hey everybody it's me Syria from home so,Ted and in today's video I'm gonna tell,you about five t-shirts that you should,not sell for some of these t-shirts you,should avoid them because of the fact,that they would be doomed to fail from,the start and if you try to spend any,money on advertising it would be a huge,waste other t-shirts could get you into,potential customer service strife and,leave you with very unhappy customers,and for some of these t-shirts well you,should avoid them because of the fact,that they could get you into potential,legal issues and end up having your,store and your advertising accounts and,your payment gateways shut down,it all sounds a bit scary doesn't it,well don't worry if you just follow,along with the simple advice that I'll,be giving you in this video and you can,avoid selling t-shirts like these and to,make the video a little bit less scary I,decided to make it a little bit more,interesting yes dancing is back now I,know I've already had some dot sing,recently and some quizzes and whenever I,make videos like this they are a little,bit controversial but I really like them,so in this video we're gonna play,another fun quiz where you can win ten,points yay here's how it's going to work,I'm going to show you a mystery t-shirt,for five seconds and that time you have,to guess the reason why you should not,sell that t-shirt and if you get it,right you will win ten points and also,just FYI later in the video I have a,huge announcement and that's something,that I am very excited to share but for,now it is quiz time okay so here is a,print-on-demand shirt I created selling,this shirt could get you into legal hot,water so why do you think that is you've,got five seconds to guess go,alright times up drum roll please the,reason why it would be a terrible idea,to sow this t-shirt is because it,features the typeface from the coca-cola,logo yep,does this look familiar to you it should,is it's the same C that's used in the,coca-cola logo see here's a question I,get asked a fair bet Sarah can I use,famous fonts from movies or TV show,logos well that's a good question and so,here is the strange yet fascinating,thing about fonts and copyrights in the,USA unlike most countries which protect,typefaces as a work of art and gives it,copyright protection and the USA,typefaces do not have copyright,protection although fonts do and yes,they are separate things and it's,important to know the distinction so,let's say I went and bought this font,gallery,created by a font designer when I,purchase it I am given a file which is a,piece of software to download once I,install the summer computer I will now,be able to use this want this file or,software is the font this is legally,protected,I can't resell it or reproduce it but,the typeface as in the visual design of,the letters and the numbers that design,has no legal protection in the USA,however the coca-cola logo is trademarks,that means design elements from the,typeface that it uses such as the iconic,C's are protected by trademark this,means that coca-cola could still come,after you and have a great legal case if,you try to use their typeface for most,countries it would flat-out be illegal,due to copyright infringement but in the,USA it's gets you to sell not due to,copyrights but choose your trademark,infringement and so yes usually I'd,recommend most people stay away from,doing this but your risk tolerance may,vary and as always I have to say I am,NOT a lawyer and this is not her,placement for official legal advice ok,did you get it right as so,congratulations,you can add team points to your total if,you didn't well no that's absolutely,fine because with,got another chance to win 10 new points,okay,this t-shirt here would not be a good,idea to sell if you were planning on,using Facebook Ads to be your primary,source of traffic so why would this,t-shirt not be a good idea in that case,you've got five seconds go,alright times up drum roll please the,reason why this t-shirt would not be a,good idea to sell if Facebook has,forgiven be your primary source of,traffic is because giraffes are too,niche yep that's right while some people,are indeed interested in giraffes there,just aren't enough people to make the,snitch worth your time if we come to,facebook's audience insight tool we can,type in giraffe and see that we get a,very small group of people just four,hundred and fifty to five hundred,thousand people for this interest in the,USA if you tried to sell this t-shirt,then even if you initially found an,audience of giraffe fans you could sell,it to you would very quickly saturate,them and the chances are your ad would,just well fizzle out even worse because,this audience is so small to begin with,it would be very difficult to find sub,niche targeted audiences to increase,your initial ad conversions for example,let's say we wanted the Southwest,t-shirt which by the way wouldn't really,be a good idea because it looks terrible,but regardless that's not the point,so who would be our audience people that,like giraffes and are involved in,environmentalism if we come and create a,dummy advert on Facebook and try to,cross the giraffe niche with something,relations such as targeting people,involved in environmental organizations,we only hit 33,000 people with their,targeting way way too small but you know,it would be a much bigger better niche,giant pandas the fan base for this is,much bigger if we come to the Facebook,audience and site tool and type in giant,panda we'll see that we've reach a much,bigger audience 3.5 to 4 million people,instead now only is that a large amount,of people to scale out to but if we try,to narrow our audience down to people,that are interested in giant pandas and,in environmental organizations,we'll hit at least 100,thousand people which should be your,minimum target for an initial ad did you,get a right if so congratulations you've,won ten points now I sit at the sales,video I have a big announcement so let's,do it now,our old premium drop shipping training,course the dropship club is no more and,it has instead being replaced with our,much bigger this our training course the,econ club house the econ club house is,host out it's premium over-the-shoulder,training program designed to help,shortcut your success in creating a,money-making flick store from start to,finish not only have we updated our,extensive drop shipping videos but we,now offer hours of premium,over-the-shoulder training specifically,for selling successful print-on-demand,products in addition that has been,highly requested with more than,quadruple to the content for teaching,facebook ads and we've added a huge,series of training videos they teach you,how to get free traffic with Google,using SEO even if you've got a low,starting budget a lot of people,understandably ask me Sarah what's the,difference between your free videos on,YouTube and your premium videos inside,the clubhouse well here is an example on,this channel I have a free SEO tutorial,it's 34 minutes long but my SEO training,videos inside the econ club house they,are over two hours long so if you want,to go beyond our YouTube videos and get,access to our premium advanced,over-the-shoulder training I will have a,link to how you can join the econ Club,pass in the video description below for,now they're back to the video and your,next chance to win ten points okay here,is the t-shirt this shirt would not be,okay to sell on eBay why would that be,you've got five seconds to gifts go,alright,drum roll please the reason why this,would not be a good t-shirt to sell on,eBay,is because of the fact that it is drop,shipped from Aliexpress yep see here's,the thing a lot of people ask me Sarah,can I drop ship from Aliexpress on eBay,and while it isn't inherently bent or,anything as I see it in this video it is,not a good idea despite that a lot of,people still ask me about what I think,about aliexpress drop shipping and eBay,well I can tell you my opinion it's not,changed here is the thing like most,online marketplaces sellers have a,love/hate relationship with eBay,we love that we have to do minimal,marketing to sell our products on eBay,because millions of people just go there,every day and that is not to be,underestimated because for most stores,50% of their revenue usually goes,towards marketing and so even though,eBay charge fees these don't come close,to traditional marketing costs on the,other hand eBay also has thus seller,performance standards if more than 2% of,your transactions result in customers,winning an eBay dispute your account is,in serious trouble and here's the,downside to drop shipping with,Aliexpress sure the items are very cheap,but on the other hand shipping is going,to take two to three weeks for customers,and the longer shipping takes the,fussier customers can get if you're,selling in your own store especially if,you're using stripe with Shopify,payments you can handle XE customers if,you had an upfront shipping policy by,pointing it out but on eBay they are,notorious for siding with customers even,when the customers did not fairly,deserve to win the dispute and so drop,shipping homes from Aliexpress onto eBay,is not something I would recommend but,honestly there is a much bigger reason,that I would avoid selling this item on,eBay because he would be drop shipping,it from Aliexpress and that's because,I'll express suppliers like this one,here are often selling the item on eBay,themselves anyway because they are,producing the item themselves they can,sell them for the same or similar prices,to the cost on Aliexpress but on eBay,and while i 100% believe that you do not,need,to compete on price and you can list,your items for higher prices than your,competitors if you differentiate,yourself from them it is very difficult,to meaningfully differentiate yourself,from the supplier so no I don't,recommend drop shipping on ebay stick to,drop shipping in your own store where,it's a lot easier to differentiate,yourself instead so did you get it right,if so congratulations you won 10 points,if you don't get a right though that's,okay because you've got another chance,to win this one's gonna be a little bit,easier so this time we're gonna be,playing for 5 points instead all right,do you see the stay shoot here it would,be a very big mistake to add this,product listing to your store and sell,it if you had previously added this,t-shirt product listing to your store,can you figure out why this would be a,big mistake you have 5 seconds to guess,go alright times up drum roll please the,reason like it would be a mistake to,list this in your store if you had,listed the previous listing it's because,you reused the exact same model for both,of these t-shirt designs so for those of,you that don't know I created these,photos using an ethical playset in my,recent video I gave a short tutorial on,how to use it and if you want to check,it out for yourself I'll have a link to,that video in the description below,place that allows you to create,lifestyle mock-up pictures for your,t-shirt without watering the shirts and,yourself to take your own photos and,this is extremely extremely important,for any wannabe t-shirt stores out there,because a lifestyle picture like this,can be used in an advertising campaign,and it's going to be way better,99.99999% of the time then the product,on white background picture that most,print-on-demand providers give you,lifestyle photo apps like this are one,of the secret tools you could say of,successful print-on-demand stores,however there are a lot of beginners out,there that make a big mistake see,they'll find a picture they think looks,good on one of these apps like this and,go awesome,and then proceeded to use it throughout,their entire website on each of the,different t-shirts and you know what,this is a terrible idea why because now,customers know that you did not take,those photos the only way this person,can be in the exact same post with the,exact same lighting is funnily enough if,you photoshop the design on now that's,certainly not the end of the world which,is why this is only worth five points,but you know one of the really nice,things about having customers think that,you took the photo is that it makes your,store look much bigger than it actually,is it makes it look like your store is,big enough to justify having its own,photo shoot and you ruined that when you,reuse the same photo and so if you are,using a lifestyle photo app plate place,it or smart mock-ups then make sure that,you vary up the pictures and actually,here is a really great tip to increase,your authority even more search for,pictures that reuse the same model now,I'm not sure if other competing services,like smart mock-ups have this feature,they very likely do but I know that,place it does what you do is you come,and click this button here when you do,that place that will show you all the,photos they have featuring this model by,picking different photos featuring this,model for each of your t-shirts it makes,it look like you had an actual photo,shoot with him and it adds authority to,your store so what I recommend that you,do is you go there and you choose a few,models that you like and then you reuse,them and different pictures and poses,and that way it's going to make your,store look like it is already,established and successful so did you,get a right if so congratulations you,won five points now if you didn't don't,worry because we've got one more chance,to win points this time we are playing,for 50 whole points okay,so here is a print-on-demand provider a,lot of people don't know about,CJ dropshipping they have some pretty,low cost items such as this t-shirt that,has a base selling price of three,dollars and fifty cents but you know,what it would be a big mistake to go and,Salvas t-shirt on the online marketplace,it see what,a place that many successful t-shirt,stores have popped up on such as this,one here selling designs with print on,demand services and they have made,hundreds of thousands of dollars why,would it be a mistake to sell this,t-shirt there you have five seconds to,gifts go alright times up drum roll,please the answer for 15 points is that,the service provider there in China see,here's the thing about it see originally,it was a marketplace for handmade items,only over time though they started to,allow sellers to work with ethical,production partners they used to audit,them although now they no longer do,however a lot of Etsy buyers still very,much care about this and due to many,factors a lot of people have very,negative ideas and beliefs about ethical,standards of warehouses and,manufacturers in China and so when an,Etsy user receives a t-shirt from CJ,drop shipping and seize the package was,from China you risk them being,unimpressed and potentially leaving,negative feedback that's why when it,comes to its si I think it's a smart,idea to avoid foreign manufacturers and,try to stick to local manufacturers,instead and as a bonus several of these,local manufacturers have integrations,with Etsy to automate your store and,production as well turning it into a,source of semi passive income another,good reason to choose them as well so,how many points did you win let me know,in the comment section below and if you,would like even more free training on,setting up a successful print-on-demand,t-shirt store then be sure to download,our free ebook the six zip sets,six-figure online stores follow to make,over ten thousand dollars a month and,you can get that free e-book for,yourself by clicking on the link in the,video description below
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