we have,the theme as you see it in the theme,editor and also a secondary tab here,that what I'm going to do I'm going to,link to these two nested menus these,linked list menus,that I've created and then show you how,we set up,um various different Mega menu Styles so,by default if you haven't got a mega,menu setup but you've got nested menus,in navigation you're going to see,something that looks quite similar to,this so you've got this parent menu of,shop and then you've got these child,menus which are dining living office,outdoor and then the third nested menu,here which you can only have up to three,menu,hierarchy of Menus can only go up to,three and then this item one which can,be anything you you want it to be it,could be a product a page a collection,um yeah it's quite dynamic in that sense,so this is what you're going to see,without any configuration of Mega menu,Mega menus,and which is fine for most stores but if,you've got quite an extensive product,range lots of Collections and you want,to showcase all of those collections in,different,menus Mega menus really come into their,own so let's get started so in order to,set up a mega menu we head over to this,section and then add a mega menu block,so whenever you see a plus icon that,belongs to a section this is always,going to be a block a block type,so let's add the first,so on the right hand side of the screen,here you'll see some options that we,need to configure the first one being,probably the most important and that is,to say to the theme hey which,menu item do I want to Target to show my,mega menu so in this case what we're,going to do we're going to Target the,shock all by,typing in exactly as we see it shop all,and this needs to be precise it needs to,match,what is what is in the menu,um so then essentially we could we could,do this multiple times we've got what,we've got one two three four five six,seven eight so we could create eight,blocks Target each of them and they all,be different but we're only going to,stick to shuffle for now,um yeah and we'll continue on so this,multi-level menu,um allows you to essentially select your,menu that we were discussing on this,page here so I'm going to Target one of,two and of those two I'm gonna focus on,this multi-level one because that's the,one that we're gonna be setting up,first so I want to look for,this multi-level option here,select that and you can kind of already,see there's a drop down icon that's just,appeared next to the shop or menu item,I'm not going to click on it just yet,because I want to make one final update,and that is to select my mega menu style,so by default we're going to see the,standard Mega menu which is the,child and grandchild options or,naturally,that's not the case it's going to be the,parent and the child menu items because,essentially the way this Mega menu works,is th
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Continue the next second section about Erickson theme shopify
COMO BAIXAR TEMAS GRATUITOS PARA SHOPIFY (DROPSHIPPING 2022)
COMO BAIXAR TEMAS GRATUITOS PARA SHOPIFY (DROPSHIPPING 2022)
e Fala tu mano Tiago só mais uma vez,aqui do canal trazendo Mega vídeo de,como baixar temas gratuitos para,Shopping UAI É isso mesmo e um tema mais,exclusivo que a galera me pediu muito,foi esse ela Marte mais aqui então,pessoal vou mostrar para você passo a,passo como vocês podem baixar tema,gratuitamente para sua loja e que,funciona passo a passo Então é isso,pessoal se você já gostou desse assunto,já vai deixando o seu like porque esse,vídeo vai estar irado e bora para esse,conteúdo aqui baixar temas premium,gratuito para sua loja bora fazer um,vídeo bem rapidinho aqui mais que de,fato vai ajudar demais aí então bora lá,tomou acho que todo mundo aí já deve,conhecer esse site famoso de temas é o,que me Lope mas tem muita gente que não,consegue baixar os temas e usar porque,tem um bastante aqui e a galera pediu,muito lá no meus Stories esse tema aqui,ó olha aqui pessoal um tema muito bonito,esse amanhã ainda mais para quem usa,loja inchada para roupa para Pet Shop,para roupas de bebê Então esse tema,combina muito então a gente vai baixar,alguns temas aqui tá lembrando pessoal,da pra usar perfeitamente na Shoptime Às,vezes vem em inglês é só você traduzir,algumas palavras é um pouquinho aqui,pelo jeito mais complicado de montar mas,super vale a pena né só vão aqui pessoal,sem Muita enrolação você vai entrar aqui,no termino logo vai vir aqui ó deixa eu,procurar aqui isso vocês vão por aqui o,mouse aqui vai abrir os temas né a gente,quer para É como esse já vão direto aqui,Shopping Faro muito simples mesmo tudo,simplesão vocês pediram Tiago então,Thiago faz para vocês só vai abrir e,sistemas aqui são temas todos,compatíveis com a Shoptime Lembrando que,eu não vou ficar passando em todos os,temas Miller e não se eu não me engano a,tem 27 Abas de temas então você pode,pegar o melhor se você for trabalhar com,um nicho específico busque né produtos,aqui no caso temas que é para os,helmintos Olha só para você ver ela tem,para roupas tem para decoração tem até,para Hortifruti então aqui em para a,decoração cara tem muito tema é,sensacional esse ficar e aqui do lado,aqui fica os temas mais baixado ela é,top é tema choco Faro Beleza depois a,gente vai passar aqui por cima pra gente,de sistemas são legais mesmo mas vamos,aqui pessoal a sem perder o foco a,galerinha tá querendo esse tema aqui,beleza bom ficar eu falar errado Ele,toma que que é isso pode Não Então,pessoal Primeiramente você vai clicar no,tema e você vai vir aqui ver bem amor tá,se você quiser ver a demo aí do tema eu,vou fazer passo a se você está vamos,clicar aqui ó e aí vai abraço propaganda,aí você tempo assim Ser calma enquanto,isso isso aqui até me ajudou sabe que,você fala deixa o seu like se inscreva,no canal se você está chegando agora,relaxa que o pai vai te ensinar baixo,aqui no gráfico aqui eu acho que vale o,seu like sua inscrição Então bora,E ai tema daquele jeitão Bora beleza,pessoal aí vai fazer essa brincadeira,aqui vou levar para essa página e aí,você vem visualizar Como visu
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Continue the next third section about Erickson theme shopify
Viral Loop 2.0 - How to use it ?
Viral Loop 2.0 - How to use it ?
inside of the list creator is where we,can actually create the content and the,list for our website so the first option,is to choose the type of media that we,want to use to create our list so I'm,going to click on videos and once I do,that it's going to automatically take me,to the next tab which is our keyword,that we would like to search for so,right now I am on my weight loss website,so I'll just search for weight loss here,and click on search now when I do that,the theme is going to come back with a,bunch of different keyword suggestions,that I can use to find videos for my,list so I can come through here and I,can simply just select which ones I,would like to focus on so we'll do that,there and then I'll click on next and,now for the items that are populating,right now this is based off of the tags,and the keywords that I just selected in,the previous step so now we can come,through here and we can start creating,our list so we'll find videos that I,think will make a good list so we'll,just select some of these here so we,selected our five and now i'm going to,click on next up here at the top and,from here we can customize the title and,the description of each video so it's,automatically going to pull this,information for us from the youtube,video but we can come in here we can,change it if we want to we can remove,some of the contacts and the links if we,wanted to we can include the URL and we,can simply rearrange these however we,would like once we have that configured,how we like it I'm going to click on,next again and then we need to choose,the category that we would like to apply,this list too so I'm going to say weight,loss tips click on next again and now we,need to choose the tags to be included,so by default you're going to see we,have all the ones that i selected,previously and we can add additional,tags if we wanted to so i'm going to,select all then I want to click on next,again and last but not least we need to,create a catchy name for our list so i,can say you won't believe how these five,ladies lost weight and that's my attempt,at a at a click bait title and once you,have that you're going to click on,submit and when you do that your list is,going to be submitted to the website and,as you can see congratulations,and we can create another list now if,the visitor was creating a list on your,behalf and you have the moderator option,turned on that list would be added to,the list q on the left hand side and you,would have to manually approve it if you,have it set to automatic approval then,that list would be automatically added,to your website as well now allow me to,show you what this looks like from a,members point of view so here I am on,the website I am signed up we can see,the list that i just created you won't,believe how these five ladies lost,weight we can see that here and on the,right hand side I'm already registered,there would be a register button here if,someone wasn't signed in yet and I have,the ability to create a
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How These Instagram Illustrators are Disrupting the Car Industry
How These Instagram Illustrators are Disrupting the Car Industry
- What if told you,the most exciting builds on Instagram,aren't even real cars?,Boof,,boof.,(car engines revving),These are renders,,outrageous machines built
with 3-D modeling software.,Social media posts of these cars,have exploded in the past two years,with new artists posting every day.,And it's got me wondering,,how can this art,change,the automotive industry?,Okay, before I talk about Instagram,we need to talk about the history,of automotive design,in the context of the automotive industry.,That way we'll see how Instagram car art,is so different from the formal stuff.,Then we'll meet some artists,and talk about their
processes and influences.,Then we'll take a look
at one production car,I think was directly
influenced by these artists.,After that I'll give you
a short list of artists,I think you should follow,right now.,Finally I'll get sappy,and talk about why I
think fusing art and cars,is so cool.,(upbeat electronic music),Automotive design is an art form,steeped in tradition.,Most concepts for any car you've ever seen,started as a sketch on a piece of paper,,penned by an automotive designer,with formal training.,These people went to
school to design cars.,I went to school to learn how to party,,and guess what?,I got my Master's,,with a focus on keg stands.,Generally these designers,can't just design whatever they want,and the factory will make it.,Company leadership decides what to build,based off of market demand,and the designers have
to ride the fine line,between sketching a car that looks amazing,but also conforms to
parameters like safety,,practicality,,and desirability.,After a car is drawn out and approved,,then the designers have to bring that idea,into the real world,by modeling the car in clay.,You've probably seen this before, right?,Slick B-roll of designers
scraping away at a car,,getting the shape just right.,There's probably a guy with glasses,,and since the clay is
the same color as my skin,it kinda looks like they're building some,horrific human car hybrid,,kinda like that episode
of Full Metal Alchemist,with the,,the chimera.,- Can we play now?,- These clay models are actually still,very valuable in the industry,,despite the fact that VR exists.,That's because you can actually walk up,and touch these things,and see them in the real world.,You can tell that a real life person,worked on it,,and that's why they still use,this old school technique.,The end result of that OEM pipeline,is usually a concept car,,the kind that you see
unveiled at an auto show,when they pull a shiny cover off the car,and people go, "Whoa.",And then inevitably the production model,is way different, which is fine, okay?,Concepts are all about,drumming up interest in your brand,and showing people,where you're going.,Just look at Kia's
process for the Stinger.,First we saw the GT concept in 2011,,then the GT4 Stinger in 2014,,then finally the consumer
version of the Stinger in 2017.,It changed a lot,,but there are still a lot
of elements still pre
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How to Create an Irresistible Offer?
How to Create an Irresistible Offer?
And you're going to see that most marketing
companies either,offer a free audit where they give away a
lot of the same,stuff that's in our $8,000 review or they
do a review that,is as in-depth as ours.,But because they're not framing it the right
way a client,either expects it for free or they'll pay
a couple hundred,bucks for it.,Let's talk about how to create an irresistible
offer.,Nobody can refuse first of all, what's an
offer and offer,is the thing that you're selling to your customers,It Could be marketing reviews if you're like
us that x 27 it,could be social media Services if you're like
our clients,or Design Services or even a product that
you're selling,that's your offer.,Now, how do you create an irresistible offer?,What's the difference between these two things?,We've worked with two dozen of your competitors
and have,seen their internal numbers and are willing
to use our insights,gained from that work in order to help your
business.,Both are the same deliverable and yet by Framing
the offer,a little bit differently it becomes irresistible
and that offer about,working with their competitors is something
that we've used,many many times x 27 focuses on marketing
for digital agencies.,So we're able to use the insights from our
past clients without,revealing any sensitive information able to
use those insights,to improve our future clients businesses.,And these reviews are selling for between
8,000 and 12,000,dollars each.,That is an example of an irresistible offer
compare that,to what most marketing companies do and you're
going to see,that most marketing companies.,either offer a free audit or they give away
a lot,of the same stuff that's in our $8,000 review
or they do,a review that is as in-depth as ours.,But because they're not framing it the right
way a client,either expects it for free or they'll pay
a couple hundred,bucks for it.,Hey, we're giving away the email 10K course
to one of our,lucky subscribers for free to win.,All you have to do is subscribe to the YouTube
channel.,We have some crazy cold email in business
content on here,subscribe to the mailing list, which you can
do by going,to email 10K.com checklist,And getting our free cold email optimization
checklist like,this video and share this video and fill out
the attached,Google form your chances multiply every single
time you share,one of our videos and the winner is going
to be announced,at the end of this month.,So go complete those steps for a chance to
win our thousand-dollar,course email 10K, you can get that for free.,So what makes an offer irresistible what makes
an offer so,good that a client has to buy it and you don't
have to try,as hard as a salesperson it comes down.,Down to risk if there's no risk for them.,They'll pay more for it and they'll buy what
does that mean?,Well risk for a client comes down to three
things number,one is they don't know you so they're not
willing to work,with you or they're not paying the price you
want or they're,not finding your
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Continue the next sixth section about Erickson theme shopify
Personalized Onboarding with Strapi x Encore
Personalized Onboarding with Strapi x Encore
our next talk is a very very interesting,one,staying on the theme of integration,we have andre erickson on,personalized onboardings with strappy,and encore so a round of applause,in the chat for andre,thanks so much hey everyone it's great,to be here,my name is andre and i'm the founder and,ceo,of a company called encore and i'm here,to talk about,personalized onboarding with strappy and,augur,encore is a back-end framework for,rapidly creating apis and distributed,systems,and as we were developing this some of,our early customers,expressed to us how much of a joy it was,to use,encore together with strappy where,encore is all about rapidly creating,apis and writing business logic and,strappy,for building a content management system,incredibly quickly this combination was,very powerful and so,we recently launched and,now we're focusing a lot on how to,onboard new,developers onto the platform and,activating and engaging with them,and so it was very natural for us to,use encore itself together with strappy,to make this easier and that's what i'm,going to talk about,so what we did was we created an awkward,application,that uses strappy for personalized,onboarding,and the goal with any personalized,onboarding,is well first of all it really needs to,be inspirational,it needs to inspire people and learn,oh i could use encore for this or,strappy is great for this use case and,we really wanted to educate people,because,as you're starting to build something,you might not know exactly,what features are out there or what you,can do and of course,maybe most important of all we wanted it,to be really,welcoming and personalized to exactly,the,sort of experience you're looking for so,what we did,and you can see here on the right is a,type of example email that we created,and initially we built this just by,writing html,in a code base and sending it off as an,email,but this didn't really scale and we,wanted something more visual,and that's where strappy came in we,started to use strappy for,content management and being able to,define,not only the emails themselves but also,a whole onboarding series,with multiple steps and different,conditionals depending on what sort of,features you were using,and then we packaged this up in an,awkward application,with custom business logic that then,integrated,to fetch the content from strappy and,send it off to our users with mail gun,and this is how it looks like,we have a user who interacts with our,website,that website itself talks to our backend,and as,the user interacts we send off events,to our our onboarding application that,we built with encore,that application talks to strappy where,we have ahead of time added content,to define the sort of emails and and,onboarding series,that we want to have and,so this is what we built and what i'm,going to walk you through today,a very high level look on what our,encore application is doing,is it's a very simple api where we send,in both,events from our users when they're for,exampl
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Robert Rubeko - Wordpress Expertise And Distinguishing Your Content With Memorable Branding
Robert Rubeko - Wordpress Expertise And Distinguishing Your Content With Memorable Branding
A lot of the people were like,
well, I'm building this website.,Can you review it?,It's not as useful if
you're not establish it.,And if you don't, I don't mean that
your big website is just, if you,haven't done enough and immediately
asking how, how does it look like?,If I say something, will you change it?,I think you really just need to start.,Learn the basics.,And then started asking for
reviews.Or look into youtube how,the websites should look like.,But I think that the most
important thing is to start.,You're listening to
Ecomonics, a Debutify podcast.,Your resource for one of the kind of
insights into the world of e-commerce,and business in the modern age.,This is Joseph.,I'll be presenting a wealth of
industry knowledge from interviews,,with successful business people and
our own state-of-the-art research.,Your time is valuable so let's go.,Robert Rubeko of punch salad
gives us a window into some,elements of the e-commerce space.,We're glad to finally shed some light on.,Although this is Shopify country.,As we say on the program, when
we get contesting information,,we head right for it.,So if you've been wondering what WordPress
has to offer, this'll be a great primer.,The second aspect that sticks out to me
about our guest is his unique branding.,It's what puts you as a content
creator over the competition.,Even the smallest consideration into
the way you present your content,can endear you to the audience
far more than you might expect.,Robert Rubeko.,It is good to have you here.,Welcome to Ecomonics.,How are you doing today?,How you feeling?,I'm good.,Thanks.,Uh, thanks for having me here.,Thank you for being here.,One thing I, I don't ask this too often.,Um, and now chamber it because I just
remembered, I have a very important,question that I have to ask you first.,So it's, it's uh, it's on the tip.,It's on the tip.,I'm going to, I'm not gonna lose it.,First question.,We got to get this one going.,Uh, who are you and what do you do?,Uh, I'm Robert Rubeko and, uh,
I work in Amsterdam by day.,I'm a conversion rate optimization
expert for an e-commerce store,that sells beauty products.,And by night I am a YouTuber that I help
people with their WordPress questions and,all kinds of tutorials that, um, That they
can take their upside to the next level.,I, I checked out the, uh,
the website very briefly.,So I definitely want to ask you
more about the conversion, but,let me, let me not tease out other
question for very much longer.,So this is one that I could potentially
ask every guest and I don't, but,we're just going to get it in here.,So when you were, uh, reached out
to by the company, how was your,,what was your, like your initial
reaction to us contacting you?,Was it curious?,Was it like, Oh, these guys finally.,Yeah.,I've been waiting to hear from them.,Yeah, definitely.,Um, so it was an exciting, um,
news or contact because I, I,rarely do these kind of things.,And I think it's a podcast.,I listen almost daily to podcasts,
so it was d
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Shopify and Wix.com - Top 2 Ecommerce Infrastructure Stocks Set To Grow In 2022?
Shopify and Wix.com - Top 2 Ecommerce Infrastructure Stocks Set To Grow In 2022?
hi guys welcome back to tip ranks my,name is annika and here at tip ranks we,love to hear what you guys think of,different stocks you're looking at and,your opinions on the market sentiment,in this video we're going to be looking,at two ecommerce stocks that are poised,to have growth in 2022 we're going to be,looking at wix.com and shopify and i,just want to say thank you guys for,watching this video and if you are here,please hit that like button and that,subscribe button and that bell,notification so that you get informed on,when the tip ranks channel releases a,video and also leave your thoughts in,the comments below we love to hear from,you it's great to get different,perspectives on different stocks we look,at the pandemic has caused a lot of,brick and mortar shops to move online,this is because a lot of the pandemic,restrictions kept a lot of stores shut,so many of them shifted online and,online sayings were booming but this,change hasn't only been temporary in,fact industry trends now show that,consumers choose to shop online more,than ever before it seems like consumer,habits have been changing even myself i,tend to shop online a lot more than i,used to do before i just find it easier,this has also meant that there has been,a rise of the necessity of e-commerce,infrastructure providers such as shopify,and wix shopify is a canadian,multinational e-commerce company that is,headquartered in ottawa in ontario it,has its proprietary e-commerce platform,that has many online shops as well as,point of sales retail systems the ticker,for shopify is shop,the current price for shopify is one,thousand dollars and 88 cents the,analyst rating consensus is a moderate,buy and the analyst price target is one,thousand six hundred and twenty three,dollars and eighty six cents this is a,whopping,49.25 percent upside based on 21 wall,street analysts offering 12 month price,targets for shopify,shares of shopify have seen a pullback,recently as the stock has tanked around,14 percent in the past month and by 6.1,in the past year,shopify is a provider of essential,internet infrastructure for e-commerce,that offers services through,subscription and merchant solutions,they actually announced great third,quarter financial results of 2021. their,total revenue in the third quarter was,point 1123.7 million dollars and this,was up forty six percent year over year,their subscription solution revenue was,three hundred and thirty six point two,million dollars this was also up by,thirty seven percent year-over-year and,this was primarily due to more merchants,joining the platform the merchant,solutions revenue was,787.5 million this was up 51 percent,year-over-year and this was driven,primarily by the growth of the gross,merchandise volume they also had higher,monthly recurring revenue as of,september 30 2021 and this was of 98.8,million this had increased by 33,year-over-year gross profit had also,increased by 50 to,608.9 million dollars in the third,quarter of 2021 compar
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#1 Mistake with Paid Advertising for your eCommerce Store
#1 Mistake with Paid Advertising for your eCommerce Store
do you want to know the number one,mistake that I see all the time with,people doing paid advertising to their,Shopify store it's really costing you a,lot of money and I want to know are you,doing it stay tuned and I'm going to,share,hi my name is Elle McCann from curious,teams web development studio in,Nashville Tennessee and we've been,Shopify experts for over five years now,so I see this happen all the time with,online storage that are doing paid,advertising whether it's Facebook,Pinterest Instagram it doesn't matter,the platform this is a mistake that I,see across all of them what is it it's,sending people to your homepage don't do,it so instead you need to send them to a,targeted page on your site like a,product page or a collection page that,you want them to specifically shop so,why is this a mistake if you think about,it your homepage typically has a lot,more information on it may have some,slideshow images different products it,features more maybe like about us copy,an Instagram feed blog post there's a,lot of ways that people can get very,distracted very quickly if you're,sending them to your homepage so why,waste money when you're sending that,much traffic to your site and you're,hoping that they purchase one of your,products sending them to your homepage,is not a good idea because you're just,hoping that they see something they like,on the homepage or they click on some of,your other navigation items and then,find a product that they like and,purchase it while instead it's a better,way to actually send them to a specific,product page or a collection of products,that you're highlighting in the ad and,then from there they're a lot more,likely to actually look at the product,information more and add it to their,cart so make sure if you're going to be,doing paid advertising that you're being,really smart about where you're sending,them to also by linking directly to a,product page it lets you add that,product image to the ad so then you're,getting people that are even more,interested in that product because,they've seen it in the ad they liked it,they clicked on it they may be ready to,buy so having them to your product page,cuts out a lot of them actually having,to navigate the site and look for it so,make sure number one tip of the rest,a year next year whatever make sure that,you're sending your paid traffic to a,product page on your site or a,collection and you're not wasting all of,that money by sending them to your home,page I hope you found this tip helpful,and if you're not yet make sure to,subscribe for more tips and tutorials,all about Shopify and how to grow your,online store also check out our recent,videos over here and hopefully you'll,find something that will help you as,well on your entrepreneur journey
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