Email Marketing by CM Commerce

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Newsletter Templates by CM Commerce

hey Vern 80-year I'm debuting a brand,new feature for you today and this new,feature is all about removing that,inners energy-sapping creativity that's,needed in sending beautiful visitors and,it's also gonna reduce the amount of,time that you need to create those,newsletters so I'm gonna demo this new,feature for you in real time,this is a live store account that you,see over here so we'll start off we'll,create a new newsletter and we will just,label this as a test and for the moment,we're not gonna bother with any,segmentation for this for the purpose of,the demo we're just gonna send this to,everyone and on this next screen is this,new feature so these are newsletter,templates they're high-performing based,on all the best practices on our data,we've seen and we've created a couple of,these for you to essentially get started,and do some of the grunt work for you so,today what we're gonna do is we're gonna,use the sale templates because we want,to sell and promote some of the hair,care products for this brand so what I,want to show you now is using this,default template how I can make a couple,of quick changes to that using some of,the other features that cm Commerce has,released recently so the first thing I'm,going to do is use another theme that,I've created this is based on the theme,creator that we released a couple of,weeks ago and it just makes this pop a,little bit more the second thing we're,gonna do over here is change this image,and we're gonna use the new media,library for this so you'll see these are,the images that I recently uploaded,we're gonna pick an image that supports,this sale and then we're gonna use,something pretty magical a recent,feature called magic images to really,make this image pop so you'll see in the,left hand side of your simple button for,that image and ooh,background removed and the reason why we,do this is we are now focused on this,model with a lovely fluffy hair there's,just a sense of motion and really,emphasis on that so that's the feeling,that we want to evoke here and if the,background is there it's kind of creates,a different kind of thing so by,isolating,model or if you use the product image by,isolating Nets we're emphasizing those,things the other thing that I wanted to,show you in these templates I'm not,going to change the copy now right but,we've included just the right amount of,copy that if you follow that you know,maybe it added another line perhaps but,these are guidelines designed to just,help you to know how much copies should,realistically be adding so if I wanted,to kind of add something of your I,probably say you're here deserves the,best,let us care for you and I'll just kind,of change that all right so I would,probably bounce on there that that's off,the cuff probably not the best marketing,copy but that's the idea right is using,those guidelines that we set there and,then just personalizing the copy for,what you want to achieve if I then,scroll down you'll see that we've put,placehol

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Best Email Marketing App for Shopify 2021 - Klaviyo vs CM Commerce - Let’s Talk

Best Email Marketing App for Shopify 2021 - Klaviyo vs CM Commerce - Let’s Talk

hey hey guys if you are looking for,solutions for your email marketing and,you're wondering what's all the hype,about clavio and,what is the best email solution for,shopify you have come to the right place,we are just going to talk it up this is,just going to be a talk i'm just going,to be sharing my own opinions about this,topic and huge big shout out to,living love and happy,she's one of my beautiful subscribers we,often conversate over on instagram so,oftentimes guys in my stories i will ask,you what topics you want and she was one,of the ones that commented with quite a,few great topics for the channel so if,you are following me over on instagram,please do so now at coach dallas gordon,so that we can engage,and you can participate in some of these,polls and questions that i'm posting to,my stories for the channel so guys,welcome welcome a big huge welcome to my,channel,you can find everything from marketing,tips to some spiritual stuff to,motivation here on that channel so if,that sounds like your jam feel free to,stick around if this is a topic that you,love you were looking for or you want to,see more of please be sure to thumbs up,this video so that we can show this,video to many more people it really,helps me to get more visibility on,youtube and helps more people to find my,content when you simply give your vote,up,okay guys so let's get right into this,video now this is just going to be a,chat a conversation i'm just really,sharing my thoughts which is why i,didn't share my screen because this,isn't really a tutorial if you are,looking for a tutorial on how to use,email marketing tools please visit my,channel um in the e and look for email,marketing and i have quite a few,tutorials talking about some of my,favorite tools for email marketing,living loving happy,um she asked me what's the hype about,clavio and is this really the best email,provider now guys i hope i'm pronouncing,clavio correctly okay because y'all know,sometimes i can butcher pronouncing,things so hopefully i'm pronouncing it,correctly so let me talk to you about it,i have pretty much used every,um you know e-commerce software that's,out there for the most part,i mean i've been with the one that i,have now for at least about a year but,prior to that i was trying different,ones i have tried clavio more than one,time so what's the hype about clavio and,really is it the best so,people do hype up clavio a lot,um and rightfully so and i'm gonna tell,you why but whether or not clavio is the,best out there in my opinion the answer,is no okay,um there are some other players there,are some other companies that are really,really kicking butt with email marketing,those are the ones that i refer my,clients to personally and ones that i,like better they are more user friendly,and i'm going to talk to you about why,and who they are,so with clavia why do people like clavio,let me tell you why when you actually,connect clabio to your,shopify store it's amazing how it,immediately starts

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Magic Images by CM Commerce

Magic Images by CM Commerce

hey everyone 80 here truly excited to,share a brand new feature with you today,the feature is called magic images which,sounds incredibly fancy and I can,promise you that it actually is before,we get into that I wanted to share some,backstory and some of the context that,led us to building this new feature so,as an entrepreneur as a marketer as some,of that actually loves branding I've,always admired some of my favorite,brands from afar try to learn from them,and try to replicate those things in my,businesses unfortunately many of those,brands are also some of the biggest,brands and biggest businesses in the,world right so one of them that comes to,mind is Apple literally one of the,biggest businesses in the world and what,I know whenever I look at the things,that happen have done over the years is,that it takes an incredible amount of,budgets whether it's monitoring whether,it's time whether it's true kind of,experts human experts that have to,execute those campaigns and to be honest,with you whilst I've been a successful,entrepreneur,I have never been kind of the,entrepreneur of a business that big,which simply means that I have never had,those resources to truly replicate those,things and that's especially true for,other small to medium-sized businesses,well and when we start talking and,thinking about the technology that is,available to us businesses like us all,right people like us entrepreneurs,marketers like us versus what the kind,of teams at Apple or other big brands,bet to go in a peloton etc have access,to you right so when we are thinking,about kind of cm commerce and where,we're taking that we're truly trying to,build the kinds of tools that helps you,remove the time investment from actually,doing profitable engaging email,marketing so the example I have here,before we get into this quick demo of,magic images is an email from Apple that,just I mean again as a fanboy yes I,might be biased but this email apps is,absolutely beautiful,all right you see this email I can,imagine if I had gotten this email,before I actually bought my ear pods I,would have absolutely bought I would,have leased kind of been interested in,checking this out right,visually it's stunning it's simple it's,true,emphasizes the product and by putting,that product first you're immediately,engaging that customer so what magic,hewmet just does is it is going to help,you actually design and build an email,like that in a very very quick way I,said without any kind of time without,having to get into Photoshop everything,within cm commerce so let's get into,that magic images demo so I'm ready to,show you magic images what you see over,here is the actual account for one of CM,Commerce's newest customers babe baby,Stephanie the the sexiest alcoholic,beverage in the States right now and,what you're seeing here is our normal,email builder you can use the same for,automations workflows or for for,newsletters and I've done nothing,special over here so quickly in two,minutes or so

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The Best Email Marketing Service Providers for Ecommerce

The Best Email Marketing Service Providers for Ecommerce

so I get asked this all the time what,are the best email marketing service,providers for e-commerce email has,certainly evolved over time but the one,thing that hasn't changed is that this,channel is at the core of every,e-commerce business from basic,newsletter blasting and automations to,more advanced AI powered marketing and,personalization email marketing has been,the core seriously alright the best,email service providers for small,business so maybe you've just started,out maybe you're on Shopify and you're,looking for something that does the,trick,but you need to keep your app costs low,and you need to keep it really simple as,a small business you're gonna need a,tool that provides contact management,strong email editor and some automated,responses to keep you in touch with your,growing database also there are dozens,of email service providers for startups,and small businesses but we want to,focus on these four points that we think,are the most important easy interface,for first-time users and novice players,built-in templates geared towards,e-commerce like abandon cart sequences,seamless integration with your,e-commerce platform so that you have the,information on hand and easy integration,to collect those email addresses between,wearing the email marketing hat you're,also juggling logistics customer service,and supply chain management I know the,problem so let's just keep it simple,we're opting for a tool here that can be,easily set up within a few hours with as,little distraction as possible three of,my maybe favorite starting email service,providers that you may want to check out,our Segundo MailChimp and send link the,best providers for scale businesses as,your business scales your email,marketing list is growing your data will,understandably become a little bit more,complex and you're gonna want to start,segmenting perhaps doing advanced,automation and rules that it's smaller,providers aren't able to provide for you,if I smaller I mean more bottom of,market providers opting for a platform,that provides a powerful segmentation,will be key here as you'll begin to,build unique newsletters and automations,based on your audience and behavioral,data here's some key features to look,for when you're choosing the best scale,email service provider first you're,gonna need a migration service from your,existing email service provider in order,to transfer from one to the other,without losing things like tag data and,maybe you can email open and response,data and stuff like,you're gonna look for dynamic and,advanced segmentation capability perhaps,based on revenues spent with the store,or some unique product that they,purchase things along those lines you're,probably gonna want omni-channel,marketing integrations in there as well,and perhaps some form of a predictive,analytics or advanced reporting tools to,understand how much revenue you might be,able to look forward and predict this,channel will generate you although there,are a variety of tools

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Ecommerce Espresso: CM Commerce and LoyaltyLion

Ecommerce Espresso: CM Commerce and LoyaltyLion

hi everyone and welcome to another,episode of e-commerce expresso if this,is your first time joining us welcome,ecommerce espresso is loyalty Lyons,quick but insightful webinar series that,is shorter than your coffee break to,keep things quick and valuable we won't,be doing a Q&A however if you have any,questions and please feel free to tweet,us at loyalty Lyon HQ using the hashtag,ecommerce espresso so I hope everyone,has their coffee's ready because we're,about to jump straight into it so today,I'd like to introduce our guest um a,date would you like to introduce,yourself and maybe give us a bit more,information about SEM comments sure,thanks for gettin so I currently run cm,commerce which I'm the founder where we,build email marketing automation,software and our kind of just vision,which is on screen there is really kind,of taking the guesswork of time,investment out of email marketing and,beyond that kind of in my my former life,at least I was co-founder and we themes,with commerce as well so I've been in,the kind of broader ecommerce ecosystem,for 10 11 12 years at this stage that's,great it sounds like it differently of,the right person to have home fold for,this episode I'll get stuck into our,first question so a first question for,you is what email marketing campaigns,have stood out to you the most in 2020,so far yeah so I think this is obviously,an interesting question given just the,kind of what is happening in our world,at this stage and I think like answering,this question today versus answering,this question in any previous year would,have been very different right so what,I've seen though I think what is working,best at this stage is where kind of the,email marketing me be very,conversational right and very,personalized so we often speak of,personalization email about segmentation,and you're adding someone's first name,all those kind of things but that's all,the kind of personalization I'm you know,I literally think the campaign's that,have worked best or campaigns that,firstly come across as literally me,having a conversation with my subscriber,with my customer right and then where,that actually kind of sparks actual,one-on-one,I think in those kind of we have to,consider that you know what customers,and subscribers most once at this stage,likely you know if you consider Maslow's,hierarchy or is connection and I think,the email campaigns that I work best is,kind of ones that gives people some,sense of connectedness right,and I think so as these examples here to,the country I think campaigns for,example for you can in kind of flash,sale anything that is driving you know,artificial urgency or scarcity like I,think those things have missed the mark,right I think they've been they be,probably and some of them might have,worked well you know if you're in South,Africa for example where I am at and you,were trying to sell alcohol just before,our lockdown then you obviously kind of,made a lot of money very quickly because,we weren't allowe

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Shopify Email Marketing - 4 Types Of Email To Send

Shopify Email Marketing - 4 Types Of Email To Send

today i'm going to show you the four,types of emails that you need to be,sending,if you're using shopify,what's up guys welcome to the big,branding channel everyone new my name is,christian pinon one of the co-founders,here at bay branding we've been helping,frustrated store owners to 2015,become impactful store earners to,tutorials tactics and strategies,let's get started let's get started,let's get started,let's get started number one,transactional emails,according to a 2016 study by ibm the,mean unique,open rate of transactional emails is a,whopping 47 percent,that's nearly double about 21.6,of non-transactional emails so these,types of emails are not just,expected they're actually anticipated by,your customers,customers actually seek them out there,are a couple of examples that fall into,this category,order confirmation shipping confirmation,and customer feedback,because of the high open rate you should,consider adding upsells,discounts maybe free shipping on your,next order,other things you can do is ask them to,join your community for example if you,have a facebook group,hey come and join us during shipping,confirmation emails you can make it easy,for them to track their order,or even refer a friend to get some kind,of discount and their friend gets a,discount too,alright everyone wins these things will,make your emails,ten times better and actually more,profitable coming in at number two,is promotional emails promo emails can,include a wide variety of things,for example a new product release time,sensitive promotions,seasonal deals father's day actually fun,mother's day christmas black friday,thanksgiving,memorial day 4th of july labor day,kwanzaa,back to school easter cyber monday,hanukkah teacher appreciation week,megan's going to like that one you can,think of these emails as,messages that you send whenever you have,something newsworthy to share,so carefully consider who you send it to,when you send them,and who you send them to you need to,consider,your audience that's huge with these,promotional emails you don't want to,just blast everything all at once,you want to be more targeted and more,intentional on who you send these emails,to,the most important thing to consider is,the segment of that audience right so,let's say you have a pet supply store on,shopify consider,segmenting that audience into dog lovers,cat lovers,lizard lovers i know you're out there,pick them up pick them up pick them up,that way you can actually send better,promotional emails more tailored to,those audiences,reminder stick around to the end of the,video i'm going to show you our favorite,email marketing apps,that you need to try out next up,lifecycle emails,these emails are very personal and only,targeted to a,very very small segment of your audience,at a time,so this can include cart abandonment,emails which we made a video on that,right here you can check that out,welcome emails second order emails and,win back campaigns,these are all things that are very,seg

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Insanely Profitable Email Sequences For Every Brand - E-Commerce Email Marketing [A Shopify Guide]

Insanely Profitable Email Sequences For Every Brand - E-Commerce Email Marketing [A Shopify Guide]

whatsup youtube film robin hood and,amtes quickly interviews marcel hallo,online marketing e mail marketing and,sales and marketing von peopleclick die,kosten die objektive click to implement,online liste der order des not really a,report released an bord konzentriert on,the order or without you just works for,partners and companies that matter so,letztes judokas thema klicks und jens,und jürgen page but does not take der 2,der newsletter,wenn die kein ticket citi citi call to,action and leads to pleasure state,university websites call for projects,liest denn die 2,okay das ist ein extralob 1 02 dollar,couple of ways to this way basically,into the sea off gabon blieb plötzlich,auf facebook pixel ein google analytics,und web site at the date of this custom,that hessen perfekt,clearly schuss ins glück in der linkbox,durch ismail interested in the project,server server der simple solution to all,of the switch ist remarketing you can,implement arkansas free marketing,vertriebs okay,es seien als 1000 ttr to save the date,up health basics drei optionen youtube,entsendet e mail labs ein abriss der e,mail marketing auf facebook youtube bust,out content in form auf blogpost ein,integral instagram social media posten,general brief note step in the works,very well vertreibung traffic für,webseiten social media outlets die,kosteneffektivität scherb in sap ende,monat ab in boxberg extreme jeweils ein,auto dieser building backlinks von,website die cores interest of you take,your website traffic jetzt tut der,website google automatisch weg ist es,ist high quality traffic in der,tierschützer website heyer und der,search engine for those about to talk,about the marketing e mail marketing,rollen da keine stars und social media,der click und link und landing page the,makers and then you can of value in form,auf die high value of competition and,cross via e-mail entry targeting auf,seiner brust der e mail,don't you only have hopes of running and,eyes on facebook ist der check der data,für facebook und google and you can,basically paid content content content,den hauptsammler notice display die,vorletzte morgigen may be the same thing,ok and not to be used to e mail,marketing campaigns der essential for,business services für e mails an ob das,ist vorbei es der 20 cm ländern lief mit,den usa kam es auf der welt auch wie,viele seiner ten minutes for example,dann muss denn dort tritt 5 e mails,birgit value and the value of pressebox,essen,das ist per email of that you want to,purchase for the first place the last,man standing autor sven heckle sydney,sid die judokas motto exactly that he,she shot krieg und button beide product,or service entließ friedhof mails als,special for getting into that face zu,welchen komponenten des projektes,newsmaker of value and people are based,on emotion save you can basically tmn,die situation kennt ein know how to get,out of bed and resource happy,das fällt mir deshalb in die gfl new,value bet exposition e-mail-service,gmail day they don

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CM Group: Building an Available, Scalable, Reliable Email Delivery System

CM Group: Building an Available, Scalable, Reliable Email Delivery System

hi welcome to this in my architecture my,name is Andrea and I'm here with Mark,from cm group hi mark welcome to the,show glad to be here,what does cm group that same group is a,family of email marketing brands that,allow businesses and nonprofits to,rolled over to sending email campaigns,to their customers or constituents,wonderful so today we're going to talk,about email delivery subsystem what is,that it's the part of our application,that allows customers to send the,messages and for us to read to be able,to report back to them the status of,those messages whether they were,delivered or bounced I see so we all,send emails right so what does this,architecture bring this architecture,allows us to send billions of messages a,year at peak we're doing probably eight,to ten million messages an hour Wow and,we need a high scalability for that Wow,that's billions sounds like a lot and I,know email systems can be tricky let's,dive straight to it let's figure out so,where does this originates sure the,email campaigns originate from,application that customers are using,it's just a SAS based application,they'll go in they'll create the,campaign that they want to send they'll,specify the list of recipients that it,should be sent to and metadata that,should go with that campaign to further,mail merge process like first name last,name okay any other specific data that,they are interested in sending in as,part of that campaign wonderful so you,have different campaigns say for example,you have a handful of campaigns what,happens in this architecture I see a,bunch of interest services yep,is running on AWS yep yeah walk us,through the workflow sure when when,customers enter application send a,message we do two things at that point,we take the list of recipients net,they're sending - mm-hmm we grab data,out of out of Aurora push press create a,CSV file of the email address metadata,about the first name last name create a,CSV and push that into s3 we then queue,a job in our remote data center okay,region hmm to actually process that,and that goes into a custom cue in,ElastiCache rice I see now there are,different campaigns would you be storing,that all in one CSV or most of all sure,each CSV is specific to a very single,customer and a single campaign so we'll,have several of these being generated,and again any given time god chicken,customer use your application in provo,gotcha what does this line represent,here is a different accounts three,different accounts in different regions,actually our main account is host the,application and the micro surfaces that,make up that application but the sending,infrastructure is containerized so that,it can be in multiple regions okay we,can take this architecture that we've,built and distribute it to as many,regions as we want,I see like assasin so using elastic cash,free queuing system I know sqs yeah this,is a legacy facts we a long time ago we,built our own job queue system okay our,intent is to change that to SQS so once,y

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Email Marketing for Beginners - Secrets from Enterpreneur - Best Email Marketing Service

Email Marketing for Beginners - Secrets from Enterpreneur - Best Email Marketing Service

hi and welcome if you look in the way,for grow your business online or offline,definitely you need to use the email,marketing services but how to choose the,correct one how to choose the reliable,one that's a big question because there,are tons of options in internet out,there and it's pretty difficult to,choose from tons of,options from the least of those,providers,so we spend a lot of time money and,efforts to,get this comprehensive review to get all,the information for it and we want to,share it with you today so,if you interested in this issue jump,into this review watch it till the end,cause today we're gonna talk about,aweber,hello everyone looking for the right,email marketing service then this review,is for you this service provides high,quality email marketing services,features and resources for businesses of,all sizes,with this full feature set hundreds of,templates and a great mobile marketing,feature aweber is really worth giving a,try don't believe me let's go to the,overview,aweber truly strives to be the primary,email marketing tool for small,businesses and interpreters rather than,partnering with third-party companies,aweber uses its own email delivery,system and the service appears to be,constantly improving to stay competitive,in the marketplace,everything you need for business,although aweber was one of the first,services to offer autoresponders the,technology is outdated however aweber is,constantly adding new features such as,automation in an effort to beat the,competition drag and drop builder for,email marketing campaigns with,automation in addition to notification,emails that is to say one off you can,also send out series of emails called,campaign in aweber the email marketing,campaign builder is very easy to use you,just need to drag one of the options,available to you send message weight and,attack from the left panel you can,create a simple autoresponder by,combining message and waiting blocks but,more importantly you also get access to,several more advanced automation,features by clicking on the messages,block which you previously transferred,to the constructor you can insert into,either template of the letter that will,be sent after the campaign he's,completed when you click on this email,block again a panel with automation,parameters will open on the right you,can add or remove a tag depending on,whether the subscriber opens the email,or follows the link in the email one,campaign can launch another when a tag,is added to a subscriber,while these functionality is sufficient,for small business owners it is unlikely,for an advanced email marketer to work,effectively other email marketing tools,have a broader set of triggers for,example visiting your site unread email,etc as well as conditional blogs,performing different actions based on,user behavior functional split testing,this is a relatively new feature that,does split testing to optimize your,results in a messages section of your,control panel menu there is an easi

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Shopify SMS & Email Marketing Tutorial For Beginners (2022) - Sendvio

Shopify SMS & Email Marketing Tutorial For Beginners (2022) - Sendvio

hey,everybody,justin cener here how's it going i'm,going to show you step by step how to,set up email and sms marketing the right,way the perfect way on shopify and we're,going to jump right into it email,marketing sms marketing every single,brand needs it and literally every,single time that you press the send,button on a campaign whether it's email,or sms or both you're going to make,money every single time and they say at,minimum you're going to make one dollar,every single month per subscriber in,your list and if you do this right you,can make a lot more than that per,customer getting them to buy over and,over and over and big stores big brands,they'll do email and sms marketing,multiple times per week because it just,simply works it's going to also help you,combat rising ad costs facebook,instagram google tik tok ad costs,continuously go up email marketing and,sms marketing have incredibly high rois,return on investment low fixed costs in,terms of running the campaigns and a,very high return especially when you,start to do the correct setup and,strategies like i'm going to show you in,this video there are some pain points,you might run into though no good,built-in email marketing with shopify,you need to use an app and that's kind,of the same with a lot of different,important features with shopify you'll,use an app that will add that,functionality i'm going to show you send,vo in this video this is what i use and,email marketing can be extremely,expensive with some of the other apps,out there to the point where it kind of,prohibits the actual profit that you're,going to make from email marketing so,we're going to get some uh really all,the features that we want i'll show you,over the shoulder but the pricing is,really out of this world best priced app,that i've been able to find with all the,kind of,deep integrations segmentation options,uh connections to shopify in terms of,shopify customer data order information,all that stuff that we need to leverage,good email marketing good sms marketing,we're gonna get that we're gonna get,really all the core features that we,need at uh like i said at really the,best pricing out there so i'm going to,show you send vo now we'll go over the,shoulder i'll show you actually a,step-by-step install and i'll show you,how you set up campaigns both on the,email and sms side of things very very,easy very intuitive to do but first of,all let's show the website here,this is senvio.com you see the link,directly below this video and email and,sms marketing for businesses on shopify,really any size and you see the link,directly below here you're going to be,able to get this integrated in just a,couple seconds i'm going to show you the,senvio email marketing and sms app and,take a look first of all at the,five-star review average over here on,over 330 reviews massive 5 out of 5,stars it's because they give you all of,the core functionality and really a lot,more than you could ever,kind of dream of i'll show you just s

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