Clever: Google Ads & Shopping

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Google Ads by Clever Ads | Best Ads campaigns for your business

do you want to know all about what,clever AdWords can do for you are you,curious about how your campaigns are,created find out how our marketing tools,create the most complete hours campaigns,for your business and understand exactly,how these campaigns work,hi I'm home from clever e-commerce team,and I'm going to help you understand how,clever campaigns are created and how,they work to lead you on the journey to,success clever AdWords creates display,search and remarketing campaigns we make,it super simple so keep watching for,some quick tips and insight first we,create your display ads and banners to,raise customer awareness of your product,or service did you know that over 2,million display network sites reach over,90% of Internet users worldwide this can,help you reach your target customers as,they browse on the web our display,process includes creating customized,banner ads which will advertise your,product images and logo on websites,YouTube and Google Display Network we,will also create search ad campaigns,which will help your company be seen by,potential customers while they are,searching for any of your products on,Google this is a crucial point in the,process as our search campaigns are what,show a customer's consideration of your,product we are creating your keywords,and ads based on your product names and,collections to reach interested,customers this will help to bring,relevant traffic to your online store,our re marketing campaigns aim to drive,customers to make a purchasing decision,these relevant ads are shown to people,who've previously visited your store,remarketing allows you to reconnect with,those customers who may not have made a,purchase the last time they visited your,store but have shown interest in your,products as soon as you finish the,installation process our software,supervised by the clever team begins,working diligently to create the best,campaigns for your business as you can,see this is a very detailed process,please be patient with us as this may,take some time however do keep in mind,that we offer excellent customer service,to aid you with anything you may need,while you wait so don't hesitate to,reach out once your campaigns are ready,and upload it on your Howard's account,we will send you an email you can then,check out clever campaigns on your,AdWords account let's see what you will,find when looking at your AdWords,account you may notice that your various,campaign titles can appear confusing at,first however there are much simpler,than you think at your first impression,each portion of the title represents a,very important factor of our marketing,strategies for example a search can,pain will always look like this as you,can see the S stands for search campaign,the next section shows a specific,collection following that the language,is set for example if you choose your,campaigns to be in English the language,code would appear as e and following,that your acquisition campaign code a,set which is finally follo

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How to set up Google Ads automation | Clever Ads app

Hello! I'm Hope, from the Clever ecommerce Team,and I'm going to guide you through the installation process.,To link your Adwords account, you just need to click the button, "Allow Access".,A Google pop up will appear, asking you to allow access to the Celver Ecommerce,for managing your Adwords campaigns.,You need to link your account,So that your account manager will be able to upload your campaigns,as they become available.,If anything fails when linking your account, keep calm,and check your Google Adwords account.,Did you determine all the appropriate settings?,It's possible that your billing information is not complete.,Check it out.,Otherwise, it's not going to let you link your Adwords account.,The first thing you need to do on step two is select the preferred language for your campaigns.,You will have many options to choose from.,We currently offer the following languages.,Simply pick the appropriate language from the dropdown menu.,Next, you will want to select the countries in which you want to advertise in.,Again, you will have many options, but make sure you only pick the ones that best cater to your target market.,While there is an option to select, "All Countries", we recommend that you avoid this,and instead strategically target those countries in which your business will be most successful.,You will now have the opportunity to select the specific categories pertaining to your shop.,This gives us helpful information about your business and your desired audience.,Knowing this information allows us to develop the best campaigns possible, for you.,Lastly, you are directed to select the collections that are applicable to your business.,We recommend choosing all that apply to your business,,as this will give us more opportunities to create the most profitable campaigns for you.,Let's begin with step three.,First we require you to clearly describe your store in 80 characters.,Tell us about your business and what you offer!,Below we will have you make that description more concise and write it in just 30 characters.,Show us why customers should choose your company over your competitors,Lastly, you will input the URL that pertains to your logo.,We require this information so that your campaign can look as professional as possible.,Let's continue to step four.,First you will write two ad tips that are 29 characters each.,Use this as an opportunity to showcase what makes your product unique.,Default suggestions are provided, but we recommend you to make modifications,to best reflect the individuality of your store,,as these descriptions might also appear on your ads.,Next, you will be asked to select any promotional services you may offer.,Choose the ones that you provide to your customers,in order to make your campaigns even more attractive.,If none of the ones provided apply to your company,,you can simply move on.,We do not recommend that you select services that you do not currently provide,or your visitors may be disappointed and leave

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Clever Ads That Are On Another Level

whether you're looking at your phone,your laptop or the sky outside your,window it feels like you can't turn your,head without your eyes falling on,another advertisement these days when a,commercial pops up online we're all,pretty quick to click on the skip add,button but today we're going to look at,the exceptions to the rule from,death-defying game shows to shocking,publicity stunts let's take a look at,the ads that keep the customers watching,as we check out advertising that's on,another level,mcadvertisements,ice cream is generally associated with a,trip to the beach or a warm sunny day so,when mcdonald's started marketing their,cones in snowy sweden they had to think,outside the box sweden has beautiful,summers but in the winter it's another,much colder story this mc advertisement,uses this extreme environment to its,advantage featuring a giant plastic ice,cream cone that gradually fills up with,real snow alongside text that tells the,consumer it's never too cold for ice,cream it's certainly a unique approach,and if you threw a few sprinkles on that,sundae might scale the billboard and,have a taste,the oversized ice cream isn't the only,mcdonald's dish that's appeared in an,unlikely place,zurich city festival is one of,switzerland's largest annual events and,back in 2010 mcdonald's converted a,swiss crosswalk into an ad for their,world famous fries advertising their,food to the hundreds of thousands of,people that would attend the festival,the crispy crosswalk was positioned,right outside of mcdonald's leading,festival goers directly to the golden,arches although i'm not sure i'd want to,eat fries after watching thousands of,people trample all over them,airborne advertising,this next advert publicity stunt hybrid,was designed to shock consumers into,paying attention check it out,it's a bird it's a plane it's movie,advertising new yorkers are famously,good at minding their own business but,when these human figures started to soar,over the big apple every cab driver wall,street banker and tourist was left,looking at the skies unsurprisingly,these flying creatures aren't real,superheroes they're human-shaped,remote-controlled planes created to,promote superhero movie chronicle back,in 2012 chronicle had a budget of just,12 million but the marketing team's use,of cheap publicity stunts meant that the,movie flew straight to the top of the,box office grossing,126.6 million dollars,now i'm just waiting for all famous,movie makers to adopt this approach what,i wouldn't give to see spielberg,scorsese and tarantino take him to the,skies to advertise their new flicks,molar marketing,colgate is all about clean teeth and,fresh breath so at annual events like,oral health month the company typically,give out free samples of their plaque,purging products,unfortunately crowds are never overly,excited about the miniature tubes of,toothpaste so in 2009 the company,decided to go in the opposite direction,handing out sweet treats to their,customers,giving out ca

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2022 Google Ads Case study | 700%+ ROI Google Lead Generation Windows and Doors

this is gonna be a 10 minute quick,overview of how we generated,700,return on investment through google,advertising google ads is an,auction-based platform it's one of my,favorite platforms although we do,advertise on both facebook and google,google seems to be the most predictable,platform in terms of our expected 30-day,cash roi um our lead rates or,click-through rates it's very,predictable as long as you can maintain,it in the right way so what i want to go,over is first our campaign setup as you,can see we have multiple campaigns here,some of them are smart campaigns that,were accidentally turned on but we,always want to focus on maximize,conversions or target cpa for only,google search as you can see here we are,targeting not just generic terms such as,window and door companies near me but we,also bid on keywords on product keywords,as well so grass bay windows,casement awning picture windows tilt and,turn windows double hung windows etc the,reason why we do product focused,keywords is because they actually cost,us a lot less because competitors do not,run advertisements to these keywords now,the extended benefit that we have with,this is number one our costs are very,very low comparison to bidding on a,keyword that says well known company,near me because that's where that's what,everyone's bidding on and number two if,you were to bid on,product search terms you are targeting,very educated customers right they know,exactly what they're looking for so if,you could keep everything congruent so,if you could target bay windows and then,your ad copies has their offer with a,windows and then they get on the landing,page and it's bay windows that,congruency is going to help you have a,really good conversion rate so right now,our conversion rate rate in total,across all campaigns about six point two,eight percent we typically aim a four to,five conversion rate and so a six point,two eight percent conversion rate we're,definitely happy with as you can see,here the grass windows are converting at,13,and again it's mainly because of the,congruency from the search term to the,ad copy to the landing page to the sales,process everything is for what the,consumer wants so if you could embed,your targeting with a very specialized,and unique offering right now we're,doing 40 off installations on select,products with a contingency on a minimum,purchase order that's gonna allow us to,get a really really high interaction,rate as well so yeah as you can see here,we bid on a lot of product focused um,another campaign we did try the you know,window door company near me but you know,we're paying upwards of 20 30 40,per click and there's a lot of you know,unqualified leads whereas targeting,product focus keywords are incredibly,powerful okay you also want to make sure,that your website is set up for a high,conversion rate so if you don't have a,company who does cro conversion rate,optimization you really should what we,do with our clients is we track,everything throu

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How to set up a Google Ads account [Complete guide]

do you need help creating a Google,AdWords account no problem,throughout this short video we will,provide you with all the necessary tools,to create and set up your Google AdWords,account from here you will be on your,way to enhancing your advertising,campaigns and seeing your clicks turn,into conversions let's get started,hello I'm Claire from the clever,ecommerce team and I'm going to guide,you through all the steps of creating a,Google AdWords account the first step to,create your first AdWords account is to,input your email address in the URL for,your website on the Google AdWords,welcome page during the installation,process you will be required to create,your first Google AdWords campaign don't,panic but instead use this as a chance,to learn how AdWords works we recommend,not spending too much time thinking,about the best way to set up your,campaign remember that when you finish,installing the clever application our,marketing tools will create the most,complete AdWords campaigns for your,business then you can simply delete your,first test campaign to create this test,campaign Google will first ask for your,business ad goals if you are setting up,an AdWords account for an e-commerce,simply click take an action on your,website then click pick goal next you,will input all the locations you wish to,target your ads to here you can be as,specific as you'd like in the next step,you are asked to set your language and,business category then you can select,keywords to describe your products think,about what words your clients might type,when searching for your products now you,are able to complete your first ad,simply write the ad headlines,description and insert the link for your,URL that leads to your landing page you,will also see a preview of your ad use,this to your advantage if you are,satisfied with the results in your,preview just click Save,remember you don't need to waste a lot,of time on this process because the,clever app will do it for you later on,after this there's an optional step,where you can add images and logos,however this is not necessary especially,if you'd like the clever app to create,these campaigns for you on the next page,you will be directed to set your daily,budget including your preferred currency,don't worry you won't spend any money,unless you activate the campaign after,this you will be able to review your ad,settings,remember if clever is creating these,campaigns for you your ad doesn't need,to look perfect click Next now Google,will ask you to enter your payment,information this step is very important,if you don't complete your billing,information,the clever app will not be able to,finish your campaign creation enter your,billing country and timezone as well,double-check this as you won't be able,to change it later,next select your account type from the,menu follow this step by inputting the,name in address of your business input,the contact information of the person,who should be reached if there's any,issue regard

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Best Google Ads features by Clever Ads - Premium Plan

are you looking to take your marketing,strategy to the next level do you want,to make the most out of your AdWords,campaigns see how easy it is to upgrade,to clever AdWords premium plan to have,instant access to all of our best,features,hi I'm Clara from the clever e-commerce,team and I'm going to tell you how our,premium features can help you make the,most out of your AdWords campaign our,premium features offer you a more,personalized advertising strategy,designed to optimize your account these,premium features allow you to have,access to dynamic remarketing,customizable banners campaign,optimization personalized email reports,support through live chat and much more,notice we are in continuous development,of new features to keep our premium,clients up to date with technology,advancements so we can offer the best,resources available let's get into more,specific details first of all by,upgrading your premium you will start,receiving weekly reports about your,campaigns performance you will be,assigned to a dedicated Account Manager,with whom you will be able to talk about,your business objectives and goals so,you can plan an effective advertising,strategy together our live chat option,offers our premium customers complete,access to their personal account,managers who can answer any questions or,problems that may arise in case you will,be updating your e-commerce by adding,more products or deleting others you can,very easily contact your personal,account manager so that he can make the,required changes and adjustments to your,campaigns with our dynamic remarketing,strategies we will provide you with even,more connections than you'd receive with,simple remarketing strategies not only,do we target specific customers but with,dynamic remarketing we are able to show,past visitors the exact product they,were interested in making your ads even,more attractive with custom banners you,can change your font colors and logo,directly from your app dashboard we will,also create seasonal campaigns that,cater to a specific audience during a,certain time period advertising,promotions and discounts during,Christmas Black Friday and other,significant dates are proven to yield,favorable results as long as you have,your merchants center set up you will,have access to shopping campaigns which,are one of the most successful campaign,types in terms of conversions and,remember you will have everything under,control,as we will send you weekly reports and,alerts about your campaigns performance,if this is still not enough for you we,can design a customized plan for you,this includes Gmail and YouTube ads,multilingual campaigns completely,customized banners set up support for,the Merchant Center through Google,Hangouts and many more features with our,custom plan everything will be,personalized for your business by your,own dedicated Account Manager did you,find our premium features helpful and,interesting if the answer is yes please,like this video and share it with your,frie

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How To Make Money With Google Ads (2022) | Google Ads Se Dher Sara Paisa 💸

Most people must have heard that,you have to spend money on Google ads if you want traffic or views,,or if you want to get your app installed.,But, there is one more thing.,If you want to earn through Google ads,,then you can earn.,How to do that?,I am going to tell you the complete method step by step in this video,to earn money through Google ads.,One more thing, I am not talking about Google Adsense.,I am talking about Google ads.,Watch the video till the end to learn how you can earn money through Google ads.,If you like the video after watching it,,hit the like button and subscribe to the channel.,Let's move on to the video.,If you don't know enough about Google ads,,if you had never heard of Google ads before clicking on this video,,then you can learn about Google ads through the video I will put in the 'i' button.,I will also put it in the description.,You can watch the video to learn what Google ads are and how it works.,If you watch that, you will know about it in a better way.,Then watch this video to understand it better.,I believe there are three ways to make money using Google ads.,I will tell you all three.,The first way is CPA Marketing.,It's great if you have heard of it.,We will learn about it further in the video.,The second wat is affiliate marketing which you may have heard of a lot.,The third way is,selling products and services,which are your own.,Alright?,It sounds easy what's going to happen.,But I will tell to you step by step in this video.,If you want to earn money by CPA marketing or affiliate marketing in Google ads,,your first step must be to join a CPA marketing or affiliate marketing platform.,Max Bounty is the best for CPA marketing.,And which is the best for affiliate marketing?,There are so many of them.,This is Amazon Associates Programme.,You can join it. I will give all the links in the description.,If you create videos or write articles in a particular category,...,Let's say you create content about hosting websites,,you can use HostCreators or Bluehost.,How much do platforms like Bluehost and HostCreators pay?,$65 per sale.,That means 4-5 thousand rupees per sale.,There are so many like Flipkart.,For now, we will consider Amazon, which I personally use.,So we chose Amazon for affiliate marketing.,After choosing Amazon, the first thing we have to do is,choosing a product to promote.,We will promote it through Google ads.,We will also talk about it.,We chose this MI Smartwatch which is very popular.,37 thousand people have rated it.,It has a rating of more than 4 stars.,It is a very popular and excellent product.,The next thing we have to do is create a nice video,or write a good article that we will upload on a website.,I created a video, reviewed it, and unboxed it well.,Then I promoted the video through Google ads.,I spent Rs.1000 on Google ads.,I got 5000 views for Rs.1000.,With the rate of 20 paise per view, I got 5000 views.,Now suppose, 25% of the 5000 people,clicked on the link to MI Smartband worth R

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STEP 5 | Google Ads [Tutorial] by Clever Ads - Installation Process

are you stuck on step five of the clever,AdWords installation process not a,problem throughout this short video we,will provide you with all the necessary,tools to guide you through the last step,of the installation process we will show,you how to adjust your daily spin,so you can set your ad budget and start,turning your clicks into conversions,after this final video you will be a,clever AdWords installation expert,hello I'm Claire and I'm going to guide,you through the fifth and final step of,the installation process you made it all,that's left to do is input your daily,spend first of all please note that all,campaigns created by clever AdWords app,will be on a shared daily budget and,what exactly is a shared daily budget on,Google AdWords you can use a shared,budget for allocating and amount among,multiple campaigns when you are choosing,an amount to be spent across multiple,campaigns Google will adjust the way,your money is spent in the best way to,increase your return on investment you,can set the amount spent daily between,your clever campaigns very easily by,utilizing the sliding scale to drag the,cursor to your preferred budget limit,once your campaigns are ready and,uploaded the system will start showing,your ad until your limit is met after,that your ads will stop showing for the,day notice that AdWords will bill you,for the number of clicks your ad gets,not for how many times it shows another,important thing to note is that on some,days you might see that your daily spend,on your AdWords campaigns exceeds your,set budget limit this is happening,because the Google AdWords system will,show your ads more times during the days,with higher search traffic if you see,this don't worry,Google is going to allocate your budget,during the month in such a way that your,total amount spent won't exceed the,amount that is equal to your daily,budget multiplied by the average number,of days in a month in the next question,you probably have how much should I,spend on AdWords generic rules do not,apply here because Google AdWords is not,an ordinary channel of advertising it is,built as an auction marketplace,therefore the amount you should be,spending depends on your industry and,the popularity of your keywords on the,clever AdWords app you will find a,recommendation based on the category of,your store we recommend a minimum budget,of $10 as anything less will not provide,you with representative results your,campaigns will be limited ly displayed,and you will be losing a lot of your,potential customers when you start with,AdWords you should keep in mind that you,are making an investment the less you,decide to spend the more limited your,opportunities will be the important,thing is to focus on your ROI and not on,the cost of your ads this way you will,be testing the real profitability of,your campaigns eventually you will be,able to know what key were,are bringing you convergent and which,landing page message is working best for,your company if you are sti

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$100,000/Month Google Ads Case study

we were able to bring down the cost per,lead for one of our clients by 40,percent to be exact 40.09,in the last 45 days so as you guys could,see i have the compare tool on google,ads comparing the last 45 days um to the,45 days prior to that and we were able,to increase their conversions by 37,decrease their cost per conversion by 40,and increase their conversion rate by 27,and the best part we spent 17,less for this ad account all right guys,so we're spending less and making more,and i want to show you guys some of the,learnings that we went through the hard,way by managing a really large account,as you can see they're spending over 100,000 every 30 days they offer quite a few,services and we've learned about six,different things that i think would be,valuable for you so first off you want,to start with manual bidding manual cpc,negative keywords manually adding phrase,keywords that are shown from your search,terms and overall not to be afraid to do,manual work in the beginning talk to a,lot of agency owners i've talked to a,lot of clients who've had terrible,experiences with an agency or a,marketing firm or freelancer managing,their google ads account where all they,do is set up the campaign and they kind,of just sit back and relax but the best,way,to utilize,your google ads is to feed google data,then it's vice versa google will feed,you data so what i mean by that is again,start with manual cpc do a lot of the,grunt work in the beginning google will,come to a point where they'll suggest,you do maximize conversions with target,cpa,and that only comes when your account is,warmed up you spent 10 20 30 000 on the,account you got over at least 50,conversions and google would is,essentially saying that we could help,you out now because we have an idea of,who your ideal customer avatar is and,thesis do not be afraid to do the grunt,work in the beginning i mean we had to,restructure the entire account we had to,restructure all the campaigns for for,this specific account you know change,how we segment campaigns based off,services changing bid adjustments adding,keywords adding search terms changing up,the ad copies,don't be afraid to do manual work get,your hands dirty and then over time it,becomes a lot easier now if your account,has data start with maximize conversions,if not start with manual cpc and slowly,increase and decrease your manual cpc to,find a sweet sweet spot so some of our,clients in hvac space very competitive,space you know we start manual cpc,around 14 to 15 dollars slowly increase,to 19 20 range based off certain,keywords and campaigns very competitive,market get your hands dirty start with,manual and then transition to maximize,conversions or you know in some cases,you don't have to make that transition,maybe your account performs better,with just manual cpc it depends on your,account really does certain variables,like your competition and your ad,strategy really will dictate what's,better for you that being said testing,individua

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New Google Ads Setup so you get the $500 Credit - How to setup a New Google Ads Account 2022

all right hey everybody it's 2022 and,i'm going to show you how to get started,as a new business owner with your google,ads account how to set up a new google,ads account and there's a way you want,to do this to make sure that you get the,best benefits we're going to dive right,in here so again my name is rob i own,feedback ranch we do digital marketing,for small businesses we do amazing,websites paid ads and everything so what,i want to talk about real quick is when,you first get started with your small,business and you're thinking of doing,google ads you're going to need to set,up a couple of accounts number one,you're gonna have to set up a google my,business,but that is predicated on you setting up,your own gmail account so whenever,you're doing this make sure you have a,paid gmail account i highly recommend,that you use the google um,uh email suite i think it's the google,it used to be g suite but now there's,this uh god what's it called i don't,even know but anyways get your gmail and,then i want you to go to google.com,forward slash business,okay,google.com forward slash business and,this is where you're going to set up,what's called your google my business,and your google my business is the thing,that you will get reviews you're going,to activate this and they're going to,send you a postcard that takes about,five to ten days to show up and you're,gonna verify your business okay that's,the first thing now when you're setting,up a google ads account i want you to,first,get into your gmail let's assume you,have your google my business set up then,i want you to go to the upper right hand,corner here and i want you to go to,business okay and when you do that the,first time you get logged in,or possibly the second time you're gonna,have a thing pop up if this is a new,account and this is part of what uh why,i wanna show you this when you set up,your google ads account do it this way,because you will probably enjoy a 500 ad,credit for verifying your business so,i'm going to hit get started,on that credit right,and what's going to happen here is we're,going to have to go through and you're,going to have to do this too so real,quick you're gonna have to basically set,up your own um immediate,ad and then we're gonna cancel it so,we're just gonna keep hitting next so go,through the whole thing keep hitting,next um,next,and all you're going to do and i'm going,to pause it here for just a second i'm,going to hit next and not worry too much,about anything as i keep going so i'll,be back in just a second here,all right so what just happened there is,i put in my uh my billing information,and it says congrats you're all set now,i'm gonna hit explore your campaign so,there's something that we're gonna do,here real quick um,and uh boy it keeps guiding you through,all this stuff but i'm gonna go up to,settings real quick okay i'm going to go,to settings,and i'm going to go to switch to expert,mode now you don't have to do this but,if you are like adding feed

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