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CTR SEO Complete Guide 2022 (Click Through Rate Optimization)

what's up seo pros welcome back chase,reiner here and today we're going to be,covering a complete guide on,click-through rate optimization coming,up,all right so behind me we have google,search console and what i want to,actually do today is do the white hat,version of click-through rate,optimization i know a lot of people want,to learn the black hat version of,click-through rate optimization or,in other words click-through rate,manipulation,but you can get just as good results,doing click-through rate optimization,naturally as you can artificially and in,fact i recommend that you don't actually,do click-through rate optimization or,manipulation artificially because,generally the results are short lasting,meaning that if you start trying to,game the system with google google,generally ends up finding out eventually,and your results just don't stick around,so let's talk about what we're going to,be covering today so first of all i want,to talk about the basics to ctr,i also want to talk about how you can,basically get set up doing this for any,website almost instantly i want to also,talk about how you can do this for,pretty much any industry whether it's on,youtube uh local you could do it for,google my business you can do it for a,bunch of stuff,but yeah let's just dive into it so,first thing i want to show you is uh the,basics that you're gonna need to do in,order to see what your click-through,rates actually are and if you're not,familiar with what a click-through rate,is uh ideally each of the keywords on,your website have different,click-through rates so let me just,remove myself here you can see right,here on the right we have all these,different click-through rates for,different keywords so for instance with,chase reiner i have a 33 click-through,rate for this keyword ai content writing,tools i have a 9.8,click-through rate now you might be,wondering well how the heck do i see,these click-through rates and,how does a click-through rate work so,a click-through rate is the amount of,people who see your google result for a,given keyword divided by the amount of,people who click on it so for example if,i,uh have a page over here just look at,some of the pages that i have ranking on,google click on,the top 20 most handsome and cutest tick,tock guys post and you can see i,actually redirected it to a new website,so that's why there's this drop off here,but if i click on queries i can see,everything that this website or that,this web page is ranking for on google,so you can see,uh i am ranking number 3.6 on average,for most handsome tick talker uh ranking,number two on average for most handsome,guy on tick tock and if i look right,here click through rates i can see,all of the different click-through rates,meaning that out of the 315 people who,saw my result for handsome tick tock,guys 4.1 of those people clicked on it,and so we want to talk about first of,all how you can get set up looking at,your own click-through rates just like,this one and how

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How to Calculate Website Traffic For Click Through Rate Manipulation SEO

hey there i'm chris palmer in today's,how to calculate traffic for ctr,manipulation video what i'd like to walk,you through is exactly how you can start,calculating traffic in order to perform,a little bit better ctr manipulation on,your website so i've been asked a couple,of times but more notably from a client,this morning and i want to walk through,the equation for you that asked and,hopefully this could help others as well,now before i get into the video please,take time check out,services.chrispomermarketing.com for all,of your seo service needs but with that,out of the way let's go ahead and get,into this equation now what i'm going to,do is head out here to google and the,client that i'm going to walk through,this example for is trying to rank for,online math tutors now the very first,thing that you need to understand no,matter what,is that a page that's ranking for online,math tutors,is ranking for more than one keyword if,you're ranking for more than one keyword,that means you're getting traffic for,more than one keyword so take for,instance the top performer online math,tutors i went ahead and did a search we,need to first establish our baseline our,benchmark so we need to go to the top,performing website because this keyword,if we take a look at the overall traffic,we don't want to just figure out off of,the top of the top number how many,monthly searches what we need to figure,out from is from the top performers,what traffic for those keywords are they,receiving and i'm going to walk you,through this now so if we take,this particular term we don't want to,make the equation off of the overall,monthly volume which is fourteen,thousand eight hundred we actually need,to go to the top performing website then,the second performing website and the,third performing website figure out,which keywords are ranking for and then,come up with our averages in our,equation for traffic i'm just going to,share with you one but please note when,you're going through the math you should,really look at the number one number two,and number three come up with an average,and then do a percentage of that traffic,number but let me give you let me share,with you how you do this so,now that you know the most important,element all right of sending traffic and,manipulating ctr which is,a page is ranking for more than one,keyword because they're getting traffic,for more than one keyword right so,they're winning the primary keyword but,they're getting traffic for a lot of,other keywords right so that means you,need to manipulate traffic for a lot of,other keywords as well to win the,primary keyword all right so online math,tutors is the example let me walk you,through this,so we have online math tutors the top,performer and again you should go to one,two and three in order to come up with a,proper number but i'm going to share,with you one just to keep the video,short so you go to the very first one,online math tutors all right,what you're going to do is we're going,t

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8 Pinterest SEO Hacks For More Clicks, Traffic, & Sales

what's up guys it's your girl cat,sullivan and in today's video i'm gonna,be sharing with you my top,seven favorite pinterest seo hacks now,these hacks are really valuable for you,because they're gonna help you get more,followers and they're gonna help you,rank,higher in the search feed which means,you're going to get more repins which,equals exposure for you and your,business,and it's going to help you get more,clicks which is more traffic,going to your website looking at your,products and your services,so overall these seo hacks are actually,going to help you generate more traffic,and more revenue,in your business now i'm adding an,exclusive strategy and that's hack,number eight and this is a strategy that,we've been using,that's been generating for us three to,four million,organic impressions every single month,those are free impressions,with this one special hack so all i ask,is that you go ahead,and subscribe to our channel make sure,you like this video so that we can get,more views on youtube and i'll keep,bringing you,exclusive content so that you can grow,your business,even more catherine sullivan is the ceo,and founder of marketing solve a serial,entrepreneur,marketing host and online educator,you want to know this woman pinterest,seo hack,number one and that's actually starting,with the name of your pinterest account,now a lot of people make the name,either their name or their business name,which is good but i'm going to show you,how you can take it from good,to great so what you want to do is,actually look at,the name of your profile now you can see,here that i have kat sullivan,which if anyone searches pinterest i,want to make sure i'm the result for,then i've added in keywords and the,keyword phrase social media and,marketing now if you don't know what a,keyword is it's basically a word that,someone types into a search engine,to find the results that they're looking,for so i want to be found as a result,for anyone who's typing in marketing or,social media,and i've also added my company name,marketing solved because i want my,profile to be found,for people searching for marketing salt,now that's a lot to add into your name,however here's why this is so valuable,if you come up here and you search for,anything and i'm going to use party,decor just as an example,instead of searching your pins or just a,general feed,you can actually look for people who,are pinning about party decor and if i,show you what the results are you're,going to see that the the people that,are the result,all have either party or decor in the,title of their name so you can see here,it says tip junkie,but also crafts diy decor gifts sewing,and parties,so she is a top search result because,she's using,those keyword phrases in the name of her,account,now i'm going to show you how to do this,very very easily you just go over to,this drop down menu,pop into your settings and then from,here you can make the display name,whatever you want make sure that you do,research th

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SEO Meta in 1 click - Amazing SEO Chrome Extension

hello everyone in this video i'm going,to discuss an amazing seo chrome,extension which allows you to check your,website data and also spy on your,competitors the extension is called seo,meta in one click and it's an extremely,useful tool for pulling individual page,level data and getting a quick snapshot,of page elements,i've been using this extension on a,regular basis to view metadata image,files headings and more so let's take a,look,i'm going to type here seo meta in one,click chrome extension,and,i will click over here which is the,google chrome.google.com,and i'm going to install this and show,you how you can use this as you can see,here it checks main seo information and,all metadata,it checks your header structure which is,the h1 h2 h3 all the way till s6 tags,it shows how many images and links are,in the page and also the alt text,all data,it controls what you share on facebook,and twitter,and finally it verifies your html css,ranking and more with external tools,if you scroll down you will see and,detail information of this extension it,displays all the metadata and main seo,information for the best seo,it's a tool that displays all metadata,tags and main seo information very,clearly by using this tool we hope you,can better manage and improve your seo,and visibility on internet,what it is focus on is title and its,link description and its length url meta,robots,displaying headers number of images with,and without alt and more so i'm going to,install this now i'm going to add this,to chrome,and i'm going to add this extension,and this extension will now be installed,as you can see it has been installed,over here,and i will now take you,to amazon dot n page and what i'm gonna,do is i'm gonna in,so i'm gonna click over here and first,of all pin this,i'm gonna pin this,and now i'm gonna click over here on,this icon which is the extension,and immediately you will see the title,which is 98 characters it's showing in,red the recommended character length is,30 to 65 characters and because it has,exceeded so it's showing in red the,description,which is online shopping india by,mobile's laptops etc the keywords the,url the canonical tag,uh you will see further down headers,from h1 till h6 there is no h1 tag over,here which is really alarming because,each page should have at least one h1,tag especially the home page so what i'm,going to do is i'm going to open up,google now,and i'm going to search if this,information is correct or not,this is the,amazon india page and i'm gonna write,over here amazon india,and,you will see over here online shopping,site in india shop online for mobiles,books dot dot dot there are three dots,which means that the character limit for,the meta title has exceeded which is why,it is getting cut off over here and also,the meta description this is the meta,description again cameras and books it,is getting cut off over here it is not,completed so i am going to come back and,click on this extension again,and here you will

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SEO Mistakes: Why 91% of Content Gets No Organic Traffic

Here at Ahrefs we studied nearly a billion pages of content and found that 91% of these,pages get no organic traffic from Google.,And to top that off, 4.5% of these pages get less than 10 visits from search each month.,So that means that over 95% of pages are struggling to get any meaningful search traffic that,can really impact their business.,So what can you do to get more organic traffic and be in the top 5% of all pages across the,entire internet?,You're about to find out in this video.,Stay tuned.,What's up SEOs?,Sam Oh here with Ahrefs, the SEO tool that helps you grow your search traffic, research,your competitors and dominate your niche.,For this SEO tutorial, I want to focus on a couple key mistakes that people make when,creating content and I want to show you what you should do instead to increase organic traffic to,your pages.,Some of these methods are faster than others, but nonetheless, all of these tactics and,techniques are important things to do to have a successful SEO strategy.,Let's get to it.,The first mistake is that most "trafficless" pages don't have any (or many) quality backlinks.,Now, I hate to be clanging the same gong as everyone else, but I know that there are some,link building skeptics out there.,The thing is that quality backlinks do help you rank higher.,And our research confirms this data along with many other credible research studies.,We found that 55.24% of pages have zero referring domains pointing at them.,And 29.79% of pages have links from less than three websites.,To paint an even clearer picture, we looked at how the number of referring domains to,a page correlates with its estimated organic search traffic.,And there's a linear correlation here.,The more backlinks a page has, the more search traffic it gets from Google.,And the same goes with the number of keywords a page ranks for.,Now rather than going deep into every link building tactic, I'll leave links to other,videos that'll help you build links.,But I will tell you the link building strategies that you can focus on specifically to build,links to existing content that may not be ranking because you don't have enough links.,The first one is to steal links from the Top 10 ranking pages for your target keyword.,Just go to Ahrefs Keywords Explorer tool and type in your target keyword.,Next, I highly recommend clicking the "Update" button to refresh the Top 10 SERP and pull,the most recent and reliable data.,After the refresh is done, scroll down to the SERP overview where you can see the top,ranking pages as well as the number of backlinks pointing at each page.,Next, click on the backlinks number to open the page's corresponding backlinks report.,From here, look through the linking pages, analyze the context of the link, and then,reach out and try to get a backlink to your own page.,And it's important to note that you should do this for all of the top ranking pages that,are relevant to your page to increase your chances of gaining a top ranking posit

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How to Write a Perfect Etsy Title That GETS CLICKS!!! Etsy SEO 2022 for Beginners

so how do you actually create your title,and your tags on etsy to make sure you,are getting the most search volume on,your product this has probably been one,of those most confusing places for new,sellers on etsy of how just to create a,title that's really going to get them,traffic to their shop and i want to,explain exactly how i do this and how,you can actually create a title that's,going to get you maximum volume on your,product so you can get those products,found in search and get those products,sold online i'm sure it's all with you,coming up next,welcome back to the video my friends if,you're new here my name is jay and on,this channel i teach you how to make,passive income online by creating and,selling your own products and so if you,like content like this then consider,subscribing to my channel creating the,right title will determine if people are,able to find your product and search,with etsy and creating a title is all,about making sure you using the right,type of keywords to drive the right,shopper to your products and the tool,that we're going to use today to help us,actually make sure we're using the right,type of keywords in our title and tags,is cell samurai this is a great resource,to use if you have a hard time,identifying the right keywords for your,products to sell on etsy now i have done,two videos already showing you exactly,how to use this to maximize your views,on your sc product and so i'll make sure,i link all those videos in my,description box below but in this video,i'm teaching exactly how to combine all,those things we learned to create the,best title as well as tags help you,drive traffic to your shop everything i,talked about today will be linked down,in my description box below if you want,to check sales samurai for yourself they,are giving you a major discount if you,want to go ahead and get started using,this tool so for example today we are,going to focus on a father's fishing,shirt or a fisherman fishing shirt again,these are the type shirts that sell year,round and so if you have certain things,in your shop you want to make sure you,have evergreen products as well as,seasonal items and so in our case today,we're going to be working from an,evergreen product that has the potential,again to sell year-round however we want,to make sure that we are creating this,title that's going to get the right,people to this shop every single time,now a couple of things to think about,before we make our title again is that,you want to actually know what type of,keywords are in your product category,i'm not talking about what specific,keywords people are typing in for a,product but just your basic product,category words for instance you're,selling t-shirts then the basic category,for our spaces t-shirt shirts,tea space shirt and tea dash shirt now,that may seem extremely redundant,however with these search phrases those,are all different type of words as the,algorithm sees and so these are,different type of phrases people are,

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How to Write the Perfect Title Tag to Increase Your Click Through Rate (CTR)

Your title tag is the main thing standing between Google SERPs and your website.,And if you can't get people to click through, then you can't get any website traffic.,So today, we're going to be talking about crafting the perfect title tag to increase,your click-through rate that will lead to more traffic and maybe...,Just maybe... higher Google rankings.,Stay tuned.,What's up SEOs?,Sam Oh here with Ahrefs, the SEO tool that helps you grow your search traffic, research,your competitors and dominate your niche.,Now, today is all about title tags.,And it may not sound like the most exciting topic, but if there's one skill that you can,master in SEO copywriting, then the title tag would be somewhere way up there.,So let's get to it.,So what is a title tag?,A title tag is HTML markup that specifies the title of a web page.,And the two most common places that you'll see it is in Google search engine results pages,and in your browser tab.,Your title tag is important because it influences your click-through rate in Google search results.,And for quite some time, SEOs have hypothesized that higher click-through rates can increase,your rankings.,And it makes sense why a lot of people share this belief.,For example, let's assume that there are 10 results for a search query and 100% of the,clicks go to result #5.,And if everyone is clicking on the same result, then that may tell Google that the page serves,search intent the best, right?,So why not rank that page higher up?,Now, whether you believe this theory or not, it's always a good idea to optimize for click-through,rates because more clicks equals more traffic.,And more traffic equals more customers, which is why our goal is to increase your click-through rate.,Now, to create this tutorial in as systematic of a way as possible, let's set a few general guidelines.,First, we want to create something that's click-worthy and not clickbait.,And this goes beyond the user's happiness.,Creating clickbait headlines is going to do you more harm than good because of something,called pogo-sticking.,This is when a user clicks a result in Google SERP and then immediately goes back to the,search results page.,We don't know exactly how big this behavioral metric may be, but logically speaking, it,tells us that search intent likely wasn't met.,Instead, the title should descriptively reflect what the page is about.,Second guideline.,Try and keep your title within 50-60 characters.,Now, Google SERPs actually work in pixels, but this length should help you avoid truncation,in the search results pages.,And you can use a SERP preview tool like this one from Portent or Yoast SEO plugin if,you use WordPress.,The third guideline is to either write in sentence case or title case.,So, sentence case would have a capital letter on the first word, and title case is when,the first letter of each word is capitalized.,Now, I have never seen a Top 10 ranking page with a title tag with all caps like this:,HOW TO MAKE A WEBSITE: THE ULTI

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SEO Tips to Improve Organic Traffic in Under 15 Minutes

SEO can take a long time to get any kind of meaningful results.,And while you can't "force" Google to rank you high and fast, there are actually a ton of,very quick things you can do to improve SEO for your website.,So today, I'm going to show you some low-hanging SEO tips that will hopefully give you a boost,even if you're not an experienced SEO.,Stay tuned.,What's up SEOs?,Sam Oh here with Ahrefs, the SEO tool that helps you grow your search traffic, research,your competitors and dominate your niche.,This tutorial is all about quick wins so I'll cut the intro short and get straight to the tips.,One of the easiest things to do is improve page speed with lazy load.,Lazy loading basically means to defer the loading of non-critical resources at page load time.,In other words, things like images or videos, will only load when they're visible on the page.,This will reduce initial page load time, initial page weight, and system resource usage,,all of which should positively impact performance.,Aside from the fact that page speed is a so-called "ranking factor," faster loading pages provide a better,user experience for your visitors and as a result, can reduce metrics like bounce rate.,If you're a WordPress user, there's a free plugin called "A3 Lazy Load" which is basically plug-and-play.,And, if you're not using WordPress, you can use the intersection observer API or search,for plugins made for your CMS.,The next thing I recommend doing is improving clickthrough rate for pages ranking on page one.,I'd say it's widely accepted in the SEO community that pages with a higher clickthrough rate,can help increase rankings.,But even if that was all a myth, it doesn't really matter because more clicks equals more visitors.,So improving CTR... never a bad thing.,Now, since 75% of users never scroll past the first page of search results, I recommend,focusing on improving CTR for your first-page rankings.,To do this, log in to Google Search Console and go to the Search Results or Performance report.,Make sure to click on the Average CTR and Average Positions boxes, which will add additional,data points in the table below.,Next, set a Positions filter to only show keywords with a ranking position of 10 or lower.,Finally, I'll sort the table by impressions in descending order, and also change this filter,to show at least 100 keywords per page.,From here, just skim through the list, and look for keywords that a) make sense,,b) are not branded terms for other company names,,c) have a reasonable number of impressions,,and d) have a lower than average clickthrough rate.,Alright, so here you'll see that we rank for "seo strategy" with an average position of around 6,and an average CTR of just 1%.,According to AWR's CTR curve for this position, CTR should be around 2.8 to 3.5 percent.,So I'd probably want to focus on possibly tweaking the title tag to get more clicks.,Now, it's important to note that when optimizing your title tags, you should be looking for,the primary

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CTR, Impressions And Google Search Position. SEO Task To Get More Website Traffic by UltimateSEO.org

so if you haven't seen there's also a,video on how to add your site to Google,search console and a little quick intro,talk about go search console and how it,is not Google Analytics I'm gonna give,you a brief little walkthrough here and,then we're gonna look up a we're gonna,look up information that I think is,really valuable to you it's basically,let's find out all the pages that Google,serves up the most searches that you,don't get clicked on these would be the,missed opportunities these are pages,that that are included in results a lot,of the time but the people don't click,on what does that mean when we say that,people don't click on it and it served a,lot I suggest that it means that your,page title and your description likely,suck why do I say it like that because,no one knows your content at this point,nobody has seen your page so nothing,about your content really matters to the,searcher Google's already served up the,result so Google already thinks that,it's relevant enough but the people when,presented with many options generally,don't choose you and the only thing that,they're going by at that point is your,page title in your description so these,are candidate pages to be able to get,you the most new traffic by focusing on,redoing your title and your description,so let's look at our quick brief little,overview the overview is how many clicks,have we've gotten here by a certain,amount of time our coverage you can see,good pages pages with errors or in red,when it obviously the more green the,better right enhancements these are,you know breadcrumbs a and P job,postings all of these you know like I,heard you're cycling search box or,snippets more of these the for the,better,they're not necessarily gonna help you,rank better but like for instance the,the snippets they're gonna increase the,size of your footprint when you do rank,and that's great because it's gonna help,out with your click-through rate we can,go you know dive deeper than just these,graphs okay but actually going into the,different areas that are here on our,left if you've watched many of my videos,you know that I'm a speed freak,in that you know I believe that,oftentimes newer less established,sometimes inferior content can outrank,other content by speed alone especially,in mobile so speeds always a great thing,to have information on right here but,let's go to performance and then by,default it shows you the clicks and the,total impressions those are great it's,great to see that okay obviously you,want to see things going up now let's,also add our average CTR now the average,CTR for the site right now that is being,pulled up is point three percent so that,means that less than one out of a,hundred times people click it when,they're you have the opportunity to,that's actually quite bad I always shoot,for an average CTR of two percent so 0.3,percent not that great,now then also we have our average,position which is 55 for this site how,bad is that how good is that that one,I'm

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Ultimate SEO Checklist 2022 — How to Get #1 Rankings (Fast!)

hey this video i'm going to show you my,complete seo checklist so you can get,more number one rankings and organic,search traffic from google and watch,until the end because tip number seven,is something that your competitors are,likely ignoring let's dive right in my,name is nathan gotcha i'm the founder of,gotcha seo and i've led hundreds of,successful seo campaigns and have trade,thousands of seo professionals in my,program gotcha seo academy so in case,you're new here this training video is a,part of the seo mastery series i'm,leading here on scm russia's youtube,channel all of the previous lessons in,this series are below this video and,don't forget to subscribe and hit the,bell button because you'll get first,access to the next video in this series,all right let's jump into this awesome,seo checklist so number one are you,tracking the right seo kpis so there are,many keyword performance indicators for,seo but there are really only a few that,matter number one is total organic,search traffic growth and you can track,this inside google analytics i,personally recommend measuring it on a,monthly basis but annual growth is best,for seo because it takes time number two,are total organic keywords which you can,track with scm rush so go into semrush,enter your domain and go to organic,research and look at keywords this is,how many keywords your website is,ranking for in the top 100,number three is total linking root,domains so as i'll explain in a second,backlinks are one of the most important,ranking factors but more specifically,your overall website authority has a big,influence on rankings that's why you see,super strong websites like yelp and,amazon ranking for so many different,keywords and that's also why you need to,track your link profile growth on a,monthly quarterly and annual basis so go,to the link building section in scm rush,and look under referring domains this,should be growing over time so the next,checkpoint on this list is number two,is your website crawlable and indexable,so there are many factors that impact,crawlability and indexability but some,of the biggest include your website's,architecture more on this in a second,your page experience your robots.txt,file and tags like no index which could,prevent google from crawling pages on,your website,so in the semrush audit section click on,issues look for the category drop down,and then select crawlability now crush,will then show you all the possible,issues that could negatively affect,crawlability then repeat the same,process except change the category to,indexability once again you'll see,exactly what could hurt your indexation,so tackle these items asap because if,google can't crawl your pages they won't,be indexed and if they're not indexed,it's impossible to rank number three,does your website pass core web vitals,so google recently stated that core web,vitals is a ranking factor so you need,to do everything in your power to,improve loading speed and page,experience so while

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